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Articles from Ken Sundheim | Selfgrowth.com
- 5 Positive Takeaways From Ezine Writing - by Submitted on Sep 01, 2010 from Ken SundheimAs a recruiter, I almost never see different article publication references listed on the resumes of young, recent college graduates or, for that matter, executive level applicants. Having the word "author" on your resume is a heck of a lot better than not having it. Additionally, as discussed ...
Views: 798(1 vote) - Choosing Your College Major - by Submitted on Jul 13, 2010 from Ken SundheimChoosing Your College Major: After graduating high school, choosing a college major can be a splash of reality and your first formal introduction into the “real world.” Many colleges have a plethora of majors in which to choose from and some will seem interesting while others will turn you ...
Views: 2245(1 vote) - Everything a College Grad Needs to Know About Recruiters - by Submitted on Jul 13, 2010 from Ken SundheimPrior to using a recruiter, recent college graduates should know about the industry and make a wise decision as to which route to go. College Grads – Complete Recruiters Handbook So, you’re about to graduate and are in the process of sending your resume out to several jobs. Well, it just ...
Views: 1370(1 vote) - Sales Terminology 101 - by Submitted on Sep 01, 2010 from Ken SundheimUpon beginning a search for a new sales professional or business development employee, there are sales related terms that you should be familiar with. Listed below, are 11 different terms that should help you in your resume search. Business Development - business development is just another ...
Views: 4610(1 vote) - The "No-Follow" Tag, The #1 Way to Ruin Your Social Media Initiative - by Submitted on Aug 26, 2010 from Ken SundheimWhen surfing around the web, just like anybody else, I come across hundreds of blogs that peak my interest (sales, marketing, HR and entrepreneurship are what I surf around for). Upon visiting most of these social media forums, I notice that their platform is not friendly to the blogger. This ...
Views: 1208(1 vote) - The Relationship Between the Sales and Marketing Divisions of a Company - by Submitted on Jul 13, 2010 from Ken SundheimThe Symbiotic Relationship Between Sales and Marketing Sales and marketing need each other; they are married. Though, in this case, a divorce wouldn't mean a 50/50 split, it would probably mean a business. However, I have always found it ironic that marketing and sales are two totally ...
Views: 2652(1 vote) - The Sales Side of Online Marketing / SEO - by Submitted on Jul 13, 2010 from Ken SundheimThe Sales Aspect of SEO If you were to give the New England Patriots and the Detroit Lions the same playbook, the New England Patriots would, undoubtedly come out with more touchdowns, more field goals, more forced turnovers and a high completion rate. The same is true for SEO. Anybody can ...
Views: 1178(1 vote) - When and When Not Your Business Should Hire a Recruiter - by Submitted on Jul 13, 2010 from Ken SundheimAs recruiters, we get a lot of calls from companies who are unsure whether or not they need to use a recruiting service. Here are some guidelines to help you determine when you should look into using a recruiting service and when it just isn't worth your time and money. Here are some points ...
Views: 1180(1 vote) - Why Businesses Fail - by Submitted on Oct 05, 2010 from Ken SundheimTo be able to start a business from thin air is quite a hard thing to do. Some can, some cannot. There are a lot variables when it comes to a business succeeding or failing. Below, you will find a list containing the reasons as to why some small businesses fail and what you, the business owner ...
Views: 1316(1 vote) - 3 Differences Between a Sales and Marketing Job Description - by Submitted on Nov 21, 2011 from Ken SundheimThe Difference Between a Job in Sales and Marketing While many think that sales and marketing careers are the same, they often prove to be quite different and, subsequently carry very different tasks / required knowledge of the employee. As of late, many small businesses have added to the ...
Views: 1521(3 votes) - Learning from TV: Eric Cartman the Entrepreneur - by Submitted on Apr 01, 2011 from Ken SundheimFat, foul-mouthed, racist – call him what you want, but Eric Cartman is, without doubt, an entrepreneur. What traits make the young Colorado inhabitant both so lovable and so entrepreneurial? Here is where Cartman excels where most entrepreneurs fall short: Cartman is no stranger to hitting ...
Views: 1655(3 votes) - Starting Your Career: How to Successfully Network in Business - by Submitted on Aug 12, 2010 from Ken SundheimNetworking Misconceptions: 1. That kid in school whose father does x has it made with contacts; his career is set. My first two years in college were spent at a private school in Southern Florida, I don't have to say the school's name, but you know their football team. I used to see kids ...
Views: 1227(2 votes) - Beginning Steps To Starting a Business - by Submitted on Feb 25, 2011 from Ken Sundheim1. Keep it service-based and simplistic. I was recently told by someone that their new invention was going to be global; it was going to be the next big thing. Then, I asked him about production, warehousing, distribution and patent because if it got as big as he was boasting, someone would ...
