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In today's economy, you have to know how to quickly get a job. An employee never knows if and when they might be laid off and have to find another job quickly. These are the steps that can make this process as quick and pain free as possible.
The most crucial thing to do in order to be ... Views: 958
What do you know about social media? Before you answer that question, let me tell you that you know more than you may think. Social media is simply another way for us to communicate and connect with one another. If you are a smart communicator and understand the power of connections, you ... Views: 1481
Small businesses are questioning the value of Twitter in an on-going debate on the new Marketing Donut forum.
There’s no doubt that millions of people are on Twitter, including plenty of businesses. But many small firms are still unsure about the value of Twitter.
The current debate on the ... Views: 881
Nonverbal communication is as important as verbal communication. The process of communication does not complete without its nonverbal components. In order to truly express yourself and convey the message properly to your target audience, the expressions, gestures, tone and pauses in the speech ... Views: 2908
Much has been said about reputation management, in its theory. What about the practical aspects? Surely, it's not as easy as Googling your company's name. It's not, and you need the right reputation management tools to do it. Here are a few of the weapons you'll need in your arsenal.
Google ... Views: 722
Pay per click advertising offers small businesses the chance to make their tight marketing budgets go a lot further according to Marketing Donut, the essential website for small firms.
Pay per click advertising has significant benefits for SMEs. That’s the message from marketing professionals ... Views: 763
I recently passed the 100 post mark on my blog.
To say that I have learnt a lot in between would be an understatement. To say that I have lots more to learn, would require an even bigger understatement.
It has been an enjoyable, frustrating and fascinating experience. I have gained readers; I ... Views: 1206
Politicians use it, public personalities, influential leaders, top businessmen, and generally, people of power. It is called ‘perception management’, a phrase you might have heard circulating around but did not really know what it meant and how it can be used to strategically climb up to the ... Views: 1826
One of the most powerful things you can do in your business is to ask a lot of great questions. This will empower employees, foster growth, increase the quality of decision making, improve relationships and take you and your business to a new level of effectiveness.
What it will also do for ... Views: 1353
Today it’s very hard for a business owner to say they don’t need a website, because without one they are losing out on business one way or another. When it comes to marketing there is nothing more cost effective than having a website. If marketing is not a focus it can be as simple as having ... Views: 561
Networking for Success.
It’s such an overused phrase now: “networking for success”. Everyone uses it, everyone knows that without networking there is no climb up the career ladder, no growth of one’s entrepreneurial enterprise, but do we know how to do it?
Here are the Four Immutable Laws of ... Views: 902
As a busy virtual assistance industry expert and web developer one of the questions I am often asked is, "How can I get the word out about my business or services without breaking my budget or losing my mind?" I am not kidding, that is often how the question is phrased.
I can think of two ... Views: 1490
The best way to find a job is through the people you know. If you want to establish some new relationships, networking is one way to do this. Some people think of networking as going to lots of meetings. That is only one piece of networking but not the total picture. By attending meetings ... Views: 977
“You don’t have to like your banker, you just have to trust him”. I read this quote of Honore Balzac in an article on the web and thought it would be perfect to start an article on trust. Trust is the key to building relationships even today. Balzac, a French writer, was born in 1799. Some ... Views: 1171
While my last two articles dealt with the elevator speech, I wanted to take this opportunity to explain the differences between the elevator speech and the personal introduction. You may think that the two are one and the same, but they are not.
One of the factors that differentiate the two is ... Views: 3764
Have you ever stood in line waiting for service? Stupid question, right? Have you ever used that time to introduce yourself, your product or your services to the individual in front of you, in back of you, or along side of you? If not, then you are missing a golden opportunity for potential ... Views: 2004
The economic downturn has got us all wondering what we can do to ensure the success of our businesses.
As women I feel we have an edge that will help us through. We have the outlook that helping others will in turn help us prosper. We stick together though thick and thin!
