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On The Internet! Take the Self Improvement Tour
Articles from Holly Chantal | Selfgrowth.com
- How to Reach Out to Potential JV Partners and Start a Conversation - by Submitted on Dec 18, 2014 from Holly ChantalSometimes reaching out to people that you want to promote your products or services can feel a lot like making cold sales calls – not fun. Your knees start to get all shaky and there’s a butterfly totally going nuts in your gut. • What if they think your idea is stupid? • What if they say ...
Views: 860 - The Number 1 Trait Most Crazy-Successful Coaches Have in Common - by Submitted on Dec 10, 2014 from Holly ChantalDo you remember dances in high school? Brings back some pretty awkward memories right? Well let’s not focus on your sweet dance moves (or lack there of). What I want you to think about were the people on the dance floor vs. the wallflowers hanging out on the side watching the action. Which ...
Views: 707 - How Do You Rebrand Without Having to Start From Scratch? - by Submitted on Nov 08, 2014 from Holly ChantalWhen you start your business it’s like a wild love affair, it’s new, it’s exciting but sometimes, after a while things change... • You’re going through the motions, but the passion just isn’t there. • You start seeing happy coaches, and wonder what they got going on that you’re ...
Views: 705 - 3 Reasons for Coaches to Write Their Own Website Copy - by Submitted on Oct 22, 2014 from Holly ChantalIt's one thing to write website content that describes your services, it's another thing to write sales copy that draws your prospects in and positions your programs as the obvious choice to solve their biggest challenges. I'm not going to lie, writing sales copy can be a beastly undertaking ...
Views: 830 - Read This Before You Sign Up For Another Certification - by Submitted on Sep 18, 2014 from Holly ChantalMy best friend since forever is starting a coaching business which means that I get the rare treat of watching (and helping) a business grow from a spark of an idea into reality. It's been eye opening to say the least. It also makes me think back to when I first started my coaching business ...
Views: 808 - 5 Branding Elements You Should Get From Your Website Designer - by Submitted on Sep 12, 2014 from Holly ChantalIf there's anything I've learned during my time as a coach is that, ignorance is not bliss. What you don't know can hurt you and unfortunately, almost always does. And one of the biggest unknown realms for coaches is the technology that goes along with running a business. Specifically, your ...
Views: 800 - How Are You the Same? - by Submitted on Aug 28, 2014 from Holly ChantalWhen creating your brand the main focus is usually on what makes you different. What are you bringing to the market that no one else is. What are you offering that hasn't been seen a zillion times before? And yes, of course your brand is what sets you apart from your competitors. It is the ...
Views: 829 - 6 Strategies To Supercharge Your Content Marketing - by Submitted on Aug 15, 2014 from Holly ChantalI consider blog and article writing to be one of the easiest marketing methods to keep up with and build your authority over time. The beauty of content marketing is that you get to share your point of view, your personality, and your expertise which are a surefire ways to establish yourself as ...
Views: 782 - The Bare Minimum You Need For A Brand - by Submitted on Jul 31, 2014 from Holly ChantalWhen I say the word "brand" people often cringe. It's such an ambiguous word and can mean so many different things. Brands are also perceived to be very complex. After all, doesn't one major soft drink company spends millions per year on building their brand? How can a coach or solopreneur ...
Views: 776 - Develop a Brand Identity That Gives You More Confidence As A Coach - by Submitted on Jul 25, 2014 from Holly ChantalWomen know that wearing the right pair of shoes can make you feel like you can take over the world. Not only that but different styles of shoes can make you feel and act differently. They can make you feel flirty, powerful, demure, sexy and of course, confident. So what does this have to do with ...
Views: 774 - How to Diagnose Causes Of Poor Website Performance - by Submitted on Jul 25, 2014 from Holly ChantalWhen you're pouring your heart and soul into your business and not seeing results it can be very frustrating. You start to doubt your abilities, you may even start to doubt whether you should be in business at all. Where most coaches focus the majority of their marketing time is in their ...
Views: 641 - List Building Pitfalls To Avoid And Why Double Opt In Is The Way To Go - by Submitted on Jul 10, 2014 from Holly ChantalBuilding your subscriber list can seem like a daunting task and it never seems to grow fast enough. Many coaches try to find short cuts and ways to get a few subscribers under their belt right off the bat to give them momentum. What they don't know is that by cutting corners, they end up ...
