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- eBooks: The Brave New World of Publishing - by Submitted on Aug 05, 2009 from William DorichEbooks are easily distributed or downloaded online. One of the best features that have served us well is the fact that an eBook is easily updated. As an example, my 2008 eBook, Defeat Foreclosure has been updated four times in six months as the U.S. House and Senate keep changing the laws ...
Views: 2435(1 vote) - Writing a Book - by Submitted on Mar 26, 2010 from Lawrence DanksI've written five books, including a recent one on finding happiness. I learned something by writing each of them. This article contains writing tips for aspiring and experienced writers. Writing A Book Writing a book is the easy part - and that’s not too easy. Selling it is the hard ...
Views: 2048(3 votes) - Peter Fogel's "Self-Publishing: Your Ticket to Branding Yourself as an Expert!" - by Submitted on Dec 18, 2010 from Peter FogelWho are you if you have a book available for purchase? An expert? Someone successful? A smart marketer? All of the above. Reinventing yourself often requires a new life set of references. The doubts are out there. "Sure", the clients says (or worst, just thinks), you were successful as a project ...
Views: 2299(9 votes) - Help Your Publicist Create a Media Kit You'll Love - by Submitted on Jul 30, 2009 from Stacey MillerEffective media kits don't just happen, and no matter how much you're paying a publicity firm, there's no publicist in the world who can create a media kit you'll love - unless you help. And you can be of great help, even if you've never promoted anything in your life before. Your publicist may ...
Views: 1816(3 votes) - Never Give Up Your Dreams - by Submitted on Aug 05, 2009 from Will AebiWhen I was very little, perhaps three years old, I wanted a metal toy tractor with a little figure of a farmer riding on it. To say I was spoiled at that age is an understatement, still I asked my mommy for one. Trying to be as cute as I could, as pleading, as sweet . . . I got the tractor. ...
Views: 2527(3 votes) - How to Capitalize on Web 2.0 - by Submitted on Jul 13, 2009 from Malyn VillanuevaThere are many different ways that your website and your business can take advantage of web 2.0 technology and social networking. It used correctly, web 2.0 services can provide a tremendous boost to your online presence, traffic, reputation and even your SEO. However, it takes more than signing ...
Views: 1913 - Use of Blogs in Creating Massive Traffic to Websites - by Submitted on Jul 13, 2009 from Harry BrownProper marketing of online businesses is as much essential as marketing for “real” businesses carried out from “brick and mortar” stores. There are innumerable websites dealing in the same product and so each of the different business entities has to do whatever it takes to make itself heard. ...
Views: 1887 - Saving Newspapers Shouldn't be Rocket Science - by Submitted on Jun 23, 2009 from Penny FletcherMost of today’s reporters rely on prepared press releases, sound bites and telephone interviews. It’s not that they’re lazy, or liars; they’re just floundering in a sea of uncertainty and work. With cutbacks in staff and hours, forced unpaid furlough days and watching one after another of their ...
Views: 1966 - *** Vampires and Witches - by Submitted on Jun 11, 2009 from Carol AdlerVampires and Witches ... and Monstrous ET/Reptilian Derivatives are the subject matter of many of the fiction pieces I receive from teenagers who aspire to become professional six-digit earning Stephanie Meyer derivatives. After receiving yet another episode from a teenager whose works are ...
Views: 3044(1 vote) - *** "I wrote my first book. Now what?" - by Submitted on Jul 05, 2011 from Morgana RaeCongratulations on writing your first book! And you want to sell it. Here's what you need to do. 1) Write a book proposal. Seems counterintuitive, doesn't it? You already have a book why write a proposal? This is what agents and publishers want to see. A book proposal gives a ...
Views: 8311(3 votes) - Make a Saleable Product Thru Ebook Writing Guidelines - by Submitted on Apr 28, 2009 from Menno SpijkstraIt is oftentimes advised to aspiring affiliates to come up with their own unique products to sell online instead of just re-selling other affiliates’ products. However, most affiliates would always enroll in affiliate programs and begin their internet marketing career by selling other people’s ...
Views: 2262(1 vote) - 6 Keys to Choosing Your Book Title - by Submitted on Apr 21, 2009 from Terri MarieThe title of your book is the billboard for the words and ideas you are giving to people. Those four to seven words or so are most critical of all the words you write. A dear friend of mine, John Harricharan, author of best-selling, “When You can Walk on Water, Take the Boat,” explained to me ...
