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The Seminar as a Marketing Tool - By Cher Cunningham- 3 Ways to Identify the Benefits Most Pertinent to Your Audience - by Submitted on May 19, 2010 from Jenny HambyTo persuade prospects to register for your seminars, your marketing copy must adequately explain the value of your training. One critical way you can do this is by accurately describing the benefits of attending your seminar. Many seminar promoters and trainers believe that it's enough to ...
Views: 3665(1 vote) - Finding Your Sacred Calling - by Submitted on May 17, 2010 from Barbara AlexanderHave You Found Your Personal Calling? Could it be that we are creating a tribe based in living authentically and following our true purpose? ABSOLUTELY! One of the things I know beyond a doubt is that you will find a far greater value than you ever expected... by honoring yourself and ...
Views: 3173(3 votes) - Peter Fogel's "The Self-Confidence Question!" - by Submitted on Dec 18, 2010 from Peter FogelI have an entrepreneur friend who is an engaging speaker. He always gets high marks on audience evaluations. On stage, he comes off as quite confident. Watching him, you’d think he was loaded with self-esteem. In fact, the opposite is true. And at a recent presentation, he let his audience ...
Views: 2383(8 votes) - How To Stay Alert In Lectures Seminars and Classes - by Submitted on Nov 12, 2021 from Leon EdwardYou may have lectures and lessons with varying degrees of interest. A number of these might be dull, you might look forward to others; you might also have lectures and lessons that you hoped that you didn’t have to attend. The following are some techniques for keeping awake during your ...
Views: 4776 - This Is Your Time - by Submitted on Dec 26, 2009 from Errol HenryThis Is Your Time! Where did the year go? It’s that time again; one year is drawing to a close and is just about ready to pass the baton on to another. Our unful?lled hopes, dreams, aspirations and triumphs will all have to wait in line for another season. The impending holidays represent the ...
Views: 1823(5 votes) - Peter Fogel's "How to Put Yourself in the "Best Light" to Succeed as a Public Speaker!" - by Submitted on Dec 18, 2010 from Peter FogelOne of the most important things as a speaker has to do to make an impact with their audience - is to control the environment they are in. Believe it or not, some speakers get the “gig” (aka the engagement) show up at the correct time and realize the seating arrangements or the lighting is ...
Views: 2779(5 votes) - Peter Fogel's "The 3 T's Speaking Formula!" - by Submitted on Dec 18, 2010 from Peter FogelIn the direct marketing world, of which I am a part of, there is a formula that sales writers adhere to. And it’s one that speakers can use as well. It is called The 3 T's Speaking Formula! It is old advice, and yet, it's an excellent use of your talents and time and is quite effective in ...
Views: 9960(9 votes) - Peter Fogel's "The Importantance of Critiquing Your Public Speaking Presentation!" - by Submitted on Dec 18, 2010 from Peter FogelAfter you have given a presentation, and especially at the beginning of your career (and even when you are at a level of expertise), you should critique your presentation skills to improve. It’s safe to say the more proficient a speaker you are, the better the communicator you are. The better ...
Views: 2222(4 votes) - Following Up with Seminar Prospects: Boost Seminar Registrations - by Submitted on Dec 01, 2009 from Jenny HambyConvincing busy, budget-conscious people to invest their time and money to attend your seminar can be a challenge. That is why you should sit up and pay attention when a prospective attendee indicates even the tiniest bit of interest in your event. Seminar leads are golden. Yet many seminar ...
Views: 2365(3 votes) - 7 Tips for Building Your Business through Public Speaking - by Submitted on Nov 13, 2009 from Mandy BassHigh-caliber, marketing-savvy professionals and business owners realize that public speaking is not only a low-cost/ no–cost marketing strategy – it is also one of the best ways to position and brand yourself as the local “go-to” expert in your field. The value of becoming a key-note speaker ...