Views: 800 - 3 Ways To Get Prospect's Noes Out Of Your Copy - by Submitted on Jun 27, 2014 from Holly ChantalDo you like being sold to? Chances are your answer is no. No one enjoys being "sold" to, but most of us enjoy buying. As a society, we love buying things. We buy things because they're cool, they solve a problem we're experiencing, they improve our quality of life, and the list goes on. We ...
Views: 830 - Why Stereotypes Can Be An Asset To Your Brand - by Submitted on Jun 21, 2014 from Holly ChantalThe idea of stereotypes generally holds a negative connotation. As individuals we don't like the idea of being put into a box. We are highly unique and don't want people to make assumptions about who we are based on what we look like, how we talk, or what activities we choose to engage ...
Views: 762 - 7 Deadly Sins Of Designing Your Own Website - by Submitted on Jun 13, 2014 from Holly ChantalOver the last couple of years we've built over a hundred websites for online entrepreneurs and reviewed hundreds more. We've seen it all, and here is a list of 7 of the most common mistakes we see being made when a business owner goes it alone when creating their website. 1. No Clear Call To ...
Views: 902 - The 3 Corner Stones Of An Opt In Offer That Converts - by Submitted on May 30, 2014 from Holly ChantalWhat to use for an opt in offer is a hot topic whether you are a newbie or seasoned veteran to internet marketing. There are many options out there from a simple checklist to a full blown video training course. Many experts will give you reasons why one is better than the other, and of course ...
Views: 812 - Are You An Expert Or A Thought Leader? - by Submitted on May 10, 2014 from Holly ChantalI remember when I first started my coaching business and the idea of saying I was an expert gave me a queasy feeling in my stomach. After all, who was I to say I was an expert? Wouldn't that be bragging or worse - wouldn't I be laughed at if I didn't know the answer to a question? These ...
Views: 1270 - The Creativity Conundrum: Why Structure Unlocks Your Creativity - by Submitted on May 04, 2014 from Holly ChantalI used to think I wasn't creative. Any time I would try to come up with an "original idea" either it would have already been done, or more often - I would draw a complete blank. This was pretty frustrating because everyone knows that in order to stand out you have to be completely original. But ...
Views: 1496 - Are You Suffering From Awesomitis? - by Submitted on Apr 27, 2014 from Holly ChantalAwesomitis affects thousands of coaches every day, and most don't even realize it. They go about their business creating awesome programs, sharing awesome content, and helping awesome people. What they don't realize is - they have too much awesome and it's causing a problem in their ...
Views: 991 - Social Currency And How To Manage Your "Budget" - by Submitted on Apr 27, 2014 from Holly ChantalSocial currency may not be something you've heard of before but it is a critical part of building a community around your brand. Social currency is how engaged your followers are with your brand, and how much they respect and value your opinion. It's not something that is tangible which ...
Views: 836 - 3 Ways To Give Yourself A Raise (While Working Less) - by Submitted on Apr 18, 2014 from Holly ChantalAs an online entrepreneur we're always looking for new ways to innovate and create businesses we love. We don't settle for the status quo, if we wanted to do the same thing day in and day out, and make the same salary ever year we'd get "real jobs". But that would be lame. A big problem ...
Views: 914 - Should You Brand Yourself Or A Company Name? - by Submitted on Feb 07, 2014 from Holly ChantalOne of those big hairy decisions you'll need to make when creating your brand is whether you want to brand your name or a company name. The natural tendency for a coach (and really anyone in general) is to shy away from branding their name because they feel like that would be too self ...
Views: 1012 - Why You Aren't Attracting The Right Coaching Clients - by Submitted on Nov 29, 2013 from Holly ChantalHave you ever had that feeling that no matter what you do, you keep attracting dud clients? No matter how many brilliant blog posts you write, tele seminars you deliver, or videos you create people just aren't "getting" what you do? Well there might be a fairly simple reason for that, you ...
Views: 836 - How to Differentiate Yourself In The Coaching World - by Submitted on Nov 23, 2013 from Holly ChantalEvery day the coaching world is getting more and more crowded. It is easier than ever now to start your own coaching business, and it's becoming increasingly difficult to stand out and attract attention. Everywhere you look there are other coaches that are offering the same types of coaching ...
Views: 997 - How to Ensure Your Branding Is Matchy Matchy - by Submitted on Nov 16, 2013 from Holly ChantalPicture this: You've just invested in a gorgeous website and finally have a brand you're proud of, and now it's time to make the rest of your branding such as your business cards and social media profiles all matchy matchy. You ask your designer for the colors they used, but the ones they're ...
