Most of us design our cold calling around scripts and strategies. Isn’t that how we’ve been taught by the sales gurus? Scripts are linear and systematic so you can move calls in the direction you want them to go. Sales strategies do the exact same thing.
That’s why as soon as ... Views: 638
Can’t you tell when somebody wants something from you? I certainly can. And it usually feels inconvenient and intrusive.
So you can understand, then, why potential clients will often run for cover when your cold call is only about "making the sale."
Most people sense that cold calls are ... Views: 594
Master the foundation for cold calling success
Sometimes the finest solutions are the simplest. Focusing on relationships when making cold calls is one of them. It keeps us genuine, and eliminates our dread of making cold calls. We’re real people talking about real things. We’re ... Views: 515