Views: 1525(2 votes) - A-Z of Self-Publishing - by Submitted on Apr 20, 2009 from Linda RadkeA is for Advertising. Do very little paid advertising. Try to get publicity first. If you need to advertise, use co-op advertising to share the expense with other publishers, and only advertise in publications that will reach your target market. A is for Amazon. Once you’ve published your book, ...
Views: 1785 - The 3 Secrets to Successful Freelance Writing - by Submitted on Apr 11, 2009 from Anne WaymanThe desire to write is both a blessing and a curse. It’s a blessing because it taps some of our most creative resources and forces us to find a way to express ourselves in the symbols we call words. It’s a curse because getting it right, or even close, can be agony. Ah, but when it works, its ...
Views: 1029 - How to Write Your Non-Fiction Book in 60 Days - by Submitted on Mar 31, 2009 from Stephanie ChandlerStudies show that up to 80% of people have considered writing a book. If you aspire to become an author and need some help getting started, here are eight key strategies to finally get your book written. It might just be easier than you think. 1. Decide on a Topic Start by identifying your ...
Views: 1546(1 vote) - The Elements of a Good Read - by Submitted on Mar 30, 2009 from Arthur LevineThe elements of a good read are largely personal, individual to each reader. While a literary story draws one type of reader, the action/adventure draws another. Tastes and needs differ. This is why there are so many genres in fiction, so many categories in nonfiction. Take for example the ...
Views: 1188 - 6 Simple Steps for Turning Your Articles into an e-Book or Special Report - by Submitted on Mar 18, 2009 from Denise WillmsHave you been thinking it's time to finally write that e-book or special report? Perhaps you want to give it away to gain more subscribers for your list. Or maybe you would like to increase your passive income by selling an e-book or report. Whatever your reason for creating it, turning your ...
Views: 974 - Getting a Head Start at Ebook Publishing - by Submitted on Mar 12, 2009 from Menno SpijkstraA lot of people would say the eBook publishing is the easiest way to have your very own writing published these days without requiring so much writing talent from you. Publishing an eBook is considered to be a lucrative business since a lot of people profit on ebooks nowadays. With a minimal ...
Views: 1306 - The Differences Between Authors And Entrepreneurial Authors - by Submitted on Mar 06, 2009 from David HancockWhat are the characteristics of an entrepreneurial author as opposed to a traditional author? Entrepreneurial authors differ in twelve ways: 1. Traditional authors use as big a budget as possible; entrepreneurial authors substitutes time, energy and imagination for money. ?2. Traditional ...
Views: 1791 - Do Publishers Really Care About the Economy? - by Submitted on Mar 04, 2009 from Arthur LevineMost publishers would say they care about what is happening to the economy if for no other reason than the current downturn affects the number of books they sell and the profits they can realize. Yet, there are a few publishing companies who go a step further and demonstrate how much they care ...
Views: 1210 - How to Strengthen Your Copy by Being Concise - by Submitted on Mar 02, 2009 from Francis LuiWhen writing copy, one thing you must pay attention to is making it concise. To quote Strunk and White's book, The Elements of Style, it says, "Omit needless words." This applies to writing copy as well. When your copy is concise, your sales message is strengthened. It gets straight to the ...
Views: 1544(1 vote) - It’s All About PR - by Submitted on Feb 25, 2009 from Chellie Campbell“After you’ve written your book, found an agent, gotten a publisher, and your book is finally in the bookstores, five percent of your work has been done.”—Jack Canfield You learn that, in the book world, PR is everything. When you walk into a bookstore, you are walking into a treasure ...
Views: 1267 - Gathering Testimonials & Forewords - by Submitted on Feb 24, 2009 from Dan PoynterMore than 1,100 titles are published in the U.S. each day. There is no way anyone can know and rank them. That is why the book industry relies so heavily on blurbs. A blurb is a short sales pitch or review of a book usually printed on the jacket or in an advertisement. The word was coined by ...
Views: 1663 - 6 Tips on How to Master Press Release Marketing - by Submitted on Jan 26, 2009 from charles goldieIf you need to get the word out about a product or service you have then a Press Release is going to do that for you. Press Releases are a bit different than your normal article marketing, but lets take a look for a moment on some of the things that you can do to master the art of press ...
Views: 907 - 8 Things You Must Know Before Hiring a Copywriter - by Submitted on Jan 16, 2009 from Ali BrownIf you're considering hiring copywriting help for your next sales letter, brochure, website, or marketing project. Congrats! You should get great results if you hire a pro to do it right. Many solo-preneurs have valid concerns about letting an outsider develop their content. After all -- it's ...