Views: 857 - 3 Step System For Selling Your Coaching Programs - by Submitted on Nov 16, 2013 from Holly ChantalYour website is the backbone for all of your marketing. When used correctly your coaching website is the best tool in your tool-belt for filling your coaching practice. This sounds easy enough but there are two common misconceptions that coaches have when they start marketing themselves ...
Views: 819 - A Nifty Way to Choose Colors for Your Coaching Website - by Submitted on Nov 11, 2013 from Holly ChantalChoosing your website colors can turn out to be way more complicated than it should. You want to make the site look classy, but not boring. Colorful, but not busy. You want it to appeal to women, but not turn off men. This list goes on, and your color choices can play a role in all of these ...
Views: 812 - Does Your Business Have An Emergency Back Up System? - by Submitted on Oct 27, 2013 from Holly ChantalEmergencies are emergencies for a reason and while you don't know when they will happen, at least you can create a game plan ahead of time in case they occur. There are many types of emergencies, and in this article I'll be talking about systems you can put into place for personal emergencies ...
Views: 971 - How to Make Your Coaching Programs Worth Talking About - by Submitted on Oct 21, 2013 from Holly ChantalTo create buzz, you need to make a splash and with thousands of coaches out there selling the same types of services you are that can be tough to do. So how do you make a splash and get people talking about your programs? Well, you need to be more than just a coach. You need to be an ...
Views: 795 - 3 Ways To Keep Prospects Engaged With Your Brand - by Submitted on Oct 13, 2013 from Holly ChantalWhen it comes to selling your packages and programs it pays to play the long game. Sure there will be those few brave souls that contact you upon seeing your website, but for the most part you will need to build trust over time with prospects before they'll take the leap and hire you. One of ...
Views: 815 - How to Grow Your Brand With Experiments - by Submitted on Oct 06, 2013 from Holly ChantalAs humans most of us are creatures of habit to some extent, and when it comes to running your business shaking up the status quo can be a bit daunting. When your purse strings are closely tied around every decision you make, you begin to think of every decision as permanent. To think ...
Views: 904 - Why Planning Is The Most Important Step In Your Website Design Journey - by Submitted on Sep 20, 2013 from Holly ChantalYou would think that getting a website that works would be as easy as finding a designer you like, telling them what you want and badabing badaboom you have a client magnet! Unfortunately that's not the case. The problem is that most solopreneurs take a "looks" approach when they start their ...
Views: 705 - How To Structure Your Newsletter (So That Readers Look Forward To It) - by Submitted on Sep 13, 2013 from Holly ChantalYour newsletter is a wonderful thing, it builds trust with prospects that are interested in what you do, it's a fantastic way to get your message out there, and last (but certainly not least) it's an awesome sales tool. A newsletter is also one of those elusive strategies that looks and ...
Views: 852 - 13 Ways A Free Community Call Will Build Your Brand - by Submitted on Sep 06, 2013 from Holly ChantalCreating content every week for a teleseminar, let alone for free is a big undertaking - and something many solopreneurs shy away from. After all, why do all of that work if you aren't making money from it? Au contraire my fine solopreneur friend, having a free community call will go a long ...
Views: 823 - How You Can Still Get Clients Even If You're A Total Jerk - by Submitted on Aug 30, 2013 from Holly ChantalAs people in a civilized society we've all been taught to behave in certain ways and been told what is proper and not proper. We've been taught to be concerned about what other people think, and that we always want to be perceived as nice - or there's something wrong with you. In short, we've ...
Views: 800 - How to Price Your Coaching Services - by Submitted on Aug 30, 2013 from Holly ChantalAre you charging too much? The short answer is probably not, so good luck and have a great day! Really though, what fun is a short answer though without an explanation? Pricing is a tricky subject because in many cases your feelings about pricing are also tied to your feelings of your own ...
Views: 1003 - How People Really Perceive Your Brand (And It's Not Just About Your Website) - by Submitted on Aug 16, 2013 from Holly ChantalWhen you think of branding, chances are your mind goes immediately to your website and logo. Traditionally branding has been thought of as the visuals that are associated with your business, but your brand is so much more than that! Your brand is really how your business is perceived as a ...
Views: 870 - How to Choose Fonts For Your Website - 4 Common Mistakes To Avoid - by Submitted on Aug 09, 2013 from Holly ChantalBefore I got into the business of creating websites for solopreneurs I had no idea that fonts were such a big deal. Having the right font can make your website look polished and put together, and the font you choose also gives your text a particular personality. Who knew? Unless you're a self ...
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