n this cut-throat world, analysing competitors is essential to business operations. In this article, we ask How To Get Ahead Of The Competition In 5 Easy Steps. While finding information about competitors is somewhat easy with a simple Google search, you can also easily drown in the colossal ... Views: 336
How to get to know your competitors for a competitive edge
We ask how to get to know your competitors for a competitive edge. Creating a winning strategy requires an understanding of your competitive environment. However, simply understanding your competitors only gives you a partial view of ... Views: 323
How to use Competitive Intelligence to uncover your competitors’ strategies
To stay ahead of your competitors, you must learn faster than them. This is where Competitive Intelligence comes in. Getting on the front foot and knowing what they are doing before they do. By understanding their ... Views: 336
How to use Competitive Intelligence to uncover your competitors’ strategies
To stay ahead of your competitors, you must learn faster than them. This is where Competitive Intelligence comes in. Getting on the front foot and knowing what they are doing before they do. By understanding their ... Views: 338
Is Competitive Intelligence better than market research? No, they are just different.
Unlike conventional market research, Competitive Intelligence should be viewed differently. As a more strategic and future-focused process. Where you strive to surpass your current understanding. So is ... Views: 360
Is Competitive Intelligence without Key Assumption Analysis just lots of words?
We have mentioned this once or twice. But in case you haven’t read one of our articles before, we will repeat it. Great Competitive Intelligence is about asking great questions. And spending time doing excellent ... Views: 308
This article is a list of analytical tools and techniques for Competitive Intelligence. Before you start you must understand where you are going to start. And there a number of tools for this:
Issue Redefinition
Chronologies and Timelines
Sorting
Ranking, Scoring, ... Views: 276
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List of Competitive Intelligence Benefits For You to Consider - by by Octopus Competitive Intelligence consulting agency - free no obligation review of how to create more insight, competitive advantage & growth #competitiveintelligence #insight #competitiveanalysis
List of Competitive Intelligence benefits for you to consider
Competitive Intelligence is an essential tool for businesses of all sizes, and here, we offer an ever-growing list of Competitive Intelligence benefits for you to consider.
Competitive Intelligence is all about collecting the ... Views: 326
London: Octopus Intelligence announce a complete rebuild of their website www.octopusintelligence.com
The original website was a break from the norm within the Competitive Intelligence and Corporate Intelligence field. No pictures of radar screens, rockets, chess pieces and lighthouses. ... Views: 246
Researching your competitors is more successful when you actually look
Researching your competitors includes knowing what products they offer. And what makes them stand out from the crowd and how their pricing strategy is structured. But researching your competitors is more successful when you ... Views: 329
Start Competitive Analysis today with these easy steps
You may feel that your market is getting more and more competitive. It’s the usual suspects. The startups and established brands thinking they can take a piece of your market. This article how to start Competitive Analysis today with these ... Views: 257
Things to do that may assist your competitive advantage
This article lists 30 bullet points on things to do that may assist your competitive advantage. Designed to be a quick and dirty list to help you think about gaining a substantial competitive advantage.
Analyse competitor data and ... Views: 250
Competitive intelligence is a crucial aspect of modern business strategy, as it enables you to understand the market better, anticipate the actions of competitors, and stay ahead of trends. However, as with any tool, there are both benefits and drawbacks associated with competitive intelligence. ... Views: 223
What are the three common errors in thinking that reduce creativity and innovation?
This article asks what are the three common errors in thinking that reduce creativity and innovation? To start with, poor decisions usually result from flawed thinking rather than being presented with the wrong ... Views: 221
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What Can Octopus Competitive Intelligence do For Product Management Teams?
21/05/2022 | Octopus
This is an image of a Mechanical cogs wheels character made ... Views: 206
Would it help to have the tools to create a successful Competitive Intelligence function? In this article, we are going to come at this subject from a different direction. If Competitive Intelligence thinking has taught us anything, it’s to look at things from more than one angle. So, rather ... Views: 279
Would it help to have the tools to create a successful Competitive Intelligence function? In this article, we are going to come at this subject from a different direction. If Competitive Intelligence thinking has taught us anything, it’s to look at things from more than one angle. So, rather ... Views: 249
What is the intensity of rivalry within Porter’s five forces model?
This article asks what is the intensity of rivalry within Porter’s five forces model? We explain the intensity of rivalry, how to detect and analyse it within your industry.
Porter’s five forces model
Michael Porter argues ... Views: 370
What’s meant by Competitive Intelligence and how to apply it to our business
As Competitive Intelligence professionals, we are asked What’s meant by Competitive Intelligence and how to apply it to our business. Over the past couple of years, this question has been getting less and less. ... Views: 283
What’s the most important Competitive Intelligence & Market Analysis skill to have?