Views: 1227(3 votes) - Learn from A Coffee Commercial - by Submitted on Jan 13, 2011 from Ken SundheimI am yet to turn 30 (I'm not too old), but when I was growing up, I vividly remember a few commercials for a well-known coffee company that essentially depicted people with messy morning hair and no smile suddenly transition into happy, ambitious, ready-for-work people after they drank a cup of ...
Views: 1132(3 votes) - Manage Your Client to Increase Sales - by Submitted on Jan 18, 2011 from Ken SundheimPeople don't love sales professionals because people hate being ripped off. It is part of human nature. Nobody likes to make the wrong decision. This hurts the honest, hardworking sales professional, because many sales representatives don't think into the future. Instead, they think about ...
Views: 1101(3 votes) - Sales Advice I Should Have Learned Years Ago - by Submitted on Jun 28, 2011 from Ken SundheimPretend You Charge By The Hour Or, If You're Good, You Can Get Taken Advantage Of Many sales people fail to understand just how valuable their time is and because of this, many lack even average time management skills. Even when some sales people feel that there is a 90% chance that they ...
Views: 1180(2 votes) - 3 Intelligent Questions to Ask on a Sales or Marketing Interview - by Submitted on Jan 24, 2012 from Ken SundheimOne of the worst things that an interviewer can do is to take the time to prepare for the questions that they feel they are going to be asked, take even more time to do industry and company research only to ace the Q and A part of the interview then not have any questions to ask back. As a ...
Views: 2294(2 votes) - 3 Ways to Get a Leg Up in Job Searching - by Submitted on Feb 13, 2011 from Ken Sundheim- SEO your resume: For those who don't know, SEO is an acronym for Search Engine Optimization. SEO is a marketing tactic aimed to rank websites higher in various Google (and other search engine) searches. As a job seeker, you have to make sure your resume is "optimized," which is to say ...
Views: 1249(2 votes) - 3 Ways to Tell if You're Interviewing with a Good Company - by Submitted on Apr 11, 2012 from Ken SundheimIt’s simple – if you work for a good company, you’re going to be worth more on the market than those who gain employment with “so-so” firms. This is not to mention that you will learn a tremendous more working under intelligent, engaging and dedicated individuals. Though, if you’re a ...
Views: 1582(4 votes) - 4 Candidates That Employers Don’t Want to Hire - by Submitted on Apr 02, 2012 from Ken SundheimEmployers seem to share many of the same broad preferences during the hiring process, regardless of job title and regardless of industry. The job seekers who display certain traits or behaviors like those below, despite having great backgrounds and skill sets, are almost guaranteed to lose the ...
Views: 1429(2 votes) - 4 Considerations Prior to Accepting a Job - by Submitted on Oct 24, 2011 from Ken Sundheim1. What Are Their Expectations for You? Are They Realistic? As a job seeker, the last thing that you want to do is take a position in which you are destined to not live up to expectations. Some managers and companies simply do not have realistic expectations for the output of their ...
Views: 1228(2 votes) - 4 Tips to Look Younger on Your Resume - by Submitted on Oct 17, 2011 from Ken SundheimBecause of the illegal yet persistent practice of age discrimination in hiring, many seasoned job seekers want to appear younger on their resumes.The impulse is understandable, but many prospective employees go about resume editing in ways that are ineffective and make their resumes look as if ...
Views: 2541(2 votes) - 5 Marketing Definitions For The Entry-level Marketing Job Seeker - by Submitted on Jul 18, 2011 from Ken SundheimAfter having multiple interns to help me with my marketing, I could say that most college graduates will go into the business world with a significant lack of understanding of the important facets that shape marketing today. Therefore, I have listed some marketing definitions every aspiring ...
Views: 1474(2 votes) - 5 Questions to Ask on a 1st Interview - by Submitted on Oct 08, 2011 from Ken Sundheim1. Let’s Say I Execute All the Set Duties of My Position For A Long Time….? You should always find out where the job is taking you in the next few years, however you must phrase this question properly. If you come out and say that you want to know exactly where you’ll be in 3 years, the ...
Views: 1335(2 votes) - 5 Sales Tips For Any Level of Business Development Pro - by Submitted on Sep 23, 2011 from Ken Sundheim1. Wearing Your Heart on Your Sleeve – As a sales representative, it is imperative that you never act desperate or over confident upon making a sale. Undoubtedly, human emotions that are inherent in all of us make this rule much harder to practice than it is to preach, though there is a direct ...
