Matthew G. Sikich II is The Official SelfGrowth.com Guide to "Sales Training". You can find complete information on Matthew G. Sikich II and his products by visiting The 5 Buying Habits.
One big sales tip. When working with your prospects and customers focus on their needs and their customers' challenges. That's where the ideas are.
One big sales tip. Imagine you sell shower curtains and shower rods to hotel chains.
You call on hotel chains. You want to be different. Your big ... Views: 923
Are you tired of excuses? Looking for a persuasion technique to get people to take immediate action? Are prospects saying things to you like: "I'll think it over and get back to you?" "I need to talk it over with my wife." "Call me next week and we'll set up an appointment." Then create a sense ... Views: 923
In my sales management career, I would bet that I've seen about 5,000 resumes for sales people. Yet, I still haven't seen one that shows someone who has achieved 40% of quota. Every single resume shows 100%, 200%, 2,000,000% of goal. Where are all of the people who have had less than stellar ... Views: 923
The modern sales department is aware that improving the skill set of its salespeople could enable them to get more sales and work more efficiently in their relationship with customers. So as to confirm that they are operating at their full potential, knowing effective selling techniques should ... Views: 923
It is easier to close a sale when a prospect has sought YOU out, rather than when you approach them. One of the reasons for this is that when a prospect approaches you, the business relationship starts out on a more equal footing.
Contrast the situation where a prospect approaches YOU with ... Views: 923
Once you decide to write a powerful, money-making sales letter, an important thing to realize is that there are two structures you're building simultaneously. One which is seen – the physical structure. The other which is unseen - the “invisible” (psychological) structure.
The ... Views: 922
The Harvard Business Review revealed two staggering statistics in a recent study:
1. 56% of executives consider their sales forces “average, worse than normal or catastrophic”
2. 85% of salespeople wish they were doing something else
This poor performance and dissatisfaction comes from one ... Views: 922
Plan your Day the Night Before
To this day I always plan my day the night before. My head does not hit the pillow at night, before I have arranged all my appointments for the next day. I chart every move I will make the next day, detailing who I plan to meet face to face, who I will call, who I ... Views: 921
When you come across the phrase the art of the soft sell, you might focus your attention on the word “soft.” You might not even do this consciously; many salespeople don’t.
And based on this unconscious focusing, you may lead yourself to believe that the difference between conventional ... Views: 921
How the skills learned in NLP can be incorporated and applied in business…
When people hear NLP for the first time they tend to imagine some ‘new age’ fuzzy fluffy thing. NLP is a methodology. It is a group of skills and tools that we all use all of the time, just most of it is done ... Views: 920
Have you noticed that suddenly you’re negotiating with your customers and prospects through email? They don’t have time for face-to-face or phone meetings. Instead, they’d just like “a few quick questions” answered through email so they can make a decision.
As this occurs, it’s critical that ... Views: 920
It's said nobody likes a complainer. I beg to differ. In customer service a complainer is doing you a favor. They are the extension of your research, testing and quality assurance departments. Although essentially unpaid, they're providing you with invaluable, often real-time feedback on what ... Views: 919
There are four important skills to master in selling.
Sales Skills
You don’t need a magic button to overcome objections. You need to understand why people have objections in the first place, and how to eliminate eight out of ten objections before they ever occur. Sales today is about being ... Views: 919
What's the most precious commodity in the world? Nope. Not gold. Not platinum. Not uranium. Not diamonds. The most precious commodity in the world is not something you can mine, or harvest, or hoard in safety deposit boxes.
The most precious commodity is something you have an almost endless ... Views: 919
How many times have you heard the old adage, “The customer doesn’t want a drill, he wants a hole in his wall”? While I may disagree with parts of that phrase, one thing is for sure… if you want to increase your advertising effectiveness, you have to stop selling what YOU want the customer to buy ... Views: 919
All sales managers know it takes more than the gift of the gab to make a great salesperson. There are many characteristics to be taken into consideration in a prospective employee, if goals are going to be met, business relationships are going to be effective and sales pitches are going to be ... Views: 918
When you say the word “branding”, most people think USP (unique selling proposition). However a USP is far from the equivalent of a brand as we’re about to find out. What is branding? Is it just for “big boys”? And how the heck do you create one, anyway?