It is so important ... Views: 1289
If you’re looking to drive traffic to your website and establish yourself as a go-to person in your field, I’ve got the answer for you: article marketing. Article marketing is a low-cost (or free, in most cases) yet highly efficient way to grow your business online.
Article marketing isn’t as ... Views: 981
I am writing about this because it is something that I have encountered on my journey to getting my name out there. I was in the process of inviting people on various websites that I am a member of to join me on another website that offers a great deal of self help information and a business ... Views: 1658
Got Paralysis from Analysis?
Speed Reading rules.
How did you learn to use your computer?
How about typing or driving your car?
a) Listening to a lecture
b) Reading a book or article
c) Observation – watching others
d) Trial-and-Error
e) All-of-the-above
f) None of the above.
Did you have ... Views: 988
If you don't understand what that title means, the answer is probably no! It seems that what started out as something a CNN journalist inaccurately described as "a place where teenagers were posting what they were doing throughout the day, from the cereal they were eating to the movies they were ... Views: 1859
DoFollow, it is a confusing term, therefore many do not understand what it means to be a dofollow site. As a website owner you have the ability to decide if you will code your site to be a dofollow site or not to be a dofollow site. If you allow dofollow on your site, then you are allowing ... Views: 2170
Social bookmarking, it’s just one of the various social media sites that has helped so many small business owners with their marketing efforts. Social bookmarking like other forms of social media is a great way to market your small business for free. So, if you’re a small business owner YOU ... Views: 1487
Personal branding defines you to the world market. It is a process wherein people and their career are marked as brands. The concept of personal branding suggests that success comes through self-packaging. It is important to know as to what the other person thinks about you. If someone tries to ... Views: 1575
Business owners and entrepreneurs often tap into the law of reciprocity without knowing it.
They're inherently pre-programmed to participate in the worldwide truth of give and receive. While there are those out there in this world who take take take, the vast majority of us swing to the ... Views: 1510
Networking is a critical component to any job search. A recent survey shared by a national outplacement firm suggested that networking was nearly five times more effective than recruiters and 14 times more effective than the internet for securing managerial positions.
Networking is powerful and ... Views: 1425
An associate of mine, like me a branding and marketing expert since 20 years, commented while I was prospecting him for my offline network marketing business, "Man you must be doing really well because you know the principles inside out". I grinned sheepishly and thought to myself, "That's the ... Views: 881
Veterans may find it discouraging to come home to a Country steeped in an economic recession, but there is plenty of help out there to get them not only working, but working for themselves.
In some places they are referred to as Enteranpreneurs, men and women who have chosen to start their own ... Views: 1000
When it comes to big pictures, networking is the way you link your vision for your business and career to those of the rest of the world.
If you are on track in your business and professional life, you network every day, forging and enhancing connections that will reap future ... Views: 578
This book review is part of a series that covers the topic of Business Networking. Business networking is the act of making personal connections to people who can help you achieve your business objectives. Raymond Chip Lambert is the Official Guide to Business Networking.
The 29% Solution: 52 ... Views: 1224
Business networking is a marketing method by which business opportunities are created through networks of like-minded business people. There are several prominent business networking organizations that create models of networking activity that, when followed, allow the business person to build ... Views: 11577
All around me I am witnessing the rebirth of a new American Tradition. It is time. This new fruit is ripening and ready to eat as a result of the seeds once planted by our ancestors. We are so quick to travel hither and yonder to find answers to our most pressing human question: why am I here? ... Views: 1346
Marketing for referrals with mailers, calendars, recipe cards, and other outreach and appreciation efforts is nowhere near as effective as prospecting for referrals by making personal calls and requests.
The hard truth is that most consumers stand a far better chance of finding a poor agent ... Views: 992
I’d like to point out a few features that allow you to position yourself in virtual locations within LinkedIn® itself.
LinkedIn Groups
Within the LinkedIn® platform, you are able to join “groups” of people with common interests or backgrounds.