Views: 2345(5 votes) - Overcome Prospects' Procrastination to Increase Seminar Registrations:Increase Seminar Registrations with Deadlines - by Submitted on Nov 05, 2009 from Jenny HambyExperienced seminar promoters know that the number of registrations that come in each day generally increases as the seminar draws closer. While you might receive only one registration per day four weeks before your seminar, you could see 20 registrations per day the last week before your event. ...
Views: 2325(3 votes) - When Is Too Much Email Too Much? - by Submitted on Oct 22, 2009 from Jenny HambyWhen promoting live seminars, as well as virtual events such as teleseminars and webinars, it's critical to continue promoting your event right up until you start delivering content. Seminar producers who track their sales typically see a dramatic increase in their registrations in the days ...
Views: 2278(4 votes) - Courage is in the Heart - by Submitted on Oct 18, 2009 from Annie HartCourage: from Anglo-French, coer heart. A quality of mind or spirit (heart) that enables a person to face difficulty, danger, pain, without fear. I had done a five day intensive retreat with twenty-five, Youth at Risk on the coast of England. The course had been an amazing experience for ...
Views: 1940(6 votes) - Adding Value to Your Seminar: Use Bonuses to Increase Value and Justify Higher Prices - by Submitted on Oct 06, 2009 from Jenny HambyWill prospective seminar attendees pay what you are asking to participate in your seminar? The answer depends on how they perceive your price. If they think it's too high -- in other words -- there is not enough value to justify the time and money they will spend traveling to and ...
Views: 2471(4 votes) - You're Sending Seminar Prospects Where?: Choose Links Carefully to Avoid Losing Seminar Prospects - by Submitted on Oct 01, 2009 from Jenny HambyA recent trip to the grocery store reminded me of a valuable Internet marketing tip I learned years ago. When I was headed out the door with my cartful of groceries, the greeter -- an elderly man who always welcomes me with a big smile and friendly "hello" -- flagged me down. His job that ...
Views: 2203(2 votes) - Advertising Your Seminar: 6 Rules to Remember When Advertising Your Seminars - by Submitted on Oct 01, 2009 from Jenny HambyWhen promoting a local seminar, newspapers seem like a logical choice for reaching your target audience. After all, newspaper readers are local. And they are interested enough in learning new information that they're willing to pay for and read a paper, right? But as many new seminar ...
Views: 9089(3 votes) - Pounding the Pavement: When Promoting Seminars, Anything Goes - by Submitted on Sep 24, 2009 from Jenny Hamby"What's the best way for me to promote my seminars?" This question easily makes the top five list of challenges I hear from newer seminar promoters, as well as those who aren't satisfied with how their events are performing. Their uncertainty is understandable. Because when you're doing ...
Views: 2704(3 votes) - "The World Is Calling" Lyrics & New Music Video (by Paul Hoffman & William Lane - Theme Song for ENGAGE TODAY 2009 Conference) - by Submitted on Sep 07, 2009 from Danish AhmedHey there everyone!! Remember the jingle, "Have you driven a Ford... lately?" My friend Paul Hoffman wrote that. Since then, he's moved into inspirational music, writing songs for stars in the personal development industry like Jack Canfield, Robert Allen, Janet Attwood, Mark Victor ...
Views: 4059(8 votes) - What’s the Difference Between a Seminar, Workshop and Conference? - by Submitted on Sep 02, 2009 from Jenny HambySeminars, workshops, conference, symposia, user conferences, summits -- the type of events you can host are varied. Choosing the right description for your event is critical because it communicates volumes about the type of experience your participants can expect. To ensure that you’re fully ...
Views: 38771(2 votes) - *** University of Metaphysical Sciences: How it All Started - by Submitted on Sep 29, 2009 from Christine BreeseIf someone told me I would be running an online metaphysics university with thousands of students all over the world earning Bachelors, Masters, Ph.D. and D.D. degrees in metaphysical topics, I would have laughed. I was a traveling girl with a backpack, seeing the world on a shoestring, and I ...