Rob Frankel (http://www.robfrankel.com) ... Views: 918
In a typical scenario in a company, the sales department tends to strive hard to achieve both customer satisfaction as well as the sales. In such a scenario, the term 'sales effectiveness' is of the utmost importance. It is important to acknowledge the fact that one has to be prompt and ... Views: 918
In my thirty years of selling, my sales have never had a downturn during a recession. Have I ever experienced a sales slowdown ever? Of course! I’d be lying if I told you anything else. But I’ve never had this happen during a recession. As a matter of fact I STARTED my business during a downturn ... Views: 918
Recently, I found myself dealing with a retail salesperson who was attempting to explain to me the benefits of the item I was looking to buy. As I stood there listening to him, I was struck not by what he was saying but how he was saying it. It didn’t take long for me to realize that the ... Views: 917
What’s the secret for success in sales presentations and public talks? To dramatically improve the results of your presentations, build an emotional bond. Find out the fast and easy way to do this right now.
Why are emotions are so important? Emotions drive our major decisions. You’ve heard ... Views: 917
F.E.A.R. as defined by many personal development gurus (the revered and even the self-proclaimed) is defined as False Evidence Appearing Real. To close big deals, and large clients, especially in turbulent or uncertain times is all about taking the F.E.A.R out of saying yes.
Often the ... Views: 917
17 Marketing Ideas to Beef Up Business
By Patti Branco
July 22, 2005 6:30 am ET
If the same old thing isn't bringing in results, maybe it's time to vary your strategy. Advisors use a variety of ways to get themselves in front of some new prospects.
If the market uncertainty has you ... Views: 916
Some reasons to provide awesome customer service to your customers are:
It doesn't cost you anything, so it's a great way to grow your business for free!
Increase customer and employee satisfaction. If you treat people well they will treat you well in return.
Increase customer loyalty, and ... Views: 916
The vast majority of salespeople do not enjoy cold-calling. Yet, at the same time, it is an activity that most need to do on a regular basis. The biggest reason sales professionals are not more successful in this necessary endeavor is the defense that they have other things to do. However, ... Views: 915
You are in charge of your destiny.
Be happy that you have critics, as it means you have success to be envied. Critics don’t pick on the weak; they don’t have anything to gain in doing so.
In Australia, this is called the “Tall Poppy Syndrome.” When one poppy grows taller than the other ... Views: 915
What REALLY drives people to do business with you? You might think it's your expertise, product knowledge, great service, or even competitive pricing. Sure, all these factors are important, but in today's crowded marketplace they are not enough to distinguish you from the others who offer the ... Views: 914
We all have people in our lives whose contact we welcome, and those whose contact we consider unwelcome. At the "welcome" end of the spectrum are our family and friends. At the "unwelcome" end of the spectrum are telemarketers and spammers. The former we're eager to interact with; the latter ... Views: 914
This is a big Sales Tip for you.
In the mid-19 60s there was a TV show titled "I Spy." The show featured Robert Culp and Bill Cosby.
The title of the show got me thinking about intelligence and how it can be collected easily today.
Years ago if you want to keep tabs on your competition you ... Views: 913
“Men are from Mars, Women are from Venus.” John Gray penned this phrase many years ago to help men and women communicate more effectively. Since this book was written, it has been determined that both genders not only communicate differently, they also buy differently too. Learning how to ... Views: 913
During sweeps week the television stations break-out their best programming in an effort to drive their ratings up. They know if they can catch a viewers attention and then give them something they want the viewer is likely to tune in as a regular viewer each week. The stations performance ... Views: 913
Selecting a name for your new business is not easy. A name does more than identify your company. It tells customers who you are, what you do, and more than a little about how you do it. Your name differentiates you from your peers, peaks customer interest, and invites further investigation -- if ... Views: 913
1. Never negotiate with anyone who is not qualified to negotiate. If in doubt, ask your contact how they've handled a similar type of negotiating in the past. Listen for names, dates and other details that will provide clues as to their level of responsibility.
