Creating Text for Online Publishing Drives Traffic
There is a general rule of thumb that internet marketers and web designers live by: content is king. In the modern era of search engine marketing, nothing delivers more bang for your buck than original, useful, and engaging content. While Web ... Views: 920
Using Facebook, Twitter, and Google + to Market your Business
In recent years, the web has dramatically changed to a mode of interaction. Not surprisingly, Facebook has led the way in getting users to interact with one another. This change has made having a social media presence an absolute ... Views: 779
Finding the Right Keywords for your Website SEO
Marketing your website on the web is based around a handful of key concepts. One of the most notorious and important considerations is the keyword. The implementation of targeted keywords goes much further than the simple META tag. Furthermore, ... Views: 1134
Design and Payment Gateways in an e-Commerce Website
Many have a lack of understanding when it comes to setting up an e-Commerce website. For some, the hope and allure of setting up a successful e-Commerce site masks the tasks necessary to actually create the framework for the site to work ... Views: 975
Building and Maintaining Websites with WordPress
Building websites has two different components to consider: the experience of the front-end user actually visiting the website and the experience of the individual maintaining the back-end of the website. What often gets lost is the latter of ... Views: 908
Using PPC Campaigns in your Internet Marketing Strategy
Pay-Per-Click (PPC) campaigns can be a very powerful marketing source if used intelligently. If left unchecked or improperly setup, however, these campaigns can be quite expensive and ineffective. Many business owners, for example, are ... Views: 725
Finding a Reliable Webmaster and/or Web Designer
Individuals and business owners can find it quite frustrating when it comes to choosing a reliable website designer, webmaster, or web service company. For whatever reason, many have had a bad experience with certain developers or companies. ... Views: 1082
Behind Google Searches and the Necessity for SEO
For many, search engine optimization (SEO) is a confusing and often maddening concept. While many typically have a broad and general idea of what is good for optimizing one’s website (a generalization that’s been acquired by just a few moments ... Views: 944
Using City Pages to Increase Local Search Results
The biggest search engine trend of the past few years (and one of the biggest web trends in general) is the move towards more localized searches. This presents a challenge for many businesses as they are typically marketed for the specific ... Views: 833
Code is the foundation of any website–the framework of any home no matter how beautiful the aesthetics. That’s why I find it shocking how many websites are written in outdated or, at times, utterly illogical markup. Good code is the first start to any SEO or marketing and, unfortunately, does ... Views: 1111
First the facts: there are over 800 million active Facebook users; Twitter averages about 140 million Tweets per day; and Google + created nearly 100 million users in one year. For many these stats are utterly unimaginable. Furthermore, many find it difficult to reconcile the fact that there are ... Views: 1937
One of the largest trends in recent years in terms of user interaction with search engines has been the absolute dominance of local searches. Rather than searching for “Grocery Store”, users have been increasingly incorporating geo-local terms for the most convenient results, hence searching ... Views: 1271
If you have a website, someone will have to take care of it in a variety of ways. There’s a certain perception that a website either (1) does not need regular maintenance or (2) is easy-enough to update. I’ve run into a number of business owners who think that they can run, update, design, and ... Views: 1656
SEO is one of those terms that has a lot of baggage. In its purest form, Search Engine Optimization (SEO) is a set of principles and techniques that help websites get high rankings in the various search engines.
First off, good SEO starts at the code level and by implementing basic elements ... Views: 1273