Views: 2692(2 votes) - 5 Things You Must Know About Sudden Success - by Submitted on Aug 20, 2009 from Rebecca AstaraThese are very interesting times. The world seems to be polarized – truly feast or famine. Businesses are going under and the cries of “the economic crisis” ripple through the planet like waves ripple out when you drop a rock in the water. Fear, failure and the world’s obsession with dramatic ...
Views: 2611(3 votes) - Peter Fogel's "Three Types of Great Stories to Use That’ll Keep Your Audience Spellbound! (And Where to find Them!)" - by Submitted on Dec 18, 2010 from Peter FogelThe beleaguered carpenter ran his hand over the wood the way a horse trainer stokes the back of the thoroughbred that he is about to take out for a run. In happier times this artisan was in high demand. Of course, this was before “the accident” that shocked the town. “No mistakes… not THIS ...
Views: 3906(5 votes) - Peter Fogel's "8 Sure Fire Ways to Brand Your Message!" - by Submitted on Dec 18, 2010 from Peter FogelThere’s no doubt that speakers put a lot of time into developing the content for their speeches. Unfortunately, as you’re well aware of, because of sensory overload audiences will only be able to digest two to three points of your talk. (yes, they will channel surf when you speak) So your rule ...
Views: 2778(13 votes) - Peter Fogel's "Why You Never Want to Turn Your Back on Your Audience!" - by Submitted on Dec 18, 2010 from Peter FogelThere is a major 'problemo' that a lot of speakers sometime fall into when using Power Point. I call it upstaging yourself. 'Upstaging' is a 'technique' that stage actors have been using 'against' each other since Greek times. It happens when one actor moves up the stage which in turn makes ...
Views: 3182(5 votes) - Peter Fogel's "How to Break 'The Fourth Wall' to Connect with Your Audience!" - by Submitted on Dec 18, 2010 from Peter FogelPersuasive public speaking is all about connecting with your audience. One of the quickest ways to heighten your audience connection is to use a theatre acting technique called 'Breaking the Fourth Wall. One of the reasons you go to the theatre is to be transported to a different time and ...
Views: 3412(6 votes) - Habitude: Practice, Practice, Practice - by Submitted on Jul 31, 2009 from Holly BoydOh we say it all the time: "I have to get to band/choir practice", "My son has little league practice", "We have to get Susie to band practice" It's how we get better. It's how EVERYONE gets better! Let's not forget when we go to the Doctor we are entering into a Medical practice! If we need ...
Views: 2313 - Peter Fogel's "Humour Techniques for Keynote Speeches (Five Commandmants for Getting The Big Bucks for Big Yuks!)" - by Submitted on Dec 18, 2010 from Peter FogelWith over twenty-four years experience performing stand-up comedy, writing comedy, and doing audience warm-up on sitcoms, I've learned that using humor in a corporate setting is a lot different than in a comedy club. For success here, you must tread carefully. To that end, I offer you my five ...
Views: 3671(6 votes) - Peter Fogel's “The Best Time of the Day to Get Your Audience Laughing!” - by Submitted on Dec 18, 2010 from Peter FogelBiorhythmic differences aside, generally speaking, the majority of people are not at their peak first thing in the morning. What does this mean for you if you want to public speak like a pro? Especially if you're expected to "warm them up" with your witty repartee? Well, it means that ...
Views: 3392(4 votes) - Peter Fogel's "Should a Speaker LAUGH at Their Own Jokes!? (The Answer Might Surprise You!)" - by Submitted on Dec 18, 2010 from Peter FogelIt seems the jury is out on this one, with opinion divided on whether or not it is okay for a professional public speaker to laugh at your own jokes. Maybe it's just me (although I doubt it given the number of comedians and humorists who also laugh at their own jokes), but I believe the aim ...
