Your constant challenge as a direct mail copywriter is to effectively communicate with target markets in their language. Many writers specialize in one or two niche areas. It doesn’t matter. Even seasoned writers sometimes drop the ball and make easily avoidable mistakes.
Today we’ll discuss 3 ... Views: 721
Maybe you’re one of the few who never suffer from writer’s block. But since you’re reading this then I’m guessing you’re not one of the few. It’s ok. As you gain more experience you’ll naturally figure out what works best for you. What follows is a technique to get you writing that never fails ... Views: 732
One great thing about copywriting is it’s a never-ending discovery. There’s literally no end to your copywriting education. That sentiment has been echoed by all the great copywriters through the years. And quite often an experienced writer will re-discover things learned before.
Exposure, ... Views: 644