“Sales promotion” refers to those marketing activities that stimulate consumer shows and expositions. It may be further defined as a vital bridge or a connecting link between personal selling and advertising.
Sales promotion
Sales promotion
In most cases, sales promotions come in the form ... Views: 429
Live chat provides the ultimate and exceptional support for the visitors at your website. It is there to provide instant replies to all the concerns and queries of your visitors and customers. Despite giving the ultimate customer support, there are other perks also, to enjoy with live ... Views: 390
You really do not need a master’s degree in marketing to realize the impact of quality customer service and its essence to the long-term success of your business. In fact your existing customers are to become your most vocal advocates and also help to grow your customer base on the behalf of ... Views: 387
Adding live chat at your website is a real blessing for your business and you can say that it is not only useful in the times of financial crisis, but there are many other benefits which are apparent in a bigger form at difficult moments like budget cutbacks and financial severity.
Live chat ... Views: 360
The consumer expectations have reached new heights. Getting phone and email support have become the default standards for most of the companies. If you want your business to stand out among the competitors, you need to give something extra to your clients. And that extra does not lies in the ... Views: 391
When you are planning for giving your customer the best service possible, then you should be sure that you are providing them with the best services that are going to improve their experience at your site. The ultimate way to make your customers happy and willing to do business with you again is ... Views: 406
Live chat at your website, is for sure to increase sales. Communicating with your customers at the key drop of points can prevent your customers from quitting the shopping cart. The fact is that with live chat you are able to give time relevant help and this is adored by the customers.
There ... Views: 385
Live chat is an immensely effective marketing solution for encouraging sales. It is of great help to promote your business and products. Live chat also improves brand recognition and boosts customer loyalty.
With live chat and other statistics tools, you can gather the details of your website ... Views: 380
Live chat at your website provides immediate responses for all your customers queries and concerns by a live person and that also in real time. Despite exceptional customer service there are many other benefits which are also provided by live chat.
Live chat is cost effective
Times have ... Views: 355
Live chat provides many benefits and it does improves the site performance. It does provides excellent customer support, addressing to customer needs in real time. It also provides : increase conversions, customer service and lead generation.
Here we shall discuss how live chat can be used to ... Views: 396
Live chat is effective for many reasons. Live chat provides your clients and your potential customers with immediate access to your support staff and sales team (vice versa). With live chat your team is equipped with many more opportunities to convert these visitors into paying clients or ... Views: 404
Live chat is there at your website to make all the relevant information available to you which can help you to make a solid buying decision. Live chat can make a difference between the journey from the important button “Place Order” button or simply abandoning the cart.
With the right live ... Views: 391
Have you ever thought what does a worthwhile and a memorable experience look between a business and a client? It is the type of experience where the business looks to the needs of the current and as well as the potentials customers before and even after they have made a purchase.
With live ... Views: 355
Having an online business requires an effective and round the clock customer support. Since the majority of the customers are preferring customized products it becomes essential to offer them with suggestions and get their concerns addressed in real time. Getting live chat added to your website ... Views: 380
There is a great sales platform established by you. You have got all your fabulous products and services beautifully displayed that provokes the customer’s passion and interests. The platform is also performing as you thought, except for one concern, that you are losing your customers as a ... Views: 322
If you are an on line retailer or simply a customer service provider, you might be aware of the numerous benefits live chat has to offer. It includes real time assistance and reduced operational costs too!
Live chat is very simple to get in function. It is easy an simple, you just need to ... Views: 378
Today live chat is becoming the most popular customer support tool for many type of businesses. It hardly matters whether the business uses live chat to support the visitors or to resolve the concerns of your visitors and potential customers, it can and it does, increase both sales and ... Views: 386
Live chat is all equipped with the amazing capability to provide exceptional customer service. The customers also report high level of satisfaction with live chat as compared to other customer support channels. It is a fact that happier customers are a lot more benefit to your business. It means ... Views: 409
Businesses are engaging more and more customers through online channels. Hence they also require to fully support their online customers experience and also provide them with quality online support. Live chat is proving to be a great tool for online customer support in addition to phone, email, ... Views: 523
The trends in customer service are updated every now and then. And the businesses try and keep up with every new advancement in customer support so as to keep their customers happy. Customer service has undoubtedly become complex due to the ever-increasing expectations of the customers ... Views: 482
These days businesses do not prefer cold calling much as there are a number of better options available for connecting with prospects. Lead generation is one of them. In the simplest form, lead generation refers to the act of gathering valuable personal information from a prospect in exchange ... Views: 376
Busy life or shortage of time or just a slothful mood, there are countless reasons for people avoiding purchasing offline these days. With just about everything being available online and a few clicks away, customers today, prefer online shopping. E-commerce has gained immense popularity over a ... Views: 386
Live chat is no longer limited to the fully fledged businesses. Understanding the importance and monitoring the credibility has made even the small enterprises understand the benefits of live chat. So in today’s digital and online market if you want to compete, you have to have that extra ... Views: 444
Businesses that are aware of the power of customer retention, leverage it and make efforts to keep their customers satisfied. As a matter of fact, word of mouth is the strongest marketing tool these days and the main source of WOM marketing are your present customers. When your customers are ... Views: 396
Omnichannel customer service is an expansion of the multi-channel approach to sales. It is basically meant to provide a seamless shopping experience to the customers irrespective of the shopping method (online or offline). It is a powerful medium for enhancing the customer experience, boosting ... Views: 360