Views: 1297(2 votes) - 5 Ways to Maintain a High Value on the Open Job Search Market - by Submitted on Sep 23, 2011 from Ken Sundheim1. Do not bounce from job to job As a job seeker, be aware that an inverse relationship exists between the number of jobs you have had in the past few years and the likely amount of your next job offer. Bouncing from job to job is a serious red flag to employers. This is regardless of whether ...
Views: 1210(2 votes) - 6 Rules of Young Entrepreneurship - by Submitted on Oct 25, 2011 from Ken SundheimAs I grow and become more mature, I learn both as a person and as an entrepreneur. There are mistakes of which I've avoided the severest consequences by chance, though I have always been smart enough to analyze the experience, determine where I went wrong and correct it. Out of all that ...
Views: 1186(2 votes) - 7 Tips For Recent Grads When Working With Recruiters - by Submitted on Jul 19, 2011 from Ken SundheimAfter graduating college or right before getting their diploma many entry-level job seekers are exposed to recruiters for the first time. One of the main reasons for this is that many career centers are not too keen on headhunters primarily due to the fact that some recruitment professionals act ...
Views: 1766(2 votes) - 8 Common Misconceptions Regarding Social Media - by Submitted on Jul 20, 2010 from Ken SundheimAbout 10 minutes prior to writing this, I was combing through articles to see if there was a definition of social media which I really liked. There was nothing. I came across an abundance of articles which were vague and which the author had seemingly no idea what social media is. Social ...
Views: 1722(2 votes) - A Branding and Advertising Mistake That Kills Small Business - by Submitted on Oct 31, 2011 from Ken SundheimNot every businessperson is great at advertising and marketing their company in a positive way that draws in their target crowd and subsequently grows their business. However, every great businessperson is superb at branding and advertising and knows that you could hire the best of the best to ...
Views: 1159(2 votes) - A Career in Sales - What to Expect - by Submitted on Aug 10, 2010 from Ken SundheimSince it is my job to recruit sales professionals on a daily basis, I have a very firm grasp as to what a sales career consists of including: The daily tasks of a business development professional, what it takes to be successful in sales, the misconceptions that young people have about sales, ...
Views: 4364(2 votes) - A Promotion Is Not As Hard As You Think - by Submitted on Jan 21, 2011 from Ken SundheimWith today's economy and continued job scarcity, getting a promotion is still very possible. However, it is not easy. Due to the continued high unemployment rate, to achieve the career goals that you desire, certain changes must occur in both your life and daily work routine. It is imperative ...
Views: 1169(2 votes) - Acquired Traits and Abilities of Those Who Advance In Their Career - by Submitted on Oct 16, 2011 from Ken SundheimWe all want to get ahead in our career. Money, success and the feeling of importance are desires we are born with as human beings. Though, not everyone knows and understands as to how to achieve these goals nor has the ability or the self-discipline to execute. Regardless of where we are ...
Views: 1394(2 votes) - An In-depth Look Into the Sales and Marketing Job Search Economy In 2012 - by Submitted on Sep 16, 2011 from Ken SundheimMeasuring analytics, keyword phrases and locations of visitors to the corporate website of KAS Placement, I have seen some trends as to where the worst locations for employment are, why this is (or speculation as to) and what cities and positions have near vanished due to the continuing poor ...
Views: 1140(2 votes) - Another Irrational Career Move That Recent College Graduates Make - by Submitted on Oct 25, 2011 from Ken SundheimMasters in Business Administration - Now, it may be just as lucrative to study on your own rather than go to a formal MBA program. What many of these grads don't understand is that you could study how to be a hedge fund manager 19 hours a day, but if you're doing it simply for the money, ...
Views: 1131(2 votes) - Bad Interview? How To Turn Around the Meeting Into A Positive - by Submitted on Oct 25, 2010 from Ken SundheimEven if you had an awkward, seemingly unconstructive interview with a person / company, that does not mean that you cannot turn the situation around in your favor. This can be swiftly accomplished via incorporating some simplistic after interview tricks that others are not doing nor do they even ...
Views: 2046(2 votes) - Career Persuasion Factors That Could Leave Chipotle and Dunkin Donuts In The Poor House - by Submitted on Apr 08, 2011 from Ken SundheimThe better looking have better careers. They receive better grades in college, they receive higher paychecks and are the first to be promoted. Why is this true and to what extent do looks play a part in our ability to persuade and get ahead? Finally, what can you do about it? Why Are Looks ...
Views: 1440(2 votes) - Clues that You Should Start Your Job Search - by Submitted on Feb 23, 2011 from Ken SundheimRegardless of how unhappy they are, people are always afraid to move jobs. Though the odds of success may be higher at another company, it is the uncertainty that clouds their judgment. I have seen candidates wait out an impending lay-off just to keep some glimmer of hope that it may not ...
