Publishing numerous, data-driven posts on your blog is not enough. You need to check them. This is so because whenever a person visits your blog, he/she may go through any of your articles. Now, suppose, some of your blog posts contain outdated, stale information, it may cause the visitor to abandon your site/ blog. This may further lead to an increased bounce rate which is not good! This is why a need for editing old blog posts arises. You can leverage the following benefits by visiting your old blog posts:

Helps update information:
Whether you run a makeup and beauty blog or a blog related to all that geeky stuff, there is a room for improvement for all. With the evolving nature of “trends” in any field, it becomes very important to update the information on your posts. Outdated information is of no use, so, you should consider removing outdated posts completely. Updated information increases the quality of your blog posts and keeps visitors glued to your blog.

Filters comments:
The most common mistake that all bloggers make is accepting irrelevant comments or spam comments that are submitted by automated commenting systems. Revisiting your old posts makes it easier to see those comments. Once you identify these comments, you should consider deleting them. Moreover, the comments that require a reply should be acknowledged and the commenter honored. This helps improve the value of the article as well as the post’s ranking in SERPs

Eliminates typographical errors:
Even though bloggers proof-read their articles before publishing them, some typographical errors may still go unnoticed. These errors are a big turn-off to anyone reading your article. As a matter of fact, revisiting your old posts and reading them with fresh eyes after time has passed, increases the probability of identifying those errors.

Boosts search engine ranking:
Identifying your highest ranked posts and knowing what keywords those posts are ranking for can help increase search engine rankings. In other words, based on these keywords, posts can be optimized for search results.

So, ready to edit some of your valuable old posts?

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