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Prospects today are skeptical. Many of them have been fooled in the past and won't readily believe you. Some of them have been taken advantage of. If prospects are too skeptical of your product or service, they're not going to buy.
So how do we get around this problem? We solve this ... Views: 726
If you're not using the internet to market your professional services, you're missing out on expanded opportunities. Using the internet to promote your business will help you make the most out of your marketing efforts. Here are several very basic online marketing strategies to establish a ... Views: 936
"What does it really take to have a successful business?" I've thought about this question so many times and my answer sometimes shifts, based upon where I am on my own journey. However, after nine years in business, I've discovered several factors that remain the same.
YOU Are Your Business ... Views: 1117
Regardless of the success—or lack thereof—that you've seen in your professional career to date, it may be time to think about launching your next career. People are undertaking second careers for a myriad of reasons, not the least of which is the horrendous recession that is plaguing us all. ... Views: 1068
A few years back before the economic crisis really began to weigh down on people, the emphasis and main selling point of many internet and home based businesses was the promise of ‘residual’ income.
But as we brace ourselves for the onslaught of the damp economic climate still ahead, the ... Views: 678
Many business professionals consider contracts as something scary and a detail that often they don't need to concern themselves with. I have heard many clients mention that they don't want to offend the other party. Many people state they don't want the other party to assume they mistrust them, ... Views: 1463
Coming up with headline ideas can be difficult. But it doesn't have to be that way. You're going to read tips on how to come up with headline ideas and improve your headlines.
First, write down as many headlines as you can without editing yourself. Just let the ideas flow and get them down ... Views: 2060
Effective time management is something that eludes most of us. As a culture, at least in America, being "stressed" and "overwhelmed" has become entirely too commonplace. Healthy balance between work and play in someones life is rarely seen.
As I work with more and more Home Based ... Views: 1137
You may have heard you should never talk about yourself in your copy. Many books have written about it. In fact, if there ever was a "copywriting bible," it'd be listed as one of the biggest "sins." It makes sense too. After all, prospects don't care about you and are more concerned with ... Views: 823
What is a "Vision"? Why Do You NEED One? How Do You Use it? How Do You Know It Is Complete? What is a Vision?
There is a lot of talk about maintaining a vision, especially as part of a CEO's job. In my opinion, vision is one of those terms that is both greatly overused and largely ... Views: 1063
Are you making yourself NUTS with all this niche stuff?
Niching is the mantra for the business world, and for good reason, but if it is so important and so widely discussed, why is it so difficult for many helping professionals to nail it? I figured out why. For many service-centered, ... Views: 696
I watch people want clients, but not take action. They are seemingly ready, but they complain more than ACT. I know that's a bit harsh, but it is the reality of being an authentic entrepreneur. If you are really ready to help more people, you have to market and move. So, I have put together 5 ... Views: 764
John was 39 when the bad news hit: His department was being moved offshore. Since joining the company ten years earlier, he had worked his way up to a solid position in middle management with a decent salary and great benefits. Now, he was out of a job.
Having spent his entire adult life in ... Views: 1120
There is a distinct pleasure in getting to say, “I am my own boss.” There is no one else to tell you what to do, when to do it, or how. Being a small business owner or solo entrepreneur, you get to call all the shots. All this power can cause you to puff out your chest, stand tall and proud, ... Views: 1246
Ever heard the expression: “If you want to get something done, give it to a busy person?” How is it that the busiest people get the most done? What highly effective people do is allow themselves to be “controlled” by their trusted support systems and their datebooks.
Many high-level ... Views: 1152
As self-employed professionals, we are often looking for a brilliant marketing strategy to implement ... searching for the remarkable tactic that results in tremendous returns ... the latest and the greatest of these that give us all the business we can handle. Well, you can stop! There are no ... Views: 1169
When making promises in your copy, it's important to keep them. When promises aren't kept, you lose credibility and customers. Your customers end up resenting your company. You're unaware of it because they often don't complain to you or your company. Instead, they complain to their friends. ... Views: 892
Ken looked puzzled when he asked, ”Why are you crying?” I had not even noticed that my eyes had pooled with tears and one was slowly making its way down my cheek. He and I had just spent a day practicing, designing and training for his new workshop. I have been coaching Ken by phone for months ... Views: 1419
I have great admiration for small business owners. I love their entrepreneurial spirit, pioneering attitude, perseverance and strength. I am lucky enough to work with them daily as their business coach.
