Without question, smartphones have it easy to be efficient professionals. Whether on the street, in the car or train, in meetings, during lunch or even on the toilette, we have been given incredible accessibility.
Naturally, all that accessible goodness cannot be expected to go on without ... Views: 1045
If the recession has taught us anything, it is that the strong will survive… You must intimately know your audience and what their needs are, so you can tell them how your product is the best solution to solve their problems.
As a business owner, identifying your target market is vital to ... Views: 1110
When corporations or celebrities make a major gaff, many individuals assume they call the spin doctor to clean up the mess. While there are a few bad apples in every industry, a true professional lives by 4 key words to maintain ethics in their public relations practice. These are the ... Views: 1378
Have you ever thought to yourself...
"50% of my marketing is doing absolutely nothing...the trouble is, I don't know which 50%!"
The trouble is more likely, that your marketing plan is lacking some structure... which by the way, happens frequently.
Your expertise should be in the ... Views: 1056
The book ME2.0, last year's best selling career guide by Dan Schwabel, is geared towards young professionals just coming out of college. However, personal branding is especially important for CEOs and emerging executives - even if you are in the ideal job with no plans to seek employment. In ... Views: 954
What is Social Media?
Social media integrates technology, telecommunications and social interaction. It is using technology to connect with people.
This might be online communities, text messaging, blogs, Facebook, Linked In and Twitter... but you should understand these are examples of ... Views: 936