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- How People Screw Up "The Secret" - by Submitted on Aug 13, 2009 from Dave SherwinI can't help notice how many "Secret" fans are still broke. They're probably a happier broke, but still broke. And I can't help thinking that they just don't get it. Here's an example: recently I was talking to a die hard "The Secret" fan about a challenge in our business. His advice was to ...
Views: 783 - What are Carbon Offsets: Going Green and Creating Green Power Projects - by Submitted on Aug 12, 2009 from Dr. Ken PollockAs we all become more aware of our collective responsibility as stewards of our planet, capitalism has produced a verifiable mechanism for reducing carbon emissions, creating clean energy and engaging us all with the ability to minimize the damage we do to our environment. Carbon Offsets are ...
Views: 650(1 vote) - Developing Info Products to Sell Online - by Submitted on Aug 11, 2009 from Malyn VillanuevaRegardless of what you may surmise from the terms, you may be asking what an info product is. In the basic sense, information products or info products are information bearing products that were made by someone. In the context of the Internet, the essence remains the same, but the actualization ...
Views: 1205(1 vote) - Come on In...The Social Networking Water is Fine - by Submitted on Aug 11, 2010 from Renee UrsemI am excited to announce that I have officially begun the first baby steps of social networking by setting up accounts on Linkedin and Facebook. For those who know me personally, you know that this was no easy task. It’s like standing at the edge of a lake. Many of you have encouraged me: ...
Views: 1264(2 votes) - What Do Rewards and Penalties Have to Do with PR? - by Submitted on Aug 11, 2009 from Karla Jo HelmsHow much attention do you put on internal PR in your company? Do you reward your employees well? Do you validate the good things your executives do? Do you tell your partner, your sales team or your IT staff thank you? These questions point out the places where human nature can fall down. ...
Views: 1038(1 vote) - Talking to the Media: Who’s Afraid of the Big Bad Wolf? - by Submitted on Aug 11, 2009 from Karla Jo HelmsTalking to the media can be daunting – and is for many people. I have often wondered about this. I see my clients in awe of being able to speak to the media. It is almost of the same ilk as public speaking I guess. Maybe it is because a media person can rip you apart or set you on a pedestal ...
Views: 1380(2 votes) - Tips for Closing Business (Part II) - by Submitted on Aug 10, 2009 from Wendy Weiss1. If you are giving a sales presentation, make sure to only give that presentation after you thoroughly understand your prospect's specific problem and motivation to solve that problem. 2. Ask the Magic Question: “After our conversation (discussion/you see our presentation…) if you see ...
Views: 1244 - 8 Questions to Ask Yourself in a Recession - by Submitted on Aug 10, 2009 from Wendy Weiss1. What can I do for my existing customers to create greater value for them? Creating additional value builds customer loyalty. It is always important to have customer loyalty… especially during a recession. 2. Who can I refer to one of my existing customers or prospects? See #1 ...
Views: 1318 - Do or Die: Business Owners and Sales Professionals Unite - by Submitted on Aug 10, 2009 from Patrick ValtinIt’s sink or swim in today’s economic climate and only the tough will survive… or those that know exactly what to do in a down market. Do you want to survive and be able to experience expansion while everybody else believes this is the worst economic crisis ever – and is set to last for the ...
Views: 697(2 votes) - “Pull Selling” - How do you do it? Part II - by Submitted on Aug 10, 2009 from Patrick ValtinThere is only one way to sell today, and that is to get your customers’ blessing In the second half of this in-depth article, I will continue with what the most important principles of selling in over-competitive, saturated markets are. These skills are vital if you want to success in ...
Views: 924(1 vote) - Tips for Networking - by Submitted on Aug 08, 2009 from Joe BottoneNetworking is a term that became overused and misunderstood in the late 80s and early 90s, but what is “real” networking? “Real” networking is what I like to call getting yourself “out there.” It is very easy to attend a lot of events and just eat finger food and have a glass of wine, but true ...
Views: 926(1 vote) - You Don't Know Jack About Home Based Business - by Submitted on Aug 07, 2009 from Daniel HerznerTo be more specific, you don't know jack about how to succeed in a network marketing home based business. But not to worry, I'll help to get you straightened out. Today we're looking at a real good news / bad news scenario. First the bad news: millions of decent, hardworking people have lost ...
Views: 1309(2 votes) - Online Reputation Management - by Submitted on Aug 06, 2009 from Mike SmithSo you have utilized SEO and your website is climbing up Google's Search Engine Results Pages (SERPs). Break out the bubbly! It's time to celebrate, right? Not necessarily. The can-of-worms marketing types like to call Online Reputation Management (ORM) might be the necessary next step. For ...
