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Articles from Kevin Waddel | Selfgrowth.com
- Accounting Firm Social Media Enhances Customer Relations - by Submitted on Mar 29, 2011 from Kevin WaddelOne of the latest practices in accounting firm social media is through enhancing customer relations. Social media is being utilized as a function of customer service. For example, Jet Blue has a twitter handle specifically for customers to ask questions and receive real-time responses. There are ...
Views: 1209 - Going Green with Environmental Public Relations - by Submitted on Mar 23, 2011 from Kevin WaddelGoing green started out as trend and has transitioned to a movement. For environmental public relations, this means that every effort is being watched. Most consumers accept going green efforts to be honest, but that does not mean they are not aware of those trying to take advantage and ...
Views: 1377 - Technology Public Relations or Performance Recognition - by Submitted on Mar 25, 2011 from Kevin WaddelOne way to define technology public relations is by calling it performance recognition. Companies in the technology industry can best utilize public relations to gain recognition for what they do. Most of the companies in the technology industry are making advancements every day. It is ...
Views: 471 - Technology Public Relations or Performance Recognition - by Submitted on Mar 25, 2011 from Kevin WaddelOne way to define technology public relations is by calling it performance recognition. Companies in the technology industry can best utilize public relations to gain recognition for what they do. Most of the companies in the technology industry are making advancements every day. It is ...
Views: 449 - PR Gives Management Consulting Firms That Added Edge - by Submitted on Mar 14, 2011 from Kevin WaddelManagement consulting firm PR can be a useful tool. For any business, public relation is a means of increasing visibility, managing reputation, and strengthening one’s position in a competitive marketplace. But management consulting firms in particular have strengths that can be capitalized upon ...
Views: 834 - Law Firm Use PR to Establish Trust - by Submitted on Mar 13, 2011 from Kevin WaddelTo me, law firm PR seems like one of the most challenging and interesting specialties one can pursue in the field of public relations. For example, an in-house consultant may be responsible for communicating the details of sensitive legal matters to the press. The press and public may be anxious ...
Views: 500 - Top PR Firms Evolve - by Submitted on Mar 11, 2011 from Kevin WaddelTop PR firms have certainly evolved over the past few years. Not long ago, it was all about scoring press clippings. Today, top PR firms utilize every available method to communicate a company's story and meet a client’s business objectives and communications goals. Top PR firms have ...
Views: 590 - Public Relations Companies/Agencies Benefit from Increase Financial Service Relations - by Submitted on Mar 11, 2011 from Kevin WaddelWith the stock market performing well and the financial reform bill behind us, financial services firms are once again increasing their marketing communications budgets – much to the delight of Public Relations Companies/Agencies everywhere. Why? A couple of reasons. First, they need to ...
Views: 539 - What it Takes to Make it at a PR New York firm these Days - by Submitted on Mar 11, 2011 from Kevin WaddelEvery day a number of resumes cross my desk from young hopefuls seeking a career in PR, particularly PR New York as this town is deemed to the capital of the trade. What does it take to make it at a PR New York firm? The ability to multitask at the speed of sound and the willingness to take on ...
Views: 537 - B2B Public Relations Revitalized - by Submitted on Mar 08, 2011 from Kevin WaddelB2B public relations lets marketers go where the customer is - physically, mentally, strategically, and financially. An educational news article on the benefits of a certain supply chain solution lets the customer become knowledgeable on their own noninvasive terms. By giving them access to data ...
Views: 729 - PUBLIC RELATIONS NEW YORK POISED FOR RECOVERY - by Submitted on Jan 28, 2011 from Kevin WaddelIt appears that the Public Relations New York scene has survived the economic downturn and is poised for a recovery following a period of contraction, layoffs and budgetary cutbacks as a result of clients retrenching. The industry has proven itself to be fairly resilient. Here’s why… ...
Views: 537 - Public Relations New York Firms Debate: Is the Press Release Dead? - by Submitted on Jan 10, 2011 from Kevin WaddelA debate raging through the Public Relations New York scene and most likely throughout the world of PR concerns the press release. Once thought to be the life’s blood of the Public Relations New York industry, some practitioners believe that the lowly press release is headed for the bone yard. ...
Views: 713 - Crisis Communications Keeps NYC Public Relations Firms Busy - by Submitted on Jan 10, 2011 from Kevin WaddelThere’s an old saying, some believe it to be a backhanded insult, “May you live in interesting times.” Members of the NYC Public Relations community have certainly experienced “interesting times” over the recent past. Major crises seem to have abounded during 2010. BP, Toyota, Tiger Woods, ...
Views: 732 - What does the client want? - by Submitted on Aug 02, 2010 from Kevin WaddelThe PR New York scene has certainly changed in the past few years. The revolution brought about the new media and the decline of the traditional media are just a few changes. At one point a successful program was judged by the volume of press clippings generated (before electronic retrieval ...
Views: 570 - Where Do We Go From Here? - by Submitted on Aug 02, 2010 from Kevin WaddelWith the stock market roiling around these days, issues still remain about the nation’s financial services organizations. In addition, the financial reform bill continues to wend its way through Congress and how it all turns out remains a question. Where do things stand from a credibility ...
Views: 542 - Firms on the PR NY Scene Survive Difficult Year - by Submitted on Feb 27, 2010 from Kevin WaddelDuring difficult economic times, often one of the first items to get cut is the public relations budget. Or on worst case: eliminated completely. And nowhere have the effects of these cuts been felt more than on the Public Relations New York scene. Firms have cut staffs, cut salaries and ...
Views: 828(1 vote) - Firms on the Public Relations New York Scene Survive Difficult Year - by Submitted on Dec 31, 2009 from Kevin WaddelDuring difficult economic times, often one of the first items to get cut is the public relations budget. Or on worst case: eliminated completely. And nowhere have the effects of these cuts been felt more than on the Public Relations New York scene. Firms have cut staffs, cut salaries and ...
Views: 1157(1 vote) - Leading Public Relations New York Firm - Working Smarter and Faster - by Submitted on Nov 25, 2009 from Kevin WaddelAt a top public relations New York firm, one must combine the focus of a boutique public relations agency - working smarter, faster and more efficiently - with the senior-level staff experience of a large agency. Clients benefit from the best of both worlds: direct account management by ...
Views: 1047(1 vote) - Public Relations Taking Lead in Social Media - by Submitted on Aug 26, 2009 from Kevin WaddelIn a recent blog, Michael Cherenson, chairman and CEO of the Public Relations Society of America wrote: Public relations isn’t declining at the hands of social media; it’s gaining, as social media provides opportunities to build relationships in new ways, and as companies seek guidance on ...
Views: 877(2 votes)