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On The Internet! Take the Self Improvement Tour
On The Internet! Take the Self Improvement Tour
Articles from Scott Margenau | Selfgrowth.com
- "Just Google It" - by Submitted on Nov 29, 2007 from Scott MargenauA new lesson in classical marketing By Scott C. Margenau I caught myself using this seemingly overworked phrase…again…in the midst of a sales presentation: “Just Google it.” I have heard this phrase on TV and radio and in conversations with friends…everywhere. And ...
Views: 937 - 23 Powerful Marketing And Branding Tips Geared to Drive In More Traffic And Revenue - by Submitted on Jun 18, 2008 from Scott Margenau1. Marketing 101: Develop a powerful and compelling core message. “Say something, say it well, say it often.” Why should customers buy from you? Why should they even take a second glance? You need to build a powerful message that gets key points across without clutter … because ...
Views: 644 - 5 Habits of Highly Effective Websites - by Submitted on Sep 23, 2009 from Scott MargenauHow Can Your Website Build Credibility and Drive Sales? Highly Effective Habit #1: Upfront Strategic Planning Action without a plan is no better than a plan without action. We recommend you have both, of course. Your website plan should address important questions, including: o What is ...
Views: 638 - 7 Essential Homepage Tips To Ensure That Your Site Converts Traffic Into Sales - by Submitted on Jul 20, 2008 from Scott MargenauEvery company today has a website. But is your website compelling? Does it reach out to your potential customer base and convert traffic into sales? Well, It Should . . . On average, you have roughly seven seconds to get your message across before the end user abandons your website for one of ...
Views: 563 - Branding & Marketing Defined, and how to fuse them together for maximum results - by Submitted on Nov 12, 2007 from Scott MargenauSimply put, your “brand” or corporate image is the impression formed at every point of contact with your prospects and clients. The dictionary definition of “branding” usually refers to the name and image of a product or service. However, in the business world we take ...
Views: 572 - How Businesses Can Harness the Power of Web 2.0 - by Submitted on Feb 03, 2008 from Scott MargenauWeb 2.0 Technologies Help Forge Synergy Between Company and Customer CHANTILLY, Va., Dec. XX – Web 2.0 – what the heck is it? No, it’s not the latest brainchild of Bill Gates or Steve Jobs that we waited breathlessly for. The term, Web 2.0, a clever reference to software ...
Views: 557 - Setting an Effective Marketing Budget - by Submitted on Oct 05, 2008 from Scott MargenauOne of the most important decisions that a small to medium-sized business has to make is how much money to spend on a marketing budget. Prospects often ask, “How much should I spend on marketing?” The answer is, “It varies by industry and business size.” It is also based ...
Views: 785 - Why Your Business Needs A Blog - by Submitted on Mar 21, 2008 from Scott MargenauEvery business, regardless of its size, needs a blog. I know what you’re thinking: “But I have a professional image to uphold. How can a blog possibly attract new customers and how can it provide them with the information they need?” The answer is simple: A blog can be one of ...
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