Firstly, what exactly is a website privacy policy?

A privacy policy refers to a statement or a legal document that discloses some or all of the ways a party gathers, uses, discloses, and manages a customer or client’s data. It fulfills a legal requirement to protect a customer or client’s privacy.

In order to make the most out of a website privacy policy, you first need to ensure that the policy contains all the necessary items.

Now the question is- What are the essential things to be included in a privacy policy?

Want an answer? Read on.

Security of email id:
People are very particular about their privacy. So, in order to convince them to provide their email ids, you can use your website privacy policy to clearly mention that you won’t misuse them. You can also use it to ensure that you won’t sell it to third-party websites nor use it to spam the visitors.

Subscription requirements:
In cases where you want to sell affiliate products and build an email list, you need to mention this clause. In other words, you need to mention whether you will want to contact your visitors in the near future.

Browsing information and cookie usage:
Make it a point to mention whether you will collect users’ browsing information. If yes, what you would do with this information. Also mention that you will collect IP address, operating system, browser and location of the visitors too. Explain cookies, its use and also mention that the site will install cookies on the browsers’ computer for a particular period of time.

Provide email id and mention the type of audience:
Provide an email id along with the website privacy policy. This id can be used by people to contact the webmaster. Also,mention the type of audience your website content is meant for.

Third party linkage:
In case of third party linkage, you need to mention that your blog will contain links to third-party sites. But also make sure to mention that you will not be held responsible for the content the third-party sites publishes.

Make sure you do not miss out on any of these essentials if you really want to boost your website’s credibility!

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