Do you work hard, do everything right, and yet rarely achieve the results you had hoped for? As you struggle to make ends meet, do you sometimes wish you could be one of those lucky people who seem to smile their way through life and have success handed to them? Actually, you can.
In The ... Views: 1896
Writing copy is a key ingredient to successful and effective marketing. The following are notes for a full-length book on how to write copy the sells.
1. Know your USP.
USP = Unique Selling Proposition = a one line statement (proposition) that explains (sells) how your product or service ... Views: 3739
I've learned at least two things about achieving goals. There is an easy way and a hard way.
The hard way is to work night and day, stay obsessed, rarely sleep, and never give up.
Since everyone talks about the hard way, I want to address the easy way. After all, why struggle if you don't ... Views: 1565
Ever since Jim Edwards and I completed our now famous e-book, "How to Write and Publish Your Own E-Book... in as little as 7 Days," people have been cranking out their own e-books at, well, a weekly rate. Lately I've been getting a reoccurring question concerning all these e-books. Namely, "Can ... Views: 3221