Are you a ravenous student who just can’t seem to get enough books, tapes and courses in your niche, field, or in some topic area that makes a big difference in your business? Or, is the idea of reading a book, listening to an educational CD or DVD, or going to a seminar or workshop, to learn, ... Views: 909
One of the biggest concerns for many business owners is how to be authentic in their marketing. You want results from your marketing, but you also want to avoid the in your face or the hard core marketing approach. You also want to avoid the negativity based marketing that relies on bashing ... Views: 588
Are you using social media in your business? Not are you using Facebook or Twitter and going on there while you’re at work and playing games or making random posts.
The question is: are you using social media to build your business and to increase your profits?
You absolutely can make ... Views: 712
The need for instant gratification in business is becoming more prevalent, especially in the world of internet marketing, because things happen so quickly online. You can test and quickly measure to get information on whether or not things are working, and this just perpetuates the need for ... Views: 691
If there’s anything you should make time for in your life, its reading and journaling. You can learn a lot from books, whether they’re business books, marketing-related books, biographies, or even fictional stories.
In addition to learning from reading, you will more than likely also find ... Views: 1344
One of the biggest mistakes business owners and entrepreneurs make is not having business systems in place to run their businesses. Systems either run your business or people do. That might sound odd because it seems obvious that you need people to run your business systems. And, you are ... Views: 1497
Having grown up on a 75 acre farm, nobody ever talked about working right. Everybody talked about working hard. As you can imagine, we worked hard on the farm. We got up early, and with 75 acres there are a lot of things that have to be done – most if it having to do with chickens, pigs, cows, ... Views: 838
A lot of times we equate our doings in our businesses to gambling. If you’re one of the people that thinks this way, you might want to reconsider! Save your gambling for Las Vegas.
If you feel like you’re gambling with your business, it’s because you haven’t invested in the proper planning ... Views: 1005
It’s never easy, in life or in business – making decisions. There is no magic formula or magic crystal ball that can show you the results of your decision before you make them.
So how do you know when you’re making the right decision, or even good decisions?
As a business owner, you know ... Views: 491
As entrepreneurs and small business owners, sometimes we have a tendency to hide behind our computer screen, spending hours answering questions, filling your time being busy on the Internet…or maybe even wasting time on Facebook or other social media outlets.
Here’s the question to ask ... Views: 697
You may have heard it said before, many times – the adage that good enough is good enough – and it’s true, as long as you don’t put out junk in your business. So, the question becomes how do you make sure you’re not putting out junk. You pay attention to the little things in your business ... Views: 863
One of the greatest driving forces of business is your ability to implement and execute actions in a speedy and efficient way. Being able to move your business forward relies on creating systems, plans and blueprints, and then putting them into action. And not just any action, but massive ... Views: 639
You hear a lot about purpose, mission and vision, and a lot of people struggle with what that means exactly. Most likely, you’ve created a vision for your business and maybe even a bigger vision for your life, or the world, regarding the changes you want to make.
You may be asking ... Views: 1092
Most business owners learn very early on that they need to delegate, and most need to delegate more business responsibility than they do. When you start delegating and your business grows, the challenge becomes how to delegate without abandoning your responsibilities.
There is a line that ... Views: 865
Do you see your clients?
Do they see you?
Those may seem like strange questions, but when you really think about it, they really aren't.
Do you see your clients where they are or do you see them where they could be?
Do you see your clients beyond the here and now and in a place ... Views: 502
Are you vanilla? Do you just blend in with the crowd? Are you just one of many doing the same thing over and over again?
Or do you stand out? Do you have something that really grabs people’s attention? Do you wow people?
Sometimes it’s the silly stuff that will make you stand out, ... Views: 762
Have you ever been frustrated in your business?
