In this digital era, there are so many offers and gimmicks taking over the internet. With everyone on the hunt for the best deal, how do you keep your clientele loyal to your business?
Retention marketing is one the most important strategies your business should be focusing on. You’ve spent ... Views: 427
While it’s undeniable that technology has changed the direct marketing industry, it has not irreparably damaged direct mail marketing. Quite the contrary, actually. Direct mail, in many ways, has been enhanced by web technologies.
Answer these two questions:
How many emails do you get ... Views: 410
If you’re looking to grow your business in the coming years, it’s extremely important your firm is properly marketing itself. It’s never too late to establish goals and put a marketing plan in place to help you achieve them.
Here are 3 of the most important aspects for attorney ... Views: 542
Most of the time your website is the first glimpse a potential customer will have of your business. While it’s important to highlight who you are, as well as your products and services,what customers really want to learn about is the results you can achieve for them.
There is a fine line ... Views: 295
Have you thought about how you will wish your clients well during the 2018 holiday season? We’re guessing the answer is “no.” While we still have a few months until the holiday season officially kicks off, as marketers, trust us when we say NOW is the time to begin planning.
The holiday ... Views: 379
Branding. So many people think that branding is just about a logo, and those people couldn’t be further from the truth! Branding strategies go far beyond a logo to encompass the entire identity of your business and all the ways people experience it from the company name all the way down to the ... Views: 423
We recently had the pleasure of assisting one of our long-time clients in refreshing their brand. Included in that process was updating their staff photos and obtaining new video footage to be used for their website and various marketing materials.As marketers, we can’t stress it enough how ... Views: 310
Social media marketing is here to stay and now is the time for your business to be taking advantage. Today there are over 3 billion internet users and over 2 billion of them are active on various social media accounts. The important social media sites you should be using to benefit your business ... Views: 466
In today’s digital world, online reviews can make or break a business pretty quickly, so handling them with care is super important. Online reviews are one of the most turned to avenues when deciding to do business with a company or not, judging on good reviews, bad reviews, lack of reviews or ... Views: 434
Have you heard the saying, “two heads are better than one”? When you partner with a complementary business who can support your client’s goals, it’s a win-win situation for all involved. Let’s have a look at some convincing reasons why strategic partnerships are important for your business’s ... Views: 504
Keeping an eye on what your competition is doing should always be a part of your business strategy. No matter what industry you may be in, there is always going to be competition. Having competitive intelligence is a great way to figure out where you are now, as well as where you are going. ... Views: 451
Video is a great asset to have in your marketing toolbox and can be used on your website and social media. We recently had the pleasure of assisting one of our long-time clients in refreshing their brand. Included in that process was updating their staff photos and obtaining new video footage to ... Views: 604
While email marketing is a great strategy because of its low cost per acquisition, Direct Mail Marketing still has a far better response rate. As physical mail becomes less common, research has shown that 55% of people now look forward to getting mail and over 65% of people feel that mail is far ... Views: 469
Every company wants their people to do well and enjoy their work. And we believe everyone should work hard in order to be happy, right? But could we be thinking about things backwards? Check out this blog in which psychologist Shawn Achor talks about that, actually, happiness inspires us to be ... Views: 748
Why is it that some service-based businesses never slow down while others seem to have peaks and valleys throughout the year?
Of course, there are seasonal businesses like lawn mowing or snow plowing, but those aren’t the ones I’m talking about.
I’m talking about the businesses that have ... Views: 418
In this digital era, there are so many offers and gimmicks taking over the internet. With everyone on the hunt for the best deal, how do you keep your clientele loyal to your business?
Retention marketing is one the most important strategies your business should be focusing on. You’ve spent ... Views: 509
Oftentimes, business owners believe that branding is simply your logo and the design of your marketing materials. In reality, branding is so much more. Here at Dynamic Marketing Consultants, we’ve seen the power of branding and how it can transform a business. Branding is an intricate part of ... Views: 505
You are in a business, make mistakes and think mistakes are a bad thing. Well, No.. it's not a bad thing. Marketing mistakes are some of the most valuable experiences you can have. No one achieves anything without making many mistakes along the way. Whether you’re learning to do something for ... Views: 673
You took the time, effort,and resources to obtain each of your clients. How many of them are currently sitting stagnant in your database? Using a reactivation campaign is a cost-effective way to “wake” your clients up who have been “hitting snooze” on your services or product offerings.
When ... Views: 578