As a matter of fact, SMS service is the most preferred channel for businesses as it is affordable, convenient and efficacious. It is capable of delivering fast service and provides high customer satisfaction rates. It acts as a real-time savior for the support agents at any company. When used ... Views: 409
A customer loyalty program is all about employing strategies for customer appreciation, encouragement so as to accomplish customer retention. It may vary from an advanced access to new products to free merchandise. Companies leverage loyalty program to strengthen their relationships with their ... Views: 392
Chatbots, also known as bots or chatterbots are computer programs that conduct conversations via auditory or textual methods. Usage of this form of artificial intelligence in the business processes provides vast opportunities for a business to grow. Have a look at the benefits it can provide to ... Views: 420
In this competitive era, businesses do not have even a single second to waste. So, they find ways to reduce the wastage of time and increase productivity. Marketing automation is one such technology that helps with the same. As the name suggests, marketing automation is all about transforming ... Views: 451
Brand advocacy is all about your brand lovers introducing your products and services to new customers efficaciously acquiring new customers and boosting your sales. Working towards brand advocacy can actually cut out on a business’s marketing expenses and still boost revenues like never before. ... Views: 390
Brand advocacy is all about your business lovers introducing you to new customers, efficaciously driving new revenue and business intelligence. It further helps cut down on marketing expenses as well. It can benefit a business in a number of ways. Read on to know what such this advocacy can do ... Views: 432
Relationship marketing is a form of marketing that emphasizes customer retention and satisfaction, rather than a focus on sales transactions. It is an arrangement where both the buyer and seller have an interest in providing a more satisfying exchange. Using this process, businesses aim at ... Views: 436
Working at a customer support center is quite a tedious task. As a support agent, you have to deal with a variety of customers. You are supposed to handle customer inquiries as politely as possible, irrespective of your mood. Read on to know the various types of customers encountered at a ... Views: 377
Customer support agents form the backbone of the customer service that you provide to your customers, so, it’s imperative that you prepare them in the most appropriate manner. Here are the best tips to make your support agents more productive and yield the best results through your customer ... Views: 387
The quality of customer service you provide plays a vital role in deciding whether your business will be a hit or a miss. You may have the best of products but they are of no use if you cannot convince people to buy them. Your business is bound to fail if you are unable to meet the expectations ... Views: 359
Customer frustration exists in every business. It may be due to an unresolved query or due to the hassle caused by the company during the return or exchange of a product. There are a lot of reasons that cause customer frustration. Here’s a list of the top five reasons responsible for the ... Views: 391
CRM is very well known to help businesses manage processes such as lead tracking, customer support, customer data management, automating sales, simplifying sales processes and a lot more. This is not it, there’s a lot more to customer relationship management. CRM software help businesses in a ... Views: 410
‘Gamification software’ refers to any tool or platform used for applying game mechanics to non-game contexts so as to increase engagement and successful end-results. In the case of businesses, these platforms are mostly used for customer loyalty, employee engagement, and performance management. ... Views: 365
Gamification is all about using game design elements in non-game contexts so as to improve user engagement, productivity, ease of use, the usefulness of systems, physical exercise and a lot more. This powerful concept, when used for businesses, provides a number of benefits. Read on to know how ... Views: 347
Most of your customers still prefer dropping an email to get in touch with you due to the ease of using this medium of communication. You can leverage this medium to boost the customer service and hence the customer satisfaction level and hence inflate your business’s profits. Read on to know ... Views: 385
Customer expectations are increasing with each passing year. This calls for the creation of a seamless experience that spans the showroom floor to the social media platforms. This can be done by providing exceptional customer support through multiple channels including social media. Let’s have a ... Views: 374
Live chat has emerged out as a highly efficacious solution to customers’ problems. Businesses who recognize the power of this amazing feature leverage it to stand out from the competition, increase customer satisfaction, and boost their revenue growth. Apart from all this, a live chat software ... Views: 408
In our previous article, we made you familiar with the benefits of email marketing. Now, let’s have a look at the best email marketing services available, so as to help you choose the right one for your business:
MailChimp:
This is a powerful email marketing tool that integrates with ... Views: 391
Email marketing is undoubtedly a powerful and highly efficacious medium for growing your business. It is far more beneficial than other, more traditional forms of marketing. Here are the top 5 reasons to convince you to invest your time and resources to develop an email marketing ... Views: 362
These days, most of the businesses see email marketing as a vital marketing tool. If practiced correctly it can help increase conversion rates. It can further benefit a customer unbelievably. Here are a few tips to make the most out of your email marketing campaigns:
Make use of customer ... Views: 346
Twitter provides immense opportunities for business growth. You can leverage this power and highly loved social media platform to grow your business like never before. Here are the best of all strategies that can help you make the most out of it:
Use appropriate hashtags related to your ... Views: 372
Every business strives to provide an exceptional service to its customers. Organizations today, go above and beyond and come up with the best solutions so as to boost customer satisfaction levels. Customer service automation is also one of those solutions.
When used appropriately, an ... Views: 373
An automated customer service refers to any customer engagement occurring through automated means, without the assistance of live agents. If carried out appropriately, it can be an efficacious means of customer engagement as it would save time and money for your business and consumers alike. ... Views: 419
The customer service agents have to deal with a variety of customers each day. Obviously, not all of them talk nicely, hence, making the job a stressful one. This causes exhaustion, anxiety, lack of motivation, uncertainty, and frustration in the agents.
This may further lead to other ... Views: 340
“Salary” is enough for a person to work at a company. But no one would want to work at a company where their efforts go unnoticed, and they could be replaced in an instant. What makes them stick around and stay loyal to a company is the work environment provided to them.
They would love to ... Views: 367