Self Improvement Site
On The Internet! Take the Self Improvement Tour
On The Internet! Take the Self Improvement Tour
Articles from Greg Sands | Selfgrowth.com
- Creating a Sense of Urgent with your Direct Mail - by Submitted on Apr 27, 2013 from Greg SandsThese days, direct mail marketing is a rather tricky business. You want potential leads to turn into customers, and to do that, you have to create a sense of urgency. At the same time though, if you create too much urgency it can make you like Chicken Little. So how do you you walk that fine ...
Views: 678 - Having a Special? Grow Your Dental Practice Through Direct Mail - by Submitted on Apr 12, 2013 from Greg SandsThere are so many different ways to advertise your business. You can use television or radio advertisements, however both can be expensive. They are also very easy for people to ignore. With the simple push of a button the station can be changed to something more interesting and your money has ...
Views: 598 - Rely on Direct Mail Companies for Advertising HelpFor These 7 Reasons - by Submitted on Nov 20, 2012 from Greg SandsHave you been looking to increase your base of customer prospects? Or perhaps you would like to add a few new customers to add to your existing lineup? Would you like to keep your current customers coming back for more? For many companies, direct mail is the answer to all of these questions, and ...
Views: 546 - Direct Mail Success Using Targeted Mailing Lists - by Submitted on Oct 11, 2012 from Greg SandsWe have all seen those direct mail pieces that look terrific and reel in the customer with and great information but for some reason, you are not having the direct mail success you had hoped for or were perhaps promised. One reason this happens often is because many companies overlook one of the ...
Views: 734 - Staying Ethical In Direct Mail - by Submitted on Oct 02, 2012 from Greg SandsWhen determining the best marketing solution, many businesses often wonder the same thing: is using direct mail ethical? The short answer is that direct mail advertising is indeed considered ethical by most of society, but only if certain enumerated rules are followed in the transmission of the ...
Views: 853 - Learn the Different Types of Direct Mail - by Submitted on Aug 16, 2012 from Greg SandsHave you ever noticed the different types of direct mail pieces that you receive at home and at work? When you are creating direct mail advertising pieces for your business, do not limit yourself to one type or size. You should consider crafting a plan with multiple types of direct ...
Views: 705 - How to Track Your Direct Mail Results - by Submitted on Jul 11, 2012 from Greg SandsEvery marketing dollar that a company spends should not be spent without careful planning and analysis. Before, during and after the run of a direct mail campaign, you should take the time to analyze how well it has performed. If you do not calculate the mailings results, you won’t know if your ...
Views: 651 - Methods ForMarketing Your Auto Repair Shop Business - by Submitted on May 04, 2012 from Greg SandsIf you are in the auto repair business, you know just how competitive this business can be. In many cities around the United States, national repair chains go head-to-head with the local auto repair shop guys in an all-out battle to win the hearts and cars in the local community. If you have ...
Views: 1158 - Create a Good Call to Action With Your Direct Mail - by Submitted on Apr 23, 2012 from Greg SandsCreating effective direct mail can be tough, but perhaps one of the most challenging aspects of any direct mailer you send out to prospective clients or customers is the call to action. Leave it off the piece and your audience has no idea what to do with the marketing flyer you’ve just sent ...
Views: 597 - How to Build an Effective Direct Mail Marketing Campaign - by Submitted on Feb 20, 2012 from Greg SandsAre you thinking about utilizing a direct mail marketing campaign for the first time? Or perhaps you tried it but had little success with your direct mail initiatives in the past, now is a good time to consider the importance of effective design. You already have your intended target market ...
Views: 521 - Tips on Using Direct Mail For Your Automotive Repair Shop - by Submitted on Oct 21, 2011 from Greg SandsGetting your message to a customer is the first step in getting them to come to yourshop. And an excellent method for delivering that message is with automotive repair direct mail. When it is done right, direct mail delivers a professional-looking product that will attract customers to your ...
Views: 922 - Finding Your Auto Repair Shops Recipe for Success - by Submitted on Aug 10, 2011 from Greg SandsAlmost every day I am speaking to auto repair shop owners. Some of these shop owners are actively seeking my advice while others I encounter when I am searching for new locations to open up shops. Even though there are differences in each of their individual situations, backgrounds and ...
Views: 753 - Female Friendly Repair Shop Customer Service Tips - by Submitted on Jul 18, 2011 from Greg SandsHere are a few questions for you to think about - Does your automotive repair shop have an inviting look? Is your repair shop clean? Are your sales and service-people attentive and personable?Is speed of service a priority for your shop? If you answered no to any of those questions, you might ...
Views: 713 - Tips For Successful Direct Mail Advertising - by Submitted on May 01, 2011 from Greg SandsAdvertising is a great way to drive business, but the key is finding the right vehicle to broadcast your message. The former co-owner of the largest chain of Goodyear dealerships in Texas, I tried an assortment of advertising approaches to raise awareness of my tire shops. I found out that most ...
Views: 576 - Entrepreneur Creates Successful Automotive Repair Shop Direct Mail Business Model - by Submitted on Apr 22, 2011 from Greg SandsGreg Sands does not worry about where his next customer is coming from in any of his 20 repair shops across the country. The reason is, Sands who owns and operates repair shops in Georgia, Texas, and Colorado, is also the founder and CEO of Mudlick Mail, an auto repair service direct mail ...
Views: 3184