Views: 4128(5 votes) - Peter Fogel's “How to Deliver an Effecting Closing to Your Speech or Presentation" - by Submitted on Dec 18, 2010 from Peter FogelNew speakers make the mistake of focusing all their creative efforts on the body of their talk, and maybe the opening. But guess what? The 'close' is just as important as the 'opening' of your talk. In fact, your audience may remember you more from your close than from your opening. If ...
Views: 3386(5 votes) - Peter Fogel's “How to Effectively Add Passion and Feeling to Your Speech or Presentation!” - by Submitted on Dec 18, 2010 from Peter FogelAs a professional speaker, not all of your talks will be designed to be humorous or entertaining in that fashion. Sometimes your talk may be on serious subjects to elicit donations or certain actions from people in positions of influence. In these instances, you still need to wear your ...
Views: 4043(4 votes) - Marketing to Millions: Quality -- Not Quantity -- Counts When Promoting Seminars - by Submitted on Jul 24, 2009 from Jenny HambyYou've seen the ads -- "9 million mailing addresses for just $24.99." You're tempted to buy ... because surely somewhere among those millions of prospects, there must be a hundred people or so who would be interested in your seminar. Alas, the results don't prove your theory true. ...
Views: 2298 - Staff Your Seminars for Pennies: How to Secure Volunteers to Support Your Events - by Submitted on Jul 09, 2009 from Jenny HambyA content-rich presentation is the core of a successful seminar. But to ensure that your attendees have a pleasant -- if not knock-their-socks-off -- experience, it's important to ensure that your event runs smoothly. But if you are the only one working your event -- a common scenario for new ...
Views: 2542(1 vote) - Reassuring Nervous Seminar Prospects: Address Unspoken Questions to Secure More Seminar Registrations - by Submitted on Jul 01, 2009 from Jenny HambyIt often seems that for every person who signs up for a seminar, there's at least one or two more who are undecided about attending. Some are uncertain because they have financial concerns and aren't sure they'll receive enough value for their investment. Convincing these prospects to ...
Views: 2334 - Book Review: How to Develop and Promote Successful Seminars and Workshops - by Submitted on Jun 13, 2009 from Douglas PakThis book review is part of a series that covers the topic of Seminars and Workshops. Seminars & Workshops in self improvement allow people to learn the skills and techniques necessary to succeed, while networking with self improvement enthusiasts and experts. Jenny Hamby is the Official Guide ...
Views: 3209 - Definition: Seminars and Workshops - by Submitted on Jun 13, 2009 from Douglas PakWhat’s the Difference Between a Seminar, Workshop and Conference? What You Name Your Event Can Communicate Volumes About the Experience Seminars, workshops, conference, symposia, user conferences, summits -- the type of events you can host are varied. Choosing the right description for your ...
Views: 23518 - 5 Keys to Successful Seminar Promotion - by Submitted on Jun 01, 2009 from Jenny HambyYou've booked a hotel meeting room and picked a seminar topic. Then it hits you: You have a lot of money on the line ... and no idea how to fill the seminar seats. Use these five tips to get started on the path of successful seminar promotion. 1. Target your best prospects. The world is a ...
Views: 14380(3 votes) - What is Serenity Vibration Healing? - by Submitted on May 25, 2009 from Sharon EllisSerenity Vibration Healing focuses on Personal Development, Spirituality, Sacred Teachings Holistic Healing, Self Empowerment and Personal Awareness by removing limiting formatting within one’s life path. Your beliefs, culture, genetics, environmental issues and past traumas etc. make up who ...
Views: 4002 - Your Four Basic Seminars for Creating a Flood of New Business - by Submitted on May 06, 2009 from Kallisti PublishingThis is an excerpt from the book "Get Your Money Where Your Mouth Is" by David R. Portney, edited by Anthony R. Michalski. It can be found at http://www.getyourmoneywhereyourmouthis.com and is available through Kallisti Publishing— http://www.kallistipublishing.com There are four ways you can ...