Views: 1045 - What Can a Drag Queen Teach Sales Professionals? - by Submitted on Aug 05, 2009 from Wendy WeissLast night I stayed up late to watch the final episodes of RuPaul’s Drag Race on Logo. For those of you not familiar with the program, drag queens compete for the title of America’s Next Drag Super Star. (The Queen likes her reality television and is always interested in the lives of other ...
Views: 1252(2 votes) - Avoiding the Pitfalls of Email Marketing in a Tough Economy - by Submitted on Aug 05, 2009 from Karla Jo HelmsIn tough economic times, email marketing might seem more desirable, but marketing veteran ‘Mr. Crisis Buster’ says watch out for the pitfalls. By Karla Jo Helms Email marketing stills gets a bad rap. The controversy about email marketing is a quagmire that leaves many business owners in ...
Views: 812 - What is Google's Content Targeting Advertising? - by Submitted on Aug 05, 2009 from Malyn VillanuevaGoogle’s Content Targeting Advertising is a deceptively simple and yet brilliantly effective method of advertising. Marketed under the moniker Google AdSense, it is a way of presenting potentially-interesting advertisements to users in a relatively unobtrusive manner. It answers some key ...
Views: 1091 - 5 Tips to Market Your Business and Make Your Contacts Count - by Submitted on Aug 04, 2009 from Ktasha HardgeIf its one thing I learned early on when I started my business, it was to always carry myself in a pleasant manner and smile often when communicating with others. You see to me, I always thought to myself that anyone I come into contact with is a potential client. Don't get me wrong. I'm not ...
Views: 538 - The Right Place: The Four Phases of Networking - by Submitted on Aug 04, 2009 from Intent.com AuthorsIt can be so important to be in the right place at the right time. Networking can happen anywhere. It happens in four phases: Mingling, Mating, Meeting, and Matching. Let's explore each phase together! Phase 1: Mingling ---> Phase 2: Mating ---> Phase 3: Meeting ---> Phase 4: Matching ...
Views: 732(3 votes) - How To Network Your Home-Based Business Effectively - by Submitted on Aug 04, 2009 from Helene LiatsosWe have all heard the expression: “it is not what you know, but who you know” that counts! Well, image what happens when we multiply that with “it is not who you know, but who they know” that counts! You would have a really big group of people in your database files. These people are all ...
Views: 1425(1 vote) - PR Crisis Management: Damage Control vs. Being Proactive - by Submitted on Aug 04, 2009 from Karla Jo HelmsWhen a prospective client comes to me to help them manage a crisis, my first question is always, “Do you want to manage it or be proactive?” That question always bears more questioning, but it gets them to start thinking. Crisis Management is just that – the management of a crisis. It ...
Views: 2378 - Creating an Online Universe – Article PR - by Submitted on Aug 04, 2009 from Karla Jo HelmsIn today’s high-tech world, 80-plus percent of the people that do business with your company find you on the internet first. So having control of what is said about you on the internet is important. In fact, it is one of the basic principles we utilize when creating an online presence for you ...
Views: 887 - 10 Weapons To Aim For Entrepreneurial Success - by Submitted on Dec 31, 2009 from Joanna VaiouEvery one of us individuals is unique. There are billions of unique different DNA’S equal to the exact human population on earth. Despite the uniqueness of each one of us, there are some qualities that we normally share and have in common. Especially when we are members of a team or community, ...
Views: 1187(2 votes) - Internet Sociology – Social Media - by Submitted on Aug 03, 2009 from Diane D. SteinSocial Media is an extremely popular means of discovering, reading and sharing information and news. By merging together the world of technology with people’s natural inclination to communicate, social media has created a powerful and unique tool that if understood and used properly can be used ...
Views: 565 - Don’t be an Ostrich! Take Control of Your Reputation! - by Submitted on Aug 03, 2009 from Diane D. SteinAn estimated 80% of Americans between the ages of 33 and 44 use the internet as a tool for research, shopping and banking. With that said, do you know what they find when they search for you and your company online? Do you know what to do if a customer has a complaint and decides to post ...
Views: 616(1 vote) - Cold Calling in the 21st Century: The New Rules, Part II - by Submitted on Aug 03, 2009 from Wendy WeissIs cold calling dead? Hardly. Cold calling is actually one of the most targeted, efficient and effective ways to reach potential customers. Nothing beats having a real conversation with a prospect. The problem is that so many people do it poorly—that’s why it doesn’t work for them. Read on to ...
