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Articles from RT Turtle | Selfgrowth.com
- Why You Can't Afford Not To Conduct Brand Name Research - by Submitted on Jun 28, 2011 from RT TurtleConsumers respond differently to a product or service’s name so it is important to perform brand name research to avoid surprises. Brand name research is also useful in product positioning. For example, a brand name like “uMoveit” helps people understand that it’s a self serve, inexpensive ...
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