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I am a coach. Should I put my prices on my website?If life is running you, if you see glimpses of living a life of something more than you need to read this..What does the future coach look like?- How to Cure Your Marketing Headache - by Submitted on May 08, 2008 from Stephanie WardMany times business owners get stuck when it comes to marketing because they feel uncomfortable doing it. They are afraid of being seen as pushy, intrusive, or fake. What if you could change the way you think about marketing by connecting to your true intention for doing it in the first ...
Views: 1474 - Investing in Your Business: Turning Cash into Cash! - by Submitted on May 05, 2008 from Stephanie ChandlerMany business owners don’t like to part with their money and with good reason. The constant barrage of vendors who want a piece of your cash pie can cause you to cling tightly to the purse strings. But have you ever considered that you could be missing opportunities to invest in your ...
Views: 1062 - 26 Ways to Establish Yourself as an Expert - by Submitted on May 05, 2008 from Stephanie ChandlerNo matter what kind of business you’re in, you are an expert in something. One powerful way to grow your business is to become known for what you do best. Because experts are the go-to people for services and products, establishing yourself as an expert gives you an edge over the ...
Views: 3550 - 20 Ways to Increase Your E-mail Marketing Subscriber List - by Submitted on May 05, 2008 from Stephanie ChandlerOne of the most cost-effective ways to grow your business is through e-mail marketing. Whether you publish electronic newsletters or simple promotional e-mail messages, most businesses find that the return on investment is substantial. As e-mail addresses change and subscribers opt out of ...
Views: 1022 - Grow Your Business by Spea - by Submitted on May 05, 2008 from Stephanie ChandlerIf you want to grow your business and reach a lot of people quickly, consider developing your skills as a professional speaker. There are dozens of trade organizations in every major city that need speakers for their weekly or monthly meetings. As a featured speaker, you receive instant ...
Views: 893 - SEO, CEO … I Don’t Know! - by Submitted on May 05, 2008 from Paige De'LucaE-commerce is a cut throat business. You have to arm yourself with the proper know-how and the tools to make your site a cut above the rest. Each day, more and more sites are clamoring to optimize their rankings in websites and if you lose your guard, you may just get trampled on and be left in ...
Views: 597 - Test Driving Your Seminar - by Submitted on May 03, 2008 from Jenny HambyWant to get more butts into your seminar seats? Let prospective attendees sample the content before they decide whether or not to register. This powerful sales trick is not new. After all, when you visit a bookstore, you get to flip through books before deciding to buy. When you visit a car ...
Views: 746 - Postal Service Postcard Mailing Guidelines - by Submitted on May 02, 2008 from Barbara SpagnolaThe United States Postal Service (USPS) has different postage guidelines dependent upon how fast you want your postcard delivered; the size of the postcard; whether or not you are a non-profit organization and the number of postcards mailed. The post office also has strict postcard layout ...
Views: 1222 - Who Is Your Target Audience? - by Submitted on Apr 30, 2008 from Barbara SpagnolaWhile planning your postcard campaign, you created your goals, offer and message for the postcard campaign. A critical component of the planning was to define your target audience. Your target audience is those individuals who would most likely benefit from your offer and take advantage (buy!) ...
Views: 1010 - Solo Entrepreneur Marketing Strategy: Give Away What You Know (And Lots Of It!) - by Submitted on Apr 30, 2008 from Terri ZwierzynskiOne of the best ways to generate more income is to stop selling your expertise by the hour. Your expertise -- knowledge, skills, methods -- are your most valuable assets. By taking your expertise and packaging it in various forms, you can sell your expertise 24/7/365. So if your knowledge, ...
Views: 1337 - 10 Steps To A Great Support Team - by Submitted on Apr 30, 2008 from Terri ZwierzynskiFour years ago this month, Solo-E hired its first contractors: 3 fabulous VAs. Between them they handled the details of hundreds of items of content for the website, scores of newsletters and uncounted correspondence with subscribers and clients. Two of them still work for me (the third took ...
Views: 1119 - Capture The Valuable Content In Your Head and Promote Yourself To Expert Status - by Submitted on Apr 29, 2008 from Caleb ScovilleIf you want to grow your business and position yourself as an expert in your industry, it’s as simple as this: host teleseminars. You’ve probably heard this before, but this is something that you truly should do, even if you don’t have a list. It doesn’t matter if there ...
