What’s a responsive website design?

In the simplest words, it’s a web design that makes it easy for your website to be viewed on any screen size. The design offers a number of benefits with SEO being on the top of the list.

Here’s all it can do for your website’s SEO:

The social advantage:
Every website owner wishes to reach out to a vast audience and today, the best way to gain a great exposure is through social media! With a majority of the population using social media platforms, it’s imperative that you leverage it. If your website is not optimized for mobile and smartphone users, the visitors won’t even be able to read your website content. Also, the poorly designed social share buttons won’t help them share your content. So, if you want your website content to go viral, you know what you need to do!

Improves your backlink profile:
With a responsive web design, you are cleverly building links to a single domain. As a matter of fact, authoritative websites pointing to your domain shows that you are providing value to others. This further makes Google rank your website higher in SERPs.

Enhances website usability:
There’s a reason why Google favors mobile-friendliness. A responsive website design enables the website visitors to easily read the content and navigate through the CTA buttons specially designed for various devices. This further enhances the overall user experience and helps your website rank higher as per Google’s ranking algorithm.

Provides a faster loading speed:
As a matter of fact, websites with a responsive design tend to load faster on almost all type of devices. Not to forget, fast-loading sites are what today’s impatient website visitors love. Since such a design would rank your website higher in search results and enhance the user experience, there’s no point neglecting it, right?

Reduces the chances of content duplicity:
You unintentionally create duplicate versions of your content when you have multiple websites for multiple devices. Not only this, having multiple websites also adds up to your costs. Now, considering the wastage of your valuable resources and content duplicity, it’s obvious that you go for a responsive website design.

Now that you’ve read this article, you know what all you’re missing if you’ve neglected a responsive website design!

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