According to DMA, email marketing ranks high in terms of generating ROI for businesses, which stood at mind-blowing 4200% for the year 2019. With such high return, email marketing becomes a reliable source of lead generation and customer retention for enterprises. However, the traditional email ... Views: 379
Ecommerce platforms have to work hard to get customers to their platform. A good marketing strategy is the only source through which businesses can expand themselves online. We often receive requests where businesses want to increase customer engagement to their online platform. The only way ... Views: 408
The inclination of consumers towards an online portal for the purchase of products is affecting marketing strategies. According to various research analysis reports, it is evident that consumers expect online platforms to provide exclusive offers to them.
In this era of evolved consumers, ... Views: 402
According to the Baymard Institute’s research, around 67.5% of eCommerce shopping carts are abandoned before a customer purchases the product. The constant abandonment of shopping carts directly affects the profits of a business.
The common question often comes to us from our clients is why ... Views: 408
Just like brick and mortar retailers, online businesses require a retention marketing strategy that enables them to re-engage customers with their brand. Retention marketing strategy enables businesses to establish a strong relationship with their customers so that they keep coming back to them. ... Views: 409
Marketing plays a critical role in the functioning of e-commerce businesses. It enables e-commerce platforms to evolve and cater to the needs of consumers. Online businesses can use marketing automation tools to streamline a variety of marketing tasks. Some marketing automation platforms focus ... Views: 434
The inclination of consumers towards an online portal for the purchase of products is affecting marketing strategies. According to various research analysis reports, it is evident that consumers expect online platforms to provide exclusive offers to them.
In this era of evolved consumers, ... Views: 463
Just like brick and mortar retailers, online businesses require a retention marketing strategy that enables them to re-engage customers with their brand. Retention marketing strategy enables businesses to establish a strong relationship with their customers so that they keep coming back to them. ... Views: 438
Customer retention is a top priority of every business, especially for eCommerce platforms. This is because of the limited interaction between the customer and the merchant, that too in a virtual environment. Shopify eCommerce store owners can create a lasting impression on their customers with ... Views: 488
Marketing plays a critical role in the functioning of e-commerce businesses. It enables e-commerce platforms to evolve and cater to the needs of consumers. Online businesses can use marketing automation tools to streamline a variety of marketing tasks. Some marketing automation platforms focus ... Views: 487