Views: 1126(3 votes) - Get Rich in 2009 with EBooks - by Submitted on Jan 06, 2009 from N. RodriguezHave you ever wondered if you could write a book or report and sell it online, with dozens of people downloading it a day? We call downloadable books and reports "ebooks", (for folks that are new at this sort of thing), and they can sell very well on your website. Don't worry, you don't have to ...
Views: 1981 - ***Publishers Print Garbage to Buy Quality Books or More Garbage? - by Submitted on Dec 08, 2008 from Carol AdlerDo Publishers print garbage? Do they deliberately produce toxic waste in order to raise enough money to invest in “real books” –or “is there no lid for the can” because they know this is what people are hungry to buy and eat (read)? Does the precious money raked ...
Views: 2219 - ***Include a Joint Venture in Your Book Marketing Campaign - by Submitted on Dec 02, 2008 from Carol AdlerWhen you include a joint venture in your book marketing campaign, you add value to the customer’s order without asking them to pay more for your book. Everyone loves bonuses; the word "free" is magical. It can imply specialness--WE buyers are getting a special deal. Why? Because we're here at ...
Views: 3139 - ***How to Create a Sales Campaign for Your Published Book - by Submitted on Dec 02, 2008 from Carol AdlerAfter you learn how to create a sales campaign for your published book, you can use the same strategies for selling your online and offline seminars, workshops and other special events. By adding audios and videos, testimonials from satisfied customers and other enhancements, you now have your ...
Views: 3673 - ***Create Your Own Internet Global Community - by Submitted on Nov 30, 2008 from Carol AdlerThe key to successful marketing is learning how to create your own internet community. “Community” is defined by dictionary.com as “a social group of any size whose members reside in a specific locality, share government, and often have a common cultural and historical heritage.” A group of ...
Views: 2775 - ***How to Market Your Books Online - by Submitted on Nov 27, 2008 from Carol AdlerDoes anyone really know how to market your books online? Yes, and no. Almost every day a new book or another online marketing guru appears with yet another Success Formula or end-all CD or DVD, with success stories to back up their products. I’ve lost count of how many books and articles ...
Views: 2935 - ***Make Your Book-Selling Website an Information Hub - by Submitted on Nov 25, 2008 from Carol AdlerMake your book-selling website operate like a busy international airport. Fly-in traffic arrives through hyperlinks. An example of a hyperlink is the name of your web domain. My writing services domain name is ET Disclosure Time. Other “fly-in” traffic can come from: **Your newsletters that ...
Views: 4510 - ***Make Your Published Book the Hub of Your Online Business - by Submitted on Nov 22, 2008 from Carol AdlerIf you plan to make your published book the hub of your online business, you will want to have a website or web presence. On that site, in addition to answering the "W" and "H" questions (who, what, where, when, why and how), you’ll have places where visitors: Offer comments and ...
Views: 2433 - ***How to Make Your Book Your Business - by Submitted on Nov 22, 2008 from Carol Adler“How to make your book your business” may seem like an oxymoron. Whatever you write about is obviously “your business” because it’s about you: your stories and experiences and what really matters most to you. The business I’m referring to is the commercial ...
Views: 2343 - How to Go on a Virtual Book Tour - by Submitted on Nov 16, 2008 from Carol C. DenbowA virtual book tour is similar to a traditional book tour in that the author makes several appearances in an attempt to promote and sell their books. On a traditional book tour, authors make contact with several bookstores or other suitable locations to spend a few hours at those locations ...
Views: 1713 - ***How To Publish A Book And Use It As The Cornerstone for Your Online Business - by Submitted on Nov 13, 2008 from Carol AdlerAlmost anyone can tell you how to publish a book but practically no one can tell you how to market it. How can that be true? The internet is glutted with marketing experts begging to show you how you can easily $ell everything from kitchen $inks to $ink cleaners. Almost daily one or more of ...
Views: 2257 - Empowering The Literary Masses - by Submitted on Nov 03, 2008 from Charles AttenboroughEvery individual has unique experience, skills and knowledge. The general public craves enrichment in the form of such information. Information such as how to plaster a wall, repair a car engine, succeed at mathematics or cultivate plants. Yes, this sort of information can usually be found ...
Views: 959 - ***How To Publish A Book Book - by Submitted on Oct 28, 2008 from Carol AdlerSo you want to know how to publish a book book—no, that’s not a typo. It’s simply a way of pointing out that many published books that look and feel like books, are not. How can you tell if a book is a book? More important than answering this question is to ask another: does it really ...