2. Never put things into ... Views: 912
I have been involved in sales in one way or another for what feels like my entire life. I got my first sales position working in a chemist, when I was only ten years old. The wily old pharmacy owner knew that the people, who came in to his pharmacy, were there to buy prescription drugs or other ... Views: 912
In sales effectiveness is doing the right things to produce the desired result which is more sales. Your effectiveness is dependent on your actions, and the relationships you form with clients and prospects. You can’t be effective if you don’t understand your client’s and ... Views: 912
Good sales is important to business development, anything that can give you an extra edge is worth thinking about. How NLP can achive a huge increase to your sales conversions is the subject of this article.
We make meaning from our experiences, this is what NLP is about. As a sales ... Views: 912
When you open your appointment book does it look like your bank account? Empty! Can you sit in your office for hours on end with no interruptions in the form of phone calls from potential prospects and suspects dropping in? Feeling as lonely as the Maytag repairman?
Well, at least ... Views: 911
In June of this year, California Governor Arnold Schwarzenegger asked President Obama to declare Fresno County a federal disaster area. The White House has not yet responded to Governor Schwarzenegger's request. Requests for presidential disaster declarations are much rarer for droughts than for ... Views: 911
A daily sales plan is a great sales and selling technique. Your daily sales plan isn’t just showing up for work each day making calls, and setting and holding appointments. That’s what I call “hopium”. When your plan is “hopium” you’re just showing up, going through the motions of sales, and ... Views: 910
One of the biggest mistakes you can make is trying to go for the close too soon. Now I don’t literally mean asking for the sale. What I mean by going for the close too soon is that you jump to your solution or outcome too soon in the sales conversation ruining any chances you have for ... Views: 910
The difference between sales performance above expectation and sales performance below expectation is largely determined by small things that a sales manager can do every day to keep his sales team at the top of their game and highly motivated.
If you are a front line sales manager, or an ... Views: 910
Our thoughts tend to be always at the foundation of our behaviors. If our thoughts are fixed on the aim of making a sale, then we’re certainly not being forthright. We’re not centered on the chat or the reality of the situation. We’re going after persons -- or at least going after the ... Views: 909
In business, the primary goal is to succeed. Competition is fierce in both online and offline businesses. Using four basic principals can increase your sales by up to 300% or more.
The first principal is pretty easy. Call your customer by his or her name. By doing this, your customer feels that ... Views: 909
How do you manage your time?
During the last year I have had the honour of working with hundreds of sales people. When I ask the question – Who writes down what they need to do each day – at least half the room admits they do not write down their activities. If you don’t write down your tasks, ... Views: 909
Too often sales reps and sales leaders come to me and say – our business is all about pricing. Our business is different and we have to play in this price sensitive environment. I will listen and ask them about their business and what makes it all about price. I then say to them – “It is not the ... Views: 909
There is a little test that professional buyers give to every sales person. It is a test to see if they are confident in the price they presented. They call it the flinch test. Will you pass the test?
After a lengthy buying process, the time has come to submit pricing. Countless hours are ... Views: 909
Last year I was in the process of selling my House and had invited a number of Estate Agents around to show me why they should be get my business. The process was an eye opener and one that left me totally unimpressed with some of the Agents I met. They were there to sell me on the benefits of ... Views: 908
What makes one tradeshow exhibit memorable and another so-so? What can exhibitors do to get attendees talking after the show? What can motivate visitors who may have had no previous intention of visiting your booth decide that they definitely have to stop by?
Entertainment! According to ... Views: 908