Through my role as coach, I am honored to witness courage in so many ways. The courage to ... Views: 1326
There are many ways you can make money writing ebooks. Here are three of them. You don't even need a website for the last two.
Ebooks - The Traditional Way
It may be a stretch to call something "traditional" in an industry that is only a decade old, but this method is as close as you can get ... Views: 710
Accountability is a buzzword in the business world right now. Unfortunately, most of us have negative understanding of the word. We often use the word as if it means blame and punishment. Therefore, we attempt to avoid it. The truth is that accountability is unavoidable. In the workplace, ... Views: 2571
Maybe what’s going on in the economy has nudged or forced you to consider how you can amp up every area of your business. Maybe this was on your mind before the shake-up, which has become a catalyst for shift sooner than later.
You’ve probably heard some say that this is actually a time of new ... Views: 680
With the largest generation in our country’s history entering retirement age, and many of the nation’s private businesses owned and run by these Baby Boomers, the need to prepare for one’s business exit is more important now than ever before. Within the next 35 years, Robert Avery of Cornell ... Views: 773
With the current economy and market changes I certainly feel it is important to keep a positive attitude, be positive and focus on what’s working versus what isn’t working. I know without a doubt that this helps me stay productive, peaceful and creative which makes me better at what I do daily. ... Views: 1301
It starts off as curiosity about you.
"Hey Marlene, did you just publish a book?" Julia waived me over to join her at the local networking event inviting me into her little cluster of friends that included two guys and another female.
How exciting, I thought. I get to be introduced to ... Views: 1524
You wouldn’t think that my mom, age 77, a former college English teacher, would know much about business. But I’ve found that two of her life lessons contain some crucial things we business folks all need to understand and apply.
Lesson #1: Frugality for the good life
Mom was a ... Views: 596
The success of exiting a business depends greatly upon the mental perspective of the owner during the exit process. Too often, as business owners, we tend to fixate our thoughts on the business of running our businesses. When, in fact, there is a tremendous amount of value in seeing the ‘big ... Views: 909
So . . . what the corner office producer at Merrill Lynch knew, that few others were focusing on while the equities markets were in turmoil was rather simple and rather easy to share with those who would listen. He simply said 'buy bonds' (i.e. instead of fixating on the stock market which was ... Views: 893
Remember the song that goes, "torn between two lovers, feeling like a fool?" I know I can feel that way about all sorts of things - not just lovers. Grin. Perhaps you're struggling to decide which business idea to focus on. You know you need to choose, but you don't know how. Your hands give us ... Views: 1152
Have you ever felt passionate about starting or expanding your own enterprise, but did not know where to start? Does your head and heart compete with each other to make a decision? Are you stuck and can't move forward?
I sure have faced these challenges. Over a period, I have learned ways to ... Views: 981
The emotional impacts of exiting a business can be disastrous for an owner who did not carefully consider his or her options and future needs, prior to selling or transferring the business. In the absence of this self reflective thought, a successful exit for the departing owner becomes ... Views: 758
For many people, selling is still a dirty word, conjuring up images of deceitful used car salespeople selling shonky vehicles or struggling door-to-door salespeople selling encyclopedias and getting doors slammed in their faces.
Know this: You do not need to be embarrassed about selling your ... Views: 5266
This is what you wanted, so why are you feeling so scared?
Is it your "negative beliefs?" Are you just incompetent? A victim? Those were some of the questions going on in my mind when I was in my big stage of reinvention about 10 years ago. Now that I know what to expect, any time I reinvent ... Views: 1388
You visualize but it doesn't materialize.
