Undeniably, the trend has almost shifted towards mobility. Be it due to Google’s preference for mobile-friendly designs or the desire to avail every possible opportunity coming in through mobile customers, mobile app development is all that developers are thinking of today.
As a matter of ... Views: 353
A podcast refers to an episodic series of digital audio or video files which a user can download and listen to. The user can even subscribe it so as to keep updated with the latest episodes.
Earlier known as audio blogging, podcasting offers numerous benefits to the businesses using this ... Views: 337
Do you think it’s that easy to be a content writer?
Well, content writing is no less than an art and the content writers are no less than artists. But have you ever wondered what it takes to be such an artist?
Never thought of it?
Read on to know about the most important traits of great ... Views: 271
For those who are not familiar with this platform- Quora is a question-and-answer site where questions are asked, answered, edited and organized by its community of users. As a matter of fact, you need to respond to your target audience’s queries to establish yourself as an expert in your niche. ... Views: 346
DIY (Do It Yourself) is the latest fad!
And the provider of all the information required- World Wide Web!
Whether you wish to bake a cake or make handmade invitations for your cocktail party or transform your old pair of jeans into dungarees, the internet is full of all sorts of DIY videos ... Views: 451
What’s a responsive website design?
In the simplest words, it’s a web design that makes it easy for your website to be viewed on any screen size. The design offers a number of benefits with SEO being on the top of the list.
Here’s all it can do for your website’s SEO:
The social ... Views: 402
Have you too jumped on the bandwagon of making a solid brand presence?
Are you too involved in the race to garner the attention of your audience on social media?
Are you making the best possible social media marketing efforts?
Are you able to make the most out of your SMM campaign? If ... Views: 326
Every business on this planet wishes to generate leads and wants the list to build up over time. What most of them fail to understand is that not every lead is a beneficial one. This results in the businesses using wrong strategies to grow their email marketing list and wasting their time and ... Views: 323
About to put up an Instagram ad-campaign?
Want to make your target audience fall in love with your products and services?
Wish to make the most out of your advertising efforts?
Here’s all that’ll help you rock your advertising campaign on the social platform.
Use high-quality ... Views: 359
Being a web designer is not easy. There are times when you creativity may come to a screeching halt. Your motivation levels may crash down. You may get bored with what you may have become a part of your lifestyle. You may simply feel hopeless about everything you do!
What to do in such a ... Views: 295
When we talk about improving the usability of a website, our minds are directed to the design, navigation and other aspects of the website. Though these elements are important for the success of a website but there’s one more element that goes unnoticed. Any idea what that is?
Well, that’s a ... Views: 294
You must have heard of people making handsome amounts of money from their blogs. Wondering how they do that? Well, there are a lot of ways of monetizing a blog whether or not you get good traffic on your blog or not. Let’s have a look at the best means of monetizing your blog.
Affiliate ... Views: 317
There are a lot of organizations that are sending email marketing campaigns for more than years but still, no one has ever taken the pains to think back and ask why they are sending certain types of emails or have just revisited or evaluated their overall strategy.
While creating targeted ... Views: 346
Video marketing is the hottest trend these days and it’s here to stay. Videos have emerged as the most powerful promotional tool for the businesses around the globe to promote their products and services in an exciting and engaging manner. Be it a cosmetic company or an apparel store, all are ... Views: 486
Gone are the days when video content used to be just an option. Earlier, marketers used to steer clear of video content in their marketing campaigns considering it less significant and something that’s ‘nice to have’ only if budgets permitted. But that’s not at all the case now. Video marketing ... Views: 291
Do you feel that web design should be an isolated part of your marketing efforts?
If yes, you are probably following a myth!
Not just you, many companies blindly follow this myth!
What you need to know today is that it could be setting your business back in more ways than one. Web ... Views: 504
Bloggers around the globe strive hard to make their blogs impeccable. They are ready to go above and beyond to ensure that their blog designs are attractive and the functionality is top notch. However, not all of them succeed.
The reason?
They miss out on the most important tips. Here are ... Views: 241
Just because it’s a digital era and you’ve put up a website and a blog so that the people can find you, doesn’t mean that you’ll seriously be found out by your target audience. You first need to reach out to the intended audience if you want them to reach out to you! And when it’s about ... Views: 388
Content curation is an inevitable aspect of content marketing. It’s the process of gathering information relevant to a particular topic or area of interest. Content is impactful if it’s original but marketers today are too busy to take care of that. This is where content curation steps in. It ... Views: 291
There are lots of web design agencies listed on the internet today. It’s very easy to know the top listing ones. However, it’s not that easy to hire one. Hiring a web design agency that can provide you exactly what you ask for, requires a lot of research.