Views: 489 - What Can The Entrepreneur Learn From The Starving Artist? - by Submitted on Apr 29, 2008 from Caleb ScovilleAre you as passionate about your business as a musician is his or her music or a painter his or her paintings? If you're not, you might as well stop reading now but if you truly care about your business, you must treat it as art. In school, I once heard this quote: "Art is everything except ...
Views: 514 - Local Versus National Coverage - by Submitted on Apr 29, 2008 from Barbara SpagnolaWhen planning for your Press Release, you decide who would be the most interested in hearing your story as well as where your audience is located. If you are releasing information about a local public event, it would seem obvious that you would want to notify the public through local newspapers, ...
Views: 809 - Video Streaming Can Improve Dental Marketing SEO Efforts - by Submitted on Apr 28, 2008 from Ali HusayniApril 29, 2008 — HIGHLANDS RANCH, COLORADO — Search Engine Optimization experts have identified another avenue for increasing traffic to client Web sites and improving site rankings on Google search results- video streaming. Videos on Web sites are now included by Google and other ...
Views: 876 - Problems And Crisis - by Submitted on Apr 27, 2008 from Jose RiescoIf there is a certainty that a restaurant owner must face, it is that they will be exposed to a flow of continuous problems, being only interrupted by real crisis. This is a fact of life and there is nothing that we can do about it... or is there? All industries have problems, however, the ...
Views: 1182 - The Key To Attracting Clients - by Submitted on Apr 25, 2008 from Michael BeckThe first key is to understand that people will be attracted to you by WHO YOU ARE, rather than by WHAT YOU DO. While there will be a small group of people who will do business with you strictly based on your depth of knowledge, most people – in fact, the majority of people – will do business ...
Views: 617 - How To Attract Clients: The Magic Formula - by Submitted on Apr 25, 2008 from Michael BeckAh, those magic words – "Attract Clients". Virtually every professional I know loves the idea of attracting clients, and would be even happier if there was a “magic formula” for accomplishing it. Well, actually there is a formula that works like magic for attracting clients to you. And I’m going ...
Views: 592 - How to Create Postcard Content - by Submitted on Apr 24, 2008 from Barbara SpagnolaYou probably wonder how the small amount of space on a postcard conveys all the information about your offer, your company and the advantages you have over your competitors. Postcards must be attention grabbing enough in their wording to prompt the potential customer to contact you. As with ...
Views: 714 - Consultative Selling for Nichepreneurs™ - by Submitted on Apr 23, 2008 from Susan FriedmannAchieving Riches in Niches means occupying a dual role: acting first as a skilled professional, you must also be a powerful, effective sales force. Not only do you perform the services your clients value, but you promote and market yourself as the best place to obtain those services. While you ...
Views: 1018 - First Impressions Are Lasting Impressions - by Submitted on Apr 23, 2008 from Barbara SpagnolaWhen you meet someone for the very first time either you remember something very good about the person or you remember something very bad about them. It doesn’t matter how delightful the person might be or how brilliant they might be, if they do not register a good impression in the first ...
Views: 1372 - Are You Marketing Your Ideavirus? - by Submitted on Apr 22, 2008 from Nicole MckinneyWe have covered in the last four newsletters several important aspects of marketing. Branding and telling your story, understanding the importance of new media and the world of web 2.0, one of the most important web 2.0 marketing channels social networking and the importance of your internet ...
Views: 1248 - The Power of Asking Questions: 7 Strategies to Discovering What Your Prospects Really Need - by Submitted on Apr 22, 2008 from Susan FriedmannMake no mistake -- you're in a rough spot. Exhibiting is a competitive environment. You're vying for attendee's attention, against companies that are larger, better-funded, with newer exhibits and cooler ideas than you've got. What this means is that anything you can do to differentiate ...
Views: 829 - Get Coverage Using Promotional Bags at Trade Shows - by Submitted on Apr 21, 2008 from renuka kelkarCompanies exhibiting at trade shows invest a significant amount of time and money, so it is essential that they maximise this investment by getting as much coverage as possible. Promotional bags are one of the most effective giveaways at trade shows and serve several purposes. Anyone who has ...
Views: 540 - Making Design Right - by Submitted on Apr 21, 2008 from Dmitri KoshelevWe have come a long way since the web revolutionised access to information. Some of the principles of good web-design are fairly well known, but as we browse the web we see the same mistakes committed over and over again. Examples include freezing the font size, bad choice of colours for text ...
