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On The Internet! Take the Self Improvement Tour
On The Internet! Take the Self Improvement Tour
Articles from Jeremy Cohen | Selfgrowth.com
- How to Boost Holiday Sales with Your Ads, Sales Letters and Web Site - by Submitted on Dec 01, 2005 from Jeremy CohenWhy do your clients purchase your product or service? Ultimately, people with whom you do business come to understand, at a detailed level, exactly how you can help them. Additionally, anyone who pays you for what you sell must trust the quality of your product or service. They also must ...
Views: 901 - Five Ways to Improve Your Marketing Material with Fewer Words - by Submitted on Sep 09, 2005 from Jeremy CohenYou can sell more by writing less. If you are like many small business owners you may unwittingly suffer from “too many words” syndrome. It occurs when your marketing material features extra words that don’t contribute to creating new business. When your marketing material is too wordy you ...
Views: 1297 - Transforming Problems into Sales - by Submitted on Mar 28, 2005 from Jeremy CohenMy silent fish tank was no more. Enough water had evaporated to make the filter gurgle. It was highly annoying and I knew I wouldn’t be at ease until it was silent again, so I filled the tank. Did I fill it to satisfy a want or a need? Does it really matter? Probably not. The gurgling tank ...
Views: 941 - Make More Money with Marketing Metrics - by Submitted on Mar 14, 2005 from Jeremy CohenDo you know how effective each of your individual marketing tactics is? Many small business owners market in a vacuum. They spend money on brochures, advertisements and web sites with no real way to tie specific results to specific endeavors. If you are unable to associate leads and sales with ...
Views: 1167 - Are You Using a Chess or Checkers Small Business Marketing Strategy? - by Submitted on Mar 05, 2005 from Jeremy CohenUntil the day I learned to play chess I loved playing checkers. Both games require a strategy that maximizes a player’s ability to capture her opponents pieces without first losing her own. Checkers was fun. But the complexities of chess lead to more satisfying victories and defeats. Chess ...
Views: 1183(1 vote) - Give Your Web Site a Small Business Marketing Tune Up - by Submitted on Feb 15, 2005 from Jeremy CohenYour web site is like your car. Both are significant investments that require the right features and regular and proper maintenance to ensure maximal satisfaction and performance. Your car is a finely tuned machine. You bought it not only to get you from point A to point B but also perhaps ...
Views: 1086