Views: 3158 - Secret of a Millionaire Mind - by Submitted on Mar 09, 2009 from Chris PoelleinWhat would you do with a million dollars? Probably the first ten things on your list would be out of perceived need…like fixing a roof or buying a new car. The list may include purchasing items that you have always wanted to have but never could afford. At some point, with much money left ...
Views: 1742(1 vote) - Seminar Success: Valuing the Why, What and How of a Seminar - by Submitted on Mar 01, 2009 from Carl WeismanAll seminars attempt to answer three questions for their particular topic: why, what and how. As you will read, the answer to these three questions are not equally valuable. The first question a seminar attempts to answer is why should you learn the seminar’s content. It usually does this by ...
Views: 1860 - Justifying Training and Development in Tight Times - by Submitted on Feb 06, 2009 from Linda AndersonEven when times are good and budgets are flush, it can be easy for managers to view training and development as a cost rather than an investment towards bottom-line returns. When the economy is tight, and your boss has ordered you to cut your budget by 15 percent, and across-the-board spending ...
Views: 4432 - Peter Fogel's "How to Effectively Source Your Material for a Speech!" - by Submitted on Dec 18, 2010 from Peter FogelSpeakers and writers share one thing in common – they’re both susceptible to mind blocks. This is where your mind goes blank and you can’t think of anything new to write and speak about. You feel like you’re facing a blank wall; your creativity has left you. ...
Views: 2680(5 votes) - Peter Fogel's "How to Effectively Close Your Speech!" - by Submitted on Dec 18, 2010 from Peter Fogel"This is the way the world ends, Not with a bang but a whimper!" ~ T.S. Eliot WARNING: When it comes to ending your speech, the last thing you want to do is go out with a whimper! In speaking it's important how you start and especially how you finish. Let's look at this scenario: Let's ...
Views: 8515(11 votes) - Peter Fogel's "How to Boost Your Back of Room Sales!" - by Submitted on Dec 18, 2010 from Peter FogelFor many people, selling is still a dirty word, conjuring up images of deceitful used car salespeople selling shonky vehicles or struggling door-to-door salespeople selling encyclopedias and getting doors slammed in their faces. Know this: You do not need to be embarrassed about selling your ...
Views: 5231(14 votes) - 9 Must Have Elements in Your Seminar Marketing - by Submitted on Jan 31, 2009 from Jenny HambyAfter 12 years of promoting seminars, I've identified 9 things that you absolutely must have in place to properly promote your events. 1 -- A multi-channel marketing plan that spells out what you need to do each week to promote your seminar. If you don't have this in place, you know what ...
Views: 4313 - What's Your Seminar Worth? - by Submitted on Jan 31, 2009 from Jenny HambyProving the value of your seminar to prospective attendees is one of the primary goals of your marketing materials. Most of my consultations with clients focus on how to prove value in their copy, such as by demonstrating how much money attendees will be able to save once they've learned the ...
Views: 1970 - The Point of Balance: Addressing Balance Fundamentally - by Submitted on Jan 21, 2009 from ani leaWe live in an ever-changing world with extraordinary pressures and extreme rates of acceleration. It is with great ease we fall back into old forms and habits of mind; into entrenched belief systems that dictate traditions and realities which are disintegrating before our very eyes. It ...
Views: 1164 - Tips From Free Green Workshop - by Submitted on Aug 10, 2008 from Ingrid ChengI just attended a Free Green Workshop at the Mar Vista Farmers Market. There are many free workshops available and this one proves to be worth my time. I picked up some good tips for the home and garden thanks to TeachingGreen. TeachingGreen's mission is to enable a sustainable future for life ...
Views: 2066 - How Would You Like To Spend Two Days With A Multi-Millionaire...? - by Submitted on Jul 07, 2008 from Larry Baker“This is your personal invitation to join me at my new Fast Track to Wealth Seminar in Novi, Michigan.. Dear Friend, Would YOU mind if you were stuck in a room for two days with Ron LeGrand while he unloaded every wealth generating strategy that he can pack in after 26 years of ...
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