Views: 1061 - 4 Keys To A Sales-Promoting Guarantee - by Submitted on Apr 20, 2008 from Kenneth VargaHere’s how to structure a believable, sales promoting guarantee that removes the risk from your customer and yet does not put you in a bind. You all know that you must guarantee every product that you sell in one way or another. That’s because if it’s really that good, then you shouldn’t be ...
Views: 733 - Socializing With Seminar Attendees - by Submitted on Apr 20, 2008 from Jenny HambyOne way to make your seminar into an unforgettable experience is to arrange social activities in the hours -- and even days -- preceding and following your event. Social activities allow participants to relax and bond with each other, as well as give them another opportunity to get to know, ...
Views: 887 - Exclusivity Is The Key - by Submitted on Apr 18, 2008 from Rochelle DentLet me share with you a way you could double your prices and still get more referrals than you do now. But first... where do you go when you're ill? If you're like me then you probably go to your local doctor (also known as a GP, or general practitioner, in Australia) when it's your run of ...
Views: 606 - Sales Strategies: Close More Sales Without Selling - by Submitted on Apr 18, 2008 from Michael BeckLet’s face it… No one likes to be “sold” something. To me, being “sold” is when somebody convinces me to buy something – whether or not I really needed or wanted it. Have you ever been convinced by someone to buy something, maybe even against your better judgment, and then regretted having ...
Views: 601 - Sales Strategies: Why Prospects Buy From You - by Submitted on Apr 18, 2008 from Michael BeckIn truth, it’s WHO YOU ARE, rather than what you do or what you know, that persuades someone to buy from you. People will choose to do business with you because they like you, relate to you, and trust you. What traits define “who you are” in the minds of others? Obviously there are many ...
Views: 588 - How To Easily Add Some Personality To Your Website - by Submitted on Apr 18, 2008 from Jennifer HaubeinThe integration of audio/visual elements into your website will easily capture your website visitor's attention. Animating your website is not as difficult as you might think. What about adding an animated character? Animated characters not only add some personality to your website, but also ...
Views: 526 - 24-7 & 9-5 Live Chat & E-mail Management Solution - by Submitted on Apr 16, 2008 from M David24-7 & 9-5 Live Chat and Email management Solution for your website No Infrastructure expenses and NO employee to recruit. Outsource your Customer support & order taking service to PLACE Support. Place Support is a comprehensive voice-chat-email support service provider. We take care of your ...
Views: 392 - Introduction Into Labor Market - by Submitted on Apr 14, 2008 from Robert SmithThe current realities of the world remain a significant requirement for any company or organization that deals with labour – related strategies. In recognition of this the International Labor Organization (ILO) has set operational objective to ensure that the members are better equipped to ...
Views: 935 - Is An Excellent And Engaging MC Essential For Your Event's Success? - by Submitted on Apr 13, 2008 from Peter LawlessYou have an impressive line up of speakers, and you have managed to fill all the seats at your event, so how can you ensure that your event is an outstanding success? Probably only truly successful event organisers know just how important it is to have the correct Master of Ceremonies (MC) to ...
Views: 666 - Imagine SuperCharging Client Meetings - by Submitted on Apr 13, 2008 from Peter LawlessI don't know if you have ever been in the scenario where you are about to walk into a meeting, you know that this guy you are meeting has the potential to give you an order that will take you to the next level. Your hands are a bit sweaty, you really have prepared long and hard for this, and it ...
Views: 495 - The Magic Formula Of Success - by Submitted on Apr 13, 2008 from Peter LawlessHave you ever asked your self what percentages of your proposals actually win the business? To business owners and sales professionals alike, writing proposals can often be a black art, and guaranteeing their success can often be extremely difficult, if you don’t have the magic formula of ...
Views: 474 - Get Out Of Your Cell Phone Contract Without Paying The Early Cancellation Fees! - by Submitted on Apr 08, 2008 from marie latieraAre you ready to get out of any cell phone contract? Want to avoid paying the Early Termination Fees? www.CellPlanDepot.com matches individuals stuck in a cell phone contract with those wanting a no activation fee short term contract with free incentives such as phones, accessories, and cash ...