Have you ever been just so frustrated with your business and in your business that you’ve said something like this – “That’s it! I’m finished! It’s not worth all of this! I’m just going to work at Starbucks!” Or something like that…
Not ... Views: 753
How do you make decisions? How do you make decisions in your business? Here is a philosophy that will serve you very well if you apply and use it… Say yes and figure out the details later.
It’s also important to plan, but for most people if you apply say yes and figure out the details ... Views: 696
Do you have a plan B in your business?
What if the things you’ve planned in your business, or that you’re working on today, whatever it is, doesn’t turn out exactly the way you wanted?
What if your big launch doesn’t produce, or that email campaign doesn’t perform the way you want, or ... Views: 946
How do you use a squeeze page to build your list?
A squeeze page, or a landing page, is simply a one page website. It’s just one page where people can do only one thing. They can’t go check out your products and services. They can’t go see when your events are. They can’t do anything ... Views: 772
Thinking about your business the same way you think about your health may seem like a strange analogy , or even illogical, but when you really break it down and think about it, there are a lot of similarities.
When you implement an exercise program, whether you’re just starting out or have ... Views: 742
Have you ever found yourself faced with some new insights in your life, or a new theme in your life or just found yourself struggling?
We all have, and I'm no different. Several months ago, I was struggling - going through a difficult time in my life, as many of us do at times - when a good ... Views: 532
Sometimes when we get into business, we know what our products are going to be and we have a firm hold on our price points, but we don’t necessarily have all the necessary knowledge or skills to put it all together to get people to buy.
Having a sales process is an important factor in sales ... Views: 513
As a business owner, sometimes you have to make tough decisions and sometimes you don’t want to make those tough decisions, but are forced to.
The thing you have to remember is, it’s just business.
I know you’ve heard people say that and maybe it sounds a little cold or doesn’t feel ... Views: 940
Hosting live events is something most people do at some point in their business, especially if you’re an Information Marketer, and for many people it’s one of the ways to catapult your income.
If you have a small client list, but you want to do an event remember it’s okay to start with ... Views: 806
When you go to the movies, you buy a ticket, maybe some popcorn and a drink. When you go to get your haircut, you pay for the haircut and maybe you leave a tip for the hairdresser. When you need to go somewhere, you pay to put gas in your car. So with all these things in life that you have to ... Views: 790
Can you think of anything in this world that’s absolutely perfect? If you can, it’s probably doubtful that it’s man-made. Are you making the mistake of treating yourself, or your business as if it has to be perfect? If you are you really need to stop.
Too often, you strive to achieve ... Views: 528
One of the concepts that technology has sufficiently delivered on is speed. The communication that once took months to send over oceans and across lands now only take seconds in the form of an email. The ability to reach out to someone only takes a moment in pressing the ‘send’ button on our ... Views: 667
If you think the most important thing in your business is marketing, you’re wrong.
The number one, most important thing in your business is your list.
You build your list partially by marketing, but it’s not a numbers game, so no matter how big your list is, it may not reflect how ... Views: 739
In business, you often hear the phrase “under-promise and over-deliver.” This concept is a myth and can actually cause harm to your business.
Don’t ever under-promise…just over-deliver!
Promise what you’re going to give people, and then give them more… but don’t intentionally ... Views: 1199
It’s the end of your business day. That’s enough work for one day, and you’re turning off the lights in your office or your shop. You’re going home. Do you feel fulfilled? Do you feel as though you accomplished everything you wanted to do today? Or are you really not sure if you ... Views: 623
Do you ever think about the ripple effect of your actions or the actions of your business?
In the image of the ripple effect, you have a pebble or a small stone, and that pebble is falling into this big source of water – maybe it’s a pond, or a lake, or maybe an ocean. Regardless of how big ... Views: 1166
It’s important that people know who you are, what you stand for, and how you got to the place you are in your business. That’s why your story is so important to the success of your business, and telling your story ensures that you attract the right clients.
Your story becomes the thing that ... Views: 711
It’s not uncommon to find that as businesses grow they have a tendency to lose sight of the very things that made them who they are.