Views: 1922 - ***Ebook Publishing - Oprah Loves Amazon's Kindle - by Submitted on Oct 25, 2008 from Carol AdlerEbook publishing hit media headlines on Friday, October 24, 2008 with Oprah Winfrey's endorsement of Amazon's Kindle. From Forbes.com, David M. Ewalt writes: Amazon.com's Kindle electronic book reader has been on the market for almost a year now, and by most accounts has been a pretty ...
Views: 2503 - 4 Reasons Why People Don't Finish Their Books - by Submitted on Aug 05, 2009 from Anthony QuinonesA book is like a painting. It's very hard to put down and leave alone. But at some point you must leave it alone. You must give yourself a strict deadline or else your book will be an eternal work in progress. Here are four reasons why people don't finish their books: 1. No target market. No ...
Views: 1909 - 5 Easy Steps To Successfully Writing A Book - by Submitted on Oct 24, 2008 from Anthony QuinonesAuthors like Donald Trump, Martha Stewart, John Maxwell and others put out books based on their experiences, life examples, victories and struggles among other things. Facts tell, stories sell. It is easier to share life experiences because they come from within. They are yours. As you begin to ...
Views: 1288 - Virtual Book Touring – Why It’s Better - by Submitted on Oct 20, 2008 from Carol C. DenbowAs long as there have been published authors, there have been book tours. Face it, books don’t often sell themselves. Strong promotion and marketing is the key to most merchandise sales and it’s no different with books. When a customer looks at a product, most often, it’s very clear what exactly ...
Views: 1539 - ***How To Publish A Book Of Memoirs That Will Be Read By Someone Besides Your Favorite Aunt - by Submitted on Oct 15, 2008 from Carol AdlerYou want to know how to publish a book of memoirs that’s going to end up being a box office hit and light up your name on the marquee along with Angelina Jolie, Leonardo DiCaprio, Pierce Brosnan, Jennifer Lopez... AND... it will also make enough money to put all four grandchildren through ...
Views: 2413 - ***EBook Publishing That Gets The Buzz - by Submitted on Oct 13, 2008 from Carol AdlerEbook publishing is one of the fastest growing niches in the media industry. Whether you’re an entrepreneur, salesperson, practitioner, motivational speaker--whatever your business or career--online marketing and promotion through ebook sales and bonus freebies is one of the easiest and most ...
Views: 2034 - ***Book Publishers Versus Book Publishing Services - Know The Difference - by Submitted on Oct 03, 2008 from Carol AdlerBook Publishers publish books. Book Publishing Services provide all or most of the necessary steps leading to the publishing of a book. It is very important to know the difference between the two if you have written a book and plan to publish it. Ram Pramschufer, a person I highly respect for ...
Views: 1533 - ***How to Publish a Book Without Jumping off a Cliff - by Submitted on Oct 02, 2008 from Carol AdlerYou want to know how to publish a book without taking risks… yet, if you love celebrated American author Ray Bradbury’s cliff-jumping aphorism* as much as I do, and if you want to see your book in print, you’re more than ready to make that leap. *[“You’ve got to ...
Views: 1990 - ***How To Write A Book Without Using Formulas, Templates Or Cheat Sheets - by Submitted on Sep 29, 2008 from Carol AdlerWould you like to know how to write a book that’s liberated from all the “5 step/6 step/7 step/1-2-3-How-to” paint-by-the-number formulas? “But it’ll never sell if I don’t follow the rules!” cries your Critical Voice (Can you hear the fear?... Don’t you know that you’re destined for failure ...
Views: 2881 - ***Quality Book Publishers Are Professional Writers & Editors - by Submitted on Sep 21, 2008 from Carol AdlerBook Publishers cannot possibly know what it’s like to write a book unless they’ve written one themselves. How do I know that? Because I am a professional writer and a publisher. Until I completed my first book-length manuscript, I was clueless about those unavoidable labor pains! I also had ...
Views: 2167 - ***Book Publishers Bonanza - How To Choose The Right One? - by Submitted on Sep 20, 2008 from Carol AdlerGoogling for Book Publishers opens the floodgates to over 14,700,000 entries which predictably by tomorrow will have already grown by several hundred more. Browsing through the glitz of ads and special offers or strategically structured sales pages of celebrity testimonials can leave you ...
Views: 2532 - Publishing A Newsletter... A Few Things To Consider {Part One} - by Submitted on Sep 16, 2008 from Joseph PrimmIn the fast paced and extremely competitive world of internet business today, savvy business owners and webmasters alike are finding more and more creative and effective ways to monetize very nearly every aspect of their businesses. These internet marketers, both huge conglomerates and modest ...
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