Views: 618 - Traffic To Your Website - by Submitted on Apr 06, 2008 from Dmitri KoshelevThe most effective ways to get your site listed in Google quickly Create a blog – Blog sites like Wordpress and Blogger are regarded as authority sites by Google. By creating backlinks in a blog, you can get indexed by Google pretty quickly. You can also post relevant comments on other blogs and ...
Views: 1180 - Are You Maximizing Your Marketing System? - by Submitted on Apr 04, 2008 from Heather DominickThe thing is, you'll find that this system in particular, out of all of your business systems, will have tiny off-spring systems. For instance, you have your overall system that may include: Word of mouth Networking Email Campaigns Direct Mail Campaigns Internet Marketing Speaking Writing ...
Views: 1382 - 3 Steps To Powerful Marketing - by Submitted on Apr 02, 2008 from Kathy CaprinoWhen I work with individuals wishing to create new marketing materials for their new practice or business, I ask them to take three steps with me in the process of creating powerful messages and materials about who they are and what they offer to the world. Not coincidentally, these are the ...
Views: 1091 - Research Of Market Structure - by Submitted on Apr 02, 2008 from Robert SmithDue to some fundamental factors and inadequacies such as financial scope, this research will be carried out personally. This will also imply that the intensity of the research will not be enormous but of a slightly small size. The target population of this research will be the users of any ...
Views: 1046 - Digital Printing - Helping You Prepare For The Launch - by Submitted on Mar 31, 2008 from Carla San GasparYou have worked hard every day to come up with ideas. Your every minute has been dedicated in creating your own company. You have made use of digital printing and fully utilized the Web to prepare. And now that you have everything settled, you are ready to launch it, your own line of products ...
Views: 601 - Postcard Mailing - Creating Fresh Ideas To An Overused Tool - by Submitted on Mar 31, 2008 from Carla San GasparAn overused marketing tool like postcard mailing can be presented like new. The idea here is to stay out from what is cliché and come up with a better presentation from those that have already been used over time. • Look at your own postcards. If you have used this tool before, ...
Views: 612 - Business Cards Design Makeover 101 - by Submitted on Mar 31, 2008 from Carla San GasparIf you’ve been in the business long enough and you feel like it’s time for a makeover, go ahead and do it. In creating changes with how your business is going, you must also pay attention to the tools you use to promote it. Look at your business card design. Step One Making changes ...
Views: 751 - Combine Traditional Marketing With Internet Marketing - by Submitted on Mar 31, 2008 from Pablo TerrerosI remember it like it was yesterday. I had a list of leads that I had purchased and I got to work on the phones. Have you ever done that? You talk to people that are happy to hear from you, right? Yea…..don’t we all wish. Time after time, “How’d you get my name?” “I’m not interested!” “I ...
Views: 1083 - Marketing Lessons From The Campaign Trail - Part 1 - by Submitted on Mar 31, 2008 from Robin JonesAround St. Valentine’s Day, I was helping my daughter Daphne make her mom a card. She’s five (“five and three-quarters, thank you very much,” she says) and she frequently spells words without any vowels at all. In the card she wanted to let her know how ...
Views: 702 - Increasing Sales Using The Different Methods Of Gathering Business Leads - by Submitted on Mar 28, 2008 from Richard RiveraBusiness leads are one of the most important parts of a marketing plan. It allows companies and individuals to find investors, donors, response buyers and even a new business to expand company production. However, looking for business leads is not as easy as it may seem because you have to go ...
Views: 812 - The 5 W's Of World Class Customer Service Training (Part II) - by Submitted on Mar 27, 2008 from alka ranaStrategies for success for world class service should include: Respond promptly Handle requests through the customers¡¦ choice of medium Be brief and clear Reduce back and forth communications (especially in writing, i.e., email, kick it up to a phone call if it goes beyond two) ...
Views: 664 - Are You In A Slump? -- Success Strategies Ezine - by Submitted on Mar 27, 2008 from Sandra MartiniYour marketing materials should communicate that your business stands out and is *special*. You are not another of those "dime a dozen" small businesses. You offer extraordinary customer service. You get great results. You (fill in the blank here). Business tends to slow down during certain ...
Views: 595 - Advertising Keeps Commerce Alive - by Submitted on Mar 27, 2008 from Lisa ManyonFrequently I am asked, “What do you do for a living?” My reply varies, yet usually starts with, “I work at an advertising agency.” There are few individuals who understand what that means, usually because they’re in the business, too. I’ve found that there seems to be a certain mystique about ...
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