Views: 1534(1 vote) - Virtual Conference Etiquette - by Submitted on Jul 31, 2009 from Dawn Scranton, CQAVirtual Conferences continue to gain momentum and popularity as individuals experience increasing amounts of virtual activities for: team collaboration, staff education and delivery of customer support. However, as we ramp-up for online activities, firms will find it mandatory (if they haven’t ...
Views: 2147(1 vote) - Diggin' for Gold! - by Submitted on Jul 30, 2009 from Virginia WildIt’s amazing what kids will do. While enjoying a coffee in the sitting area at Chapters the other day, there was a child sitting in a stroller next to the table beside us. He did not have a care in the world as he dug for gold up his nasal passage. Looking around, I’m sure that he noticed ...
Views: 668 - Do's and Don'ts for Getting Website Traffic - by Submitted on Jul 30, 2009 from Malyn VillanuevaThe Internet is alive and buzzing, much like a city the likes of which none have ever envisioned possible. Just like in a real city, there are areas with a lot of activity, and some places where there is little to no activity at all. This activity, in the context of the Internet, is called ...
Views: 990 - Email Marketing Do's and Don'ts - by Submitted on Jul 30, 2009 from Malyn VillanuevaThe Internet is just about the largest free and open marketplace there is, and it is showing us a glimpse into a future of total connectivity and personalized information. The problem lies in the fact that since anyone can put just about anything online, the marketplace quickly becomes ...
Views: 935 - A Global Network - by Submitted on Jul 30, 2009 from Dawn AngierA Global Network How to Cash in on the New International Currency Any banker will tell you—if they’re completely honest—that your greatest financial asset is your ability to earn income. It’s not your house, your bank accounts or your car. They don’t actually want your collateral, they ...
Views: 1019(4 votes) - 2009 Cold Calling Checklist - by Submitted on Jul 30, 2009 from Wendy WeissIf we listen to the media, 2009 is shaping up to be a tough year. People are losing jobs and homes and businesses are struggling. A tough economy, however, does not mean that no one will ever buy anything or that no business at all will be done in 2009. What it does mean is that business owners ...
Views: 1428 - Marketing Insensitives for 2009 - by Submitted on Jul 30, 2009 from Wendy WeissApproximately two years ago I first wrote about “Marketing Insensitives.” At the time, I had received a call from a telemarketer offering me some “marketing insensitives” to purchase a product. Yes, she really said this! She was not being clever; she just couldn’t pronounce “incentive.” But, ...
Views: 1114 - The Antisocial Aspect of Social Networking - by Submitted on Jul 29, 2009 from Gian Fiero |It's estimated that more than one-third (35 percent) of U.S. adults have a profile on a social networking site, according to the Pew Internet & American Life Project's daily tracking survey of 2,251 adults. A more practical survey can be done just by thinking of the number of people you know who ...
Views: 3997(2 votes) - Writing Press Releases In The Age Of SEO - by Submitted on Jul 29, 2009 from Malyn VillanuevaThe press release is a format which is most strongly associated with traditional media formats such as newspapers, radio and television. However, press releases have found new life and new purpose on the World Wide Web. If you're in the internet marketing business (or really, any business, since ...
Views: 1048 - What Every Internet Marketer Needs To Know About Copywriting - by Submitted on Jul 28, 2009 from Malyn VillanuevaSuccessful advertising is all about communication; verbal communication in particular. Whether you're advertising in print, on radio or television or on the web, copywriting is at the core of your marketing efforts. The way that you get your message across is just as important as the message ...
Views: 920 - Willow, the German Shepherd, Catches the Waves. - by Submitted on Jul 28, 2009 from Virginia WildAnyone that has ever the privilege of having a German Shepherd as your best friend can understand this short story. Meet Willow, my 5 years old German Shepherd puppy, and I do mean “puppy”. She is the light of my life. Even though she is our family dog, she is my dog. Willow’s favorite ...
Views: 746 - Social Media Marketing: Five Simple Steps to Getting Started on Facebook - by Submitted on Jul 27, 2009 from Diana HazlettSocial Media Marketing for business using Facebook can build relationships and provide value to those within your Facebook network. Facebook allows you to be real, get to know other people with similar interests while building credibility and trust. In this article, we’ll discuss five simple ...
Views: 764 - Designing the Perfect A6 Flyers - by Submitted on Jul 26, 2009 from Tracey EdwardsWhat makes a Flyer good? The answer to that is simple; it can be answered in one single solitary word. Response. Flyers are there to do a job, they need to be focussed and have the correct calls to action to make the reader want to take the action. So while colours etc are important and ...
