I was listening to an excellent video by the president of Zappo's Tony Hsieh and he was making so many valid points around branding yourself online that I felt I just had to share.
Tony's definition of brand is unique, yet totally valid as the marketing industry changes with the advent of ... Views: 1219
Make Sharing Easy - make it one click easy for your fans and followers to share your content - I like to use a Wordpress plugin called Sexy Bookmarks), make sure to share your own links on social media which often has one button sharing factored in like ReTweets for Twitter or Share for ... Views: 1142
Now I know you might be wondering just what chaos theory and social media have in common, let me just say if you can understand one you just might be close to understanding the other.
First of all social media sites are just like a small universe displaying all the facets of any self ... Views: 6007
Social Media Marketing has become the latest trend in marketing and is fast becoming known as they only way to market, with large brands like Coca Cola, Colgate and even Ford itself jumping on the bandwagon.
Seth Godin says of the New Marketing:
"If the New Marketing can be characterized ... Views: 1436