Today, we are going to ease out the ... Views: 409
A landing page also referred to as a “lead capture page” is a single web page that appears in response to clicking on an online advertisement. It is basically a follow up on any promises that you make in your content. Since it is the next step toward a visitor becoming a customer, so, it needs ... Views: 292
CTR is the most important aspect of PPC marketing. A higher CTR means a higher Quality Score, which lowers your pay per click and improves your ad rank. It is an important component of marketing channels including organic search, social media, and email marketing.
Here, we have cumulated a ... Views: 243
Driving visitors to your website is one thing. Keeping them glued to your website and thereafter driving them towards your goal conversion is a completely different thing. However, it’s not that easy to convince the visitors to do exactly what you want them to do!
Everything from the website ... Views: 313
Businesses around the globe need to stay abreast with the latest standards.
The reason?
That’s important for a business to gain valuable market share and eliminate the risk of costly litigation, loss of brand reputation and other such mishaps. Web accessibility is one such standard. Though ... Views: 284
Myths prevail everywhere!
Not even the technology is spared!
Being a web designer, you may have often come across certain suggestions or the so-called ‘tried and tested’ practices that guarantee a successful website and business as well! How often have you followed these suggestions? How ... Views: 323
Just like it’s important to create a responsive website for today’s users and put up quality content for the web crawlers, it’s equally important to choose your web hosting service wisely. That’s one of the most important ways to ensure the safety and accessibility of your website!
But how do ... Views: 359
Which business, in this whole wide world, wish for an insane website conversion rate?
However, every business needs to get paying customers for that!
The very first step towards a website conversion is getting the web visitors to your site. A good amount of traffic on your website is good ... Views: 340
CRO or conversion rate optimization refers to a structured and systematic approach to enhance the performance of your website. The process is all about leveraging the website traffic to benefit your business. It may include anything from changing the color of a CTA button to personalization. The ... Views: 280
Firstly, what exactly is a website privacy policy?
A privacy policy refers to a statement or a legal document that discloses some or all of the ways a party gathers, uses, discloses, and manages a customer or client’s data. It fulfills a legal requirement to protect a customer or client’s ... Views: 361
It goes without saying that Google ranks optimized websites better than the websites which don’t work equally well on all devices but optimization of your website is not the only thing which you need to do if you want to get the desired result from your website in terms of profit. There is no ... Views: 395
Every profession requires a certain skill set for an individual to fit into it. Digital marketing is no different. For an individual to shine out as a successful digital marketer, he/she needs to have or inculcate certain qualities. Here’s a list of all that’s needed to be an unrivaled digital ... Views: 270
For those who have a little or no idea of what a vlog or vlogging or vlogger is here’s a quick introduction.
The term ‘vlog’ is a short form of a video blog. As the name suggests, a blog that contains video content is called a vlog. The person who creates it is called a vlogger and the ... Views: 542
Why do you even need a website redesign in the first place?
Well, reasons are numerous. It may be due to a significant drop in your website traffic or an outdated design or a lowered ranking or simply a random suggestion of updating the website just for the sake of doing it!
Whatever the ... Views: 335
Two of the most widely used methods to drive traffic, these days, are SEO and SEM. The only similarity between these two tools is the fact that both revolve around keywords.
First of all, let us understand the meaning of SEO and SEM.
Search Engine Optimization:
It involves all the ... Views: 377
Mobile optimization, in the simplest words, is the process of ensuring that visitors who access your website from mobile devices have an experience optimized for the device. The optimization process basically has to do with the website design, structure, page speed, and more to ensure that you ... Views: 293
Website design templates are pre-designed website layouts used for designing websites and web pages. These templates contain images, dummy text, and banners. They are extremely beneficial for the web designers. They ease out and hasten up the entire process of designing a website.
A majority ... Views: 309
E-commerce website owners around the globe are passionate about making their business successful. They look out for ways to gain wider brand exposure, boost their lead generation and increase conversion rate optimization and more. However, not all of them realize the importance of a blog for ... Views: 380
No matter what scale or size your business is. No matter whether you sell electronics or apparels or jewelry. When you plan to make an online presence, content is the first thing that should be paid attention to.
There’s a reason behind the statement- Content is king!
Things are ... Views: 309