Advertisement is very important in business promotion. Nowadays, good quality products also need advertisement investment to promote brand image.

Some large enterprises invest a lot in TV advertisement, for example, they may have spent several million yuan in one second advertisement slot on CCTV in China. Viewers will be attracted by some interesting video clips.

Some enterprises will take up other locations for advertisement, such as buses, metro station, highway roadside or some crossing places. All the passengers and drivers will be noted and attracted by some interesting and impressive billboard.

The above mentioned advertisement may cost a lot and some SMEs can not afford such expenses.

SMEs will find out other channels for advertising, such as handing over printed catalog on certain location in the downtown areas.

Now internet is popular and e-business is booming; some advertisement goes online. Online advertisement is cheaper than TV ads or billboard in downtown area or on the highway.

Online advertisement will be linked to search results.

For those products that can be easily searched out or ranked high in the search results, may spend more on the ad spot on the website since the website operators will help to enhance the search engine ranks.

IBUonline is a B2B foreign trade platform, which offers some advertisement spot on the website and the website will help to promote SEO of certain products posted on the homepage.

Author's Bio: 

IBU is more than an international business platform; we not only connect global buyers and suppliers, but also participate in the whole process of international trade, provide a series of practical services (off the platform) to greatly enhance the efficiency of global trade. Working with us, you can benefit from the real one-stop service for the first time.