Views: 536 - 5 Tips to More Sales in Times of Economic Distress - by Submitted on Jul 25, 2009 from Patrick ValtinPatrick Valtin, “Mr. Crisis Buster, gives 5 tips on how to negotiate your way through rough times if your life depends on selling something. 1. DISAGREE “Honest disagreement is often a good sign of progress.” – Mahatma Gandhi You will find that people who continue to do well during ...
Views: 701(2 votes) - Crisis Buster Tip #15: Want More Sales? Keep Smiling - by Submitted on Jul 25, 2009 from Patrick ValtinPatrick Valtin, International business coach, reveals a discovery about top sales professionals and how to use this to increase sales in any economy…especially the tough ones. “War is a game that is played with a smile. If you can’t smile, grin. If you can’t grin, keep out of the way till ...
Views: 1060(2 votes) - Crisis Tip #10: Testimonials of Customer Service, the Good, the Bad and the Ugly - by Submitted on Jul 24, 2009 from Patrick ValtinThe best way to more revenue in economic times is right under your nose… By Patrick Valtin “Quality in a service or product is not what you put into it. It is what the client or customer gets out of it.” ~Peter Drucker People like to feel well taken care of. When you show a genuine ...
Views: 641(2 votes) - Private Foundation Vs Supporting Organization - What's the Difference & Which Should You Choose? - by Submitted on Jul 23, 2009 from Thomas QuinlinYou know what a private foundation is, but what in the world is a supporting organization? And how do they relate to each other? Read on to find out. First of all, the biggest difference is that while private foundations are, by definition, private, supporting organizations are public ...
Views: 1037 - Integrating Strategic Planning With Your Values, Part 2 - How Foundations Can Fund Your Interests - by Submitted on Jul 23, 2009 from Thomas QuinlinIt can be challenging to integrate vision and values into strategic planning. But it's also very rewarding. In a previous article, I described an example where "Dave" started a foundation to successfully integrate his values while resolving a major financial challenge. Read on to discover the ...
Views: 664 - Continuing Professional Development (CPD) - by Submitted on Jan 04, 2017 from Michael LemonCPD as it is called or “continuing professional development” to give the full title is an ‘option’ whereby professionals from many walks of life carry out a range of additional learning to maintain and develop their careers. Knowledge expands over time and there may be better ways of doing ...
Views: 2304 - Crisis Buster Tip # 9: How Complaints are a Sure-Fire Way to Sales - by Submitted on Jul 23, 2009 from Patrick ValtinCan you make money when a customer complains? “Statistics suggest that when customers complain, business owners and managers ought to get excited about it. The complaining customer represents a huge opportunity for more business.” ~Zig Ziglar When times are rough, when everybody is ...
Views: 583(2 votes) - LinkedIn Strategies for Business Success - by Submitted on Jul 22, 2009 from Serena CarcasoleSocial media is more than just being social. Social networking sites are excellent resources to achieving business success. Once looked upon as a place for job seekers, LinkedIn has gained a positive reputation for helping businesses gain clients. The popular social media marketing site is ...
Views: 954 - Networking Must Become Our Medium of Exchange for Information - by Submitted on Jul 22, 2009 from SCOTT LIFERYou do not have to look far to receive negative propaganda for the day. The media has become a "playhouse of sensationalism" to keep America into the entitlement mode. We must WAKE UP and take back our right to Free Enterprise Networking. In this Mega Internet Driven commerce we have to tap into ...
Views: 1304 - Stay Ahead in the Nutrition Field by Launching Your Own Social Networking Site - by Submitted on Jul 22, 2009 from Peter James“Health is wealth”. It is important to uphold the value of a proper diet to lead a healthy life. Good nutrition means getting enough micronutrients (Vitamins and minerals) and macronutrients (proteins, carbohydrates and fats). Many people consume more calories than the body needs. This can lead ...
Views: 799 - Social Media For Small Business - How to Use Twitter For Your Business - by Submitted on Jul 21, 2009 from Diana HazlettFollowing up from the last set of Social Media Marketing webinars where we covered the basics of Twitter and other Social Media tools and sites, I have been getting questions about using Twitter for business purposes. In response to those questions, I wanted to write out a short list of Twitter ...
Views: 652 - Easy Tips For Hosting Your Own Live Event - by Submitted on Jul 21, 2009 from Kendall SummerHawkLive events are more popular than ever these days. That’s because there’s just no substitute for being live with someone, face to face as they share their information. The passion and energy of the event host can often make the difference between just “hearing” information, and really “getting” ...
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