Have you ever noticed that some of your most successful colleagues seem to view their careers as hobbies? The whole idea sounds heretical but actually it's based on sound psychological principles.
One of the tenets of sports psychology is that focusing too hard on a swing or a jump shot can ... Views: 1256
Business owners usually realize they need to attract traffic to make a website profitable. Consultants and copywriters typically use keywords to attract visitors.
However, getting visitors is just the first step to generating revenue from a website. Revenue doesn't increase until you increase ... Views: 1140
Business owners often think copywriting begins with the writing process. In fact, experienced copywriters spend as much time on research as on the writing process.
Copywriters often dig more deeply into your business than other consultants and coaches. Therefore, don't be surprised when your ... Views: 862