To find groups, log in to your LinkedIn® account, ... Views: 1387
The most powerful concept behind LinkedIn is that it finds the right people AND the connections you have with them. It makes the networks of the people we know visible. LinkedIn shows us our second and third degree networks and the paths towards them. This has tremendous value.
Why? Many ... Views: 4614
Why are so many companies spending time on things that don’t work? It seems amazing to me how consistently companies keep throwing money at advertising that doesn’t work. Foolish, right! What if you had an unlimited amount of money to market your business? Well, as a small businesses that ... Views: 967
I'm going to share some thoughts on list building, because I think it's the biggest weakness home business people have. If you have been in a home business any length of time, you've heard some guru say, "Treat it like a business." But too many people don't know how to do that. Here are five key ... Views: 741
One way to establish market differentiation is through the introduction of innovative new products. Establishing that differentiation is one thing, but maintaining it is quite another. Here we have put together a ten part series on how to generate higher returns from your innovation ... Views: 615
As the use of social media networking tools continues to grow in popularity, understanding the netiquette do's and don'ts of online communication is critical to your success. A blended word for “network etiquette”, Wikipedia defines netiquette as “a set of social conventions that facilitate ... Views: 1693
Have you ever reflected on your success and reminisced about how you arrived where you are today? Did you recognize that there were key individuals or organizations that helped you during your success journey?
Maybe an individual said a simple encouraging word: they believed in you. Perhaps ... Views: 733
So you’ve climbed online, built your profile, now what? Get active! You’ll be invited to join many groups, be selective. There is no obligation. And it doesn’t make sense to join if you aren’t going to be active. Active means commenting on discussion regularly, posting your own discussions, ... Views: 1003
I know many professionals puzzled by the advent of social media want to know if it can yield real results, it can and it does. Right now I have the honor and privilege of a first class trip to China in April to kick off the Guangzhou Design Week that comes up later this year. They are doing a ... Views: 1000
I got an interesting Tweet the other day from a fellow solopreneur who shared that Twitter was like her opportunity to hang out at the water cooler online. I realized how true that is. Often when you work in isolation, seeing only clients and connecting by events with colleagues, you can risk ... Views: 1900
WHEN WAS THE LAST TIME you pinged? How did it make you feel?
I bet it brightened up your day, put a smile on your face and made the person you pinged happy too.
Pinging is fun and it’s good for your heart.
I love pinging and getting pinged. I do it as many times a day as I can. It makes me ... Views: 961
When building a home based business, it is great to have steady recruiting success, but what good is it really if your prospects are coming in the front door and immediately leaving out the back door?
The problem most leaders or want to be leaders have is that they do not have a SYSTEM. Look at ... Views: 554
Google is a powerhouse in every sense of the word. You can use their success to make money, boosting your own success. How do you use Google to make money? What tools do they offer to help you get the money you need for success? Google offers two powerful options for your needs, both of which ... Views: 684
While establishing market differentiation can be accomplished by introducing innovative new products, maintaining that market differentiation may prove to be a bit more difficult. Here we have put together a ten-part series on how to generate higher returns from your innovation investments. ... Views: 675
Every day we are hearing about job loses, business closings, downsizings, bankruptcies and foreclosers. Not to mention the increasing costs of just about everything it takes to survive these days. Rising gas prices, utility costs, food and shelter just to name a few. I like to point out that ... Views: 1753
Following-up is such a simple thing to do yet most business owners and entrepreneurs just can't get it right.
Some time ago I used the services of a mortgage broker who in the first instance was very prompt and appeared very efficient. He was referred to me by someone else I knew who had ... Views: 1181
Making the decision to exhibit at a trade show can be a difficult one. The investment can be huge and you may not get an expected return on your investment. Doing your work before, during and after the show will help your investment pay off.
To show or not to show
Research the shows you want ... Views: 969