You take full responsibility.
You have eliminated the negativity and drama.
You have the education and knowledge.
You have studied spirituality.
So why haven't you made any money?
It's because you are rowing in the wrong direction.
You keep ... Views: 1332
In the early 1980s, after a successful career as a small business owner, I took on a new challenge by becoming a teacher of special needs kids at one of the toughest high schools in the South Bronx section of New York City. Early in my teaching career, I gained insight into how to motivate my ... Views: 598
Get the knowledge, attitudes, values, and actions for starting and running a successful small business with the new book, 'DNA of the Young Entrepreneur.'
Part philosophy, personal experience, and practical advice from author Sean McCauley show how he went from poverty to wealth. Still in his ... Views: 1456
With headlines screaming out depression, economic cycles, financial crisis, lay-offs, and an array of fearful forecasts, Australian Soul Coach Maria Elita is daring America to strip away the recession fear and to 'get naked' in 2009.
"Of course, I don't mean you should strip off your clothes, I ... Views: 671
In as much as I’ve taught Internet marketing and publicity classes, the idea of marketing yourself online is still very confusing to a lot of people. Let’s face it; our company has a department dedicated to this. Why? Because stuff changes all the time on the Internet; if we ... Views: 1403
Mainstream comments and thoughts make it easy to think of the economy as something separate from individuals and communities, which is not true. Here are a few ideas about this.
My opinion is that the reason the economy appears as it does right now is because some forgot something basic: Many ... Views: 771
Every time I would hear that to be successful in business, "you have to have a vision" I felt like I was missing something. I thought everyone else had some secret, super-cool way of laying out their business goals, and that somehow, my way probably wasn't good enough.
That is, until I kept ... Views: 778
While the rest of your friends and colleagues may be hemming and hawing about how bad the economy is, smart entrepreneurs are quietly calculating not only how to thrive in these times but dramatically increase their incomes as well!
And it's not complicated either. For example, when I coach ... Views: 960
If you haven't been to Las Vegas recently - you must go. When you visit take good notes. Las Vegas is an inspiring business model. Las Vegas is a place to learn how to run your business. It might be called the sin city. But the real lessons of Vegas are not about gambling. It's about how to run ... Views: 1088
Secret #1: Your business is a mirror of you.
“We meet ourselves again and again in a thousand disguises on the path of life.”
- Carl Jung
“Whatever is happening TO you is a reflection of what is happening IN you.”
- Don Giberson
The great Spiritual Masters, Law of ... Views: 2102
Our playroom. This is the place where it all began, our decision to get started in network marketing, and the place that continues to be the backdrop each day in the journey of building our family enterprise. Usually decisions are made in the boardroom, but our playroom is magical. There’s an ... Views: 793
Are you interested in bookkeeping work from home?
Get bookkeeping tips and guidance on doing bookkeeping work at home here.
I will provide you with some helpful recommendations on bookkeeping business software, ideas for finding bookkeeping work from home and information on setting up ... Views: 2759
This might seem like an all too obvious question and answer. But is there anything beyond the obvious here? First,
1) We write articles and submit them to Ezines, because we want the publicity that they generate. If the article is well written, others may pick it up and give it a significant ... Views: 815
“I sing because I don’t know how to swim” says Massimo Ranieri, one of Italy’s most popular romantic pop singers in the title of his newest CD. My singing resembles a crow squawking, so I swim because I don’t know how to sing!
I first heard Massimo sing when I lived in Italy in 1978 and now ... Views: 2165
Managing a home business as a work at home mom can be a challenging, yet very rewarding endeavor! Many women who have young child elect to leave the workplace in order to focus on their children, and ensuring that the operations in their home are running smoothly and effectively. In times of ... Views: 1307
It was the fall of 1998 when I had just started my first business as a marketing communications writer. Most of my clients hired me for newsletters, brochures, and sales materials, but I would get the occasional request for something different. At the time I was too naive to consider saying "no" ... Views: 650