That thing is the relationships the business has built and maintains with its list - the people on your list who have contributed to our success. Your ... Views: 615
Are you following-up with your prospects? Do you do enough follow-up?
You may think the sale stops at the end of an event, or the end of a call, or at the end of the first step of however it is you go about making sales in your business.
This is simply not the case.
If you don’t ... Views: 668
The question that comes up a lot regarding events is do I or do I not give attendees a schedule?
The question to answer is why would you not give a schedule out? Is there a valid reason why you don’t want your attendees to know what is coming up next and what to expect from your ... Views: 599
When you go to the movies, you buy a ticket, maybe some popcorn and a drink. When you go to get your haircut, you pay for the haircut and maybe you leave a tip for the hairdresser. When you need to go somewhere, you pay to put gas in your car. So with all these things in life that you have to ... Views: 627
Do you ever feel like an alien? I’m not talking about the kind that’s green, from another planet and oozes nasty fluids. I’m talking about the feeling you get when you feel like you’re the only one who cares that the store clerk is having a personal conversation with her co-worker, while ... Views: 509
Every individual has a personality, but did you know your business has a personality as well? Your business personality will take on the characteristics of your personality, or sometimes it will reflect the whole make up of your team.
Often, just like your own personality, your business ... Views: 991
You have your business up and running and you have some products and services set up to offer to clients and prospects. Sometimes this is the part where you might begin to feel a little stuck, because you begin to wonder how to set your prices.
Maybe you have a business where prices are ... Views: 521
More and more, people are going to school and getting degrees, and learning new things. Now, there’s no doubt they may be able to teach you something you didn’t already know, but does that automatically make them a guru?
This is a question that comes up a lot in marketing and business. What ... Views: 796
par•a•digm (p r -d m , -d m ) n.
1. One that serves as a pattern or model.
2. A set or list of all the inflectional forms of a word or of one of its grammatical categories: the paradigm of an irregular verb.
3. A set of assumptions, concepts, values, and practices that constitutes a ... Views: 1141
Last week I was speaking to an advisor of mine. We had talked about writing and creativity. She perceived that I was a creative person. I told her that I grew up avoiding reading and writing because I was criticized and punished frequently by parents and teachers. Of course, I avoided working ... Views: 2526
The easiest way to keep in touch with your client base, that’s prospects and buyers is to use an electronic newsletter or Ezine. Brick and mortar businesses of all kinds can also benefit from an online newsletter or Ezine.
Why an Ezine? Generally, is free to deliver, only costs in your time ... Views: 921
There are many keys to success in business, but one of the biggest is taking action.
People think action simply means being busy, but nothing could be further from the truth. The key component to a successful business is not just action, but taking deliberate, massive, focused action, ... Views: 693
When considering when to add additional income streams in your business, timing is critical. And, the right time depends on where you currently are in your business.
Before adding additional income streams to your business, you need to really focus and hone in on the one thing you’re ... Views: 1092
Being consistent in business means building not only your credibility but also your dependability factor with your clients and others you do business with.
Sometimes, credibility may seem like one of the hardest things to build in your business, but once you have it, it brings some of the ... Views: 1066
Part of the holiday season is about giving and receiving gifts. Most of us like doing both – giving and receiving, whether we admit it or not. When we give gifts, we certainly want to be sure that the recipient knows it came from us.
During this past holiday season I found one particular ... Views: 612
It’s easy to make costly mistakes at your live events. Most time, you make these mistakes and you’re not even aware that they might be costing you money…and probably some goodwill with your attendees.
Recently, an event promoter asked for the volume of the music to be really cranked up ... Views: 458
What does it mean that somebody provides done-for-you services? It can mean a lot of things but essentially it means you hire somebody to take care of developing things like newsletters, fliers, ezines, marketing plans and other things like that, that help you get your business done.
If you ... Views: 506