“My apologies for this letter being so long. Had I more time it would be shorter”
Balise Pascal
So, what’s the most important Competitive Intelligence & Market Analysis skill to have? Well there are many ... Views: 299
What’s your Competitive Advantage and why Analysis of your competitors is important?
What’s your Competitive Advantage and why Analysis of your competitors is important? Deciding what you are great at doing is one of the most important aspects of any strategic planning. And it’s not how good ... Views: 298
Why competitive analysis is highlighting the changing investor appetite landscape
In many industries, it’s clear that there’s difficulty establishing an effective investment strategy. And understanding the changing landscape of investor appetites. The situation comes down to the achieving ... Views: 334
Why Competitive Intelligence comes from everywhere with all opinions taken into account
In order to stay ahead of the competition, it’s important to have a Competitive Intelligence program in place. That’s why Competitive Intelligence comes from everywhere, with all opinions taken into account. ... Views: 324
Why competitive intelligence is important even when you have access to a database?
This article asks why competitive intelligence is important even when you have access to a database. You know when you get access to a major database platform and think it looks impressive. So much data at your ... Views: 269
https://www.octopusintelligence.com/why-competitive-intelligence-is-powerful-and-needed-for-your-competitive-advantage/
Why Competitive Intelligence is powerful and needed for your competitive advantage
Competitive Intelligence is a vital tool for any business. We ask why Competitive ... Views: 390
Why Competitive Intelligence projects can leave a bad taste in your mouth
We are often asked how we conduct a Competitive Intelligence project. And why are we better than our opposition. But we think the question should be why Competitive Intelligence projects can leave a bad taste in your ... Views: 348
Why Competitor Analysis in SaaS tech is essential for competitive advantage?
If you are in the Software-as-a-Service (SaaS) business, you dont need us to tell you the industry is changing. Almost daily new competitors and new solutions are appearing, cancelling out the darlings of the SaaS ... Views: 327
Why Competitor Analysis in SaaS tech is essential for competitive advantage?
If you are in the Software-as-a-Service (SaaS) business, you dont need us to tell you the industry is changing. Almost daily new competitors and new solutions are appearing, cancelling out the darlings of the SaaS ... Views: 340
Why finding competitor pricing information using Competitive Intelligence is the way forward.
For a new business entrant, pricing the product or service can be overwhelming. Depending on your existing products and those of your competitors, pricing can pose a challenge. So to maximise revenue ... Views: 343
Why investors need Competitive Intelligence to create better returns?
This article explains why investors need Competitive Intelligence to create better returns? When browsing social media and Linkedin can be frustrating at times. And you see investors telling you how much return they made from ... Views: 360
Why investors should use Competitive Intelligence to create better returns?
We have written another article on this subject after many similar enquiries. We explain why investors should use Competitive Intelligence to create better returns?
Browsing social media and LinkedIn is often ... Views: 386
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Why is data the least important part of Competitive Intelligence? - by | Octopus is a Competitive Intelligence and Strategy consulting firm focused on creating certainty, insight, competitive advantage and significant growth for clients operating in disruptive and traditional sectors. #octopusintell www.octopusintelligence.com
Why is data the least important part of Competitive Intelligence?
Competitive Intelligence is essential for our better understanding of competitors. Notably our industry and changing consumer landscape. But why is data the least important part of Competitive Intelligence? Especially when the ... Views: 352
Why is it so hard to find your disruptors and indirect competitors?
This article asks why is it so hard to find your disruptors and indirect competitors? Indirect competitors can be defined as companies that are not direct competitors. Simple as that, eh? But they could still potentially cause ... Views: 315
Are you recruiting for a Competitive Intelligence professional?
Are you recruiting for a Competitive Intelligence Manager? Finding it tough to find anyone suitable with the necessary skills or experience? Or maybe you are interested in outsourcing the role but are not sure where to start? We ... Views: 278
Why product competitive analysis is essential for all stakeholders
This article explains why product competitive analysis is essential for all stakeholders. We get it. You’re a Product Manager working in a crowded market sector. And you are busy enough working on your day job. Keeping your ... Views: 330
Why win-loss is essential for increasing sales in your growing business
This article asks why win-loss is essential for increasing sales in your growing business. It’s also critical for a slowing and stalling business.
But why is it important to know why you lost or won a deal? It is common ... Views: 345
Zitah McMillan, Founder of Predictive Black Answers Our Questions
This article is the first in a series where we ask industry experts how they see the competition in their industry. We also ask them what’s their understanding of Competitive Intelligence. This week we hear from Zitah McMillan, ... Views: 362