Views: 1170(2 votes) - College Grads - How to Size Up Headhunters - by Submitted on Aug 18, 2010 from Ken SundheimJust as in any professional field, the recruitment industry has it's ups and downs. Some recruiters are fantastic at what they do while other, to put it bluntly, are not. Variations in the quality of companies and the people that work for them are standard, regardless of the industry. However, ...
Views: 1651(2 votes) - Common Sales Related Definitions For The Beginner - by Submitted on May 03, 2011 from Ken SundheimCommon Sales Related Definitions For The Beginner: B2B Selling - "B2B Selling" is an acronym commonly used to describe sales people who engage in selling their product or service to another company instead of the individual consumer. An example of B2B selling would be commercial real ...
Views: 1351(2 votes) - Contingency Recruiters and the Job Seeker: Some Caveats - by Submitted on Aug 01, 2011 from Ken SundheimThere are a few different fee structures that recruitment agencies utilize upon staffing job seekers in the United States. For instance, many recruiting firms will work on what is called a contingency recruiting fee. This means that the recruitment firm is paid upon placing the job ...
Views: 1948(2 votes) - Differentiating Factors in Sales and Marketing Jobs At Large Companies - by Submitted on Oct 12, 2011 from Ken SundheimAlthough not many think there is an exceedingly wide gap, taking a sales or marketing job at a smaller company is just about as far as you can get from taking one at a larger organization. First, sales and marketing employees who have large companies backing them will typically have an ...
Views: 1155(2 votes) - Education Requirements For A Sales Career - by Submitted on Jun 13, 2011 from Ken SundheimFew reputable firms in any industry accept anything less than a four-year degree from an accredited university. It is rare to find a business-to-business (B2B) sales position with a GPA below 3.1. For some business-to-consumer (B2C) sales jobs, an accredited degree is not required. Still, ...
Views: 1141(2 votes) - Entrepreneurial Companies: Getting Your Foot In The Door At Your Interview - by Submitted on Aug 02, 2011 from Ken SundheimEntrepreneurial companies are entrepreneurial in nature because they have one focus in mind: making money and doing it quickly. Working For An Entrepreneurial Company Entrepreneurial companies are exceedingly fun, yet taxing to work for. They have a different agenda than corporate, and ...
Views: 925(2 votes) - Fighting Discrimination in the Work Force - by Submitted on Jul 13, 2010 from Ken SundheimFighting Discrimination in the Work Force Even in 2010, both women and minorities face discrimination in the work force. This article gives some examples as to what still goes on. Although I help to run a New York executive sales and marketing recruiters, it has happened to me more times than ...
Views: 1352(2 votes) - Find Those 4 Types of People to Fill the Gaps - by Submitted on Jan 13, 2011 from Ken SundheimEvery growing business gets to the point where the entrepreneur must step aside as the entrepreneur must come to terms that they are not a superhero. Some control must be given to others. It becomes apparent that the entrepreneur needs 4 types of people to succeed. The entrepreneur may be ...
Views: 1056(4 votes) - Five Mistakes Entrepreneurs Starting Out - by Submitted on Mar 26, 2011 from Ken SundheimBelow-Market Pricing Many first-time entrepreneurs are looking for any and every way to become competitive. Some think they will get a competitive advantage by lowering their prices below market rate. However, what many entrepreneurs fail to see is that most potential customers know ...
Views: 1012(2 votes) - Follow These Rules to Have Loyal, Productive Employees - by Submitted on Dec 05, 2011 from Ken SundheimA different hiring process is going to unfold each time you need to bring a new employee on board. One of the most crucial things to consider is the personality type you can manage best. As someone who is 30 years old and owns a fast-growing business, I have had only one other job out of college ...
Views: 1329(2 votes) - For The Job Seeker Deciding Between A Career In Either Inside Or Outside Sales - by Submitted on Apr 23, 2011 from Ken SundheimInside Sales Jobs: In most instances, inside sales positions involve heavy volumes of cold prospecting via the telephone or via mass emailing attempts to target clients. However, I have seen companies use this term to describe quite the opposite. Instead, they use the term "inside sales" ...
Views: 937(2 votes) - Gaining Wealth From a Career in Sales - by Submitted on Nov 16, 2011 from Ken SundheimThere are a few variables that mostly determine how much money a sales professional can realistically make at a particular job. Though, these factors do not live in a vacuum and, most if not all must be present to truly monetize a business development job to its fullest extent: Base ...
Views: 1137(2 votes)