I'm writing this article nestled in my retreat house where I teach Holistic Business Building seminars to practitioners in and around beautiful Berkeley Springs, WV. This house is a wonderful example of the power of testimonials from folks who have "been there and done that."
When I bought this ... Views: 1205
Holistic practitioners: Use these 12 tips to create a crowd pleasing expo display!
1. Attract the attention of your ideal client. Don’t make passers-by wonder what your service or product is! SHOW them with appropriate props and by use of clear, enticing language. DRAW people to your ... Views: 1954
Many holistic business owners tell me that when it comes to marketing, they feel unnatural and awkward. Yet marketing is an essential part of any business.
My focus today is not so much on marketing techniques, as on how to feel authentically yourself, while telling others what it is you do for ... Views: 1699
Many holistic entrepreneurs shy away from business planning, feeling that it does not fit with their intuitive, people centered services. Yet there is a balance between business building and caring for clients; and it doesn’t have to be painful.
Frederick, MD, April 18, 2007 – The ... Views: 1470
Regardless of your holistic specialty, I'm willing to bet that you have intellectual property that is protected by copyright or trademark law. Until recently I knew only a little about what's covered by such laws.
I put off learning about Copyrights, Trademarks, and Registration because I ... Views: 1252
Do you subscribe to the notion that those of us with spiritual and healing gifts should either work for free or receive very little compensation?
The question of how much to charge came up during my coach certification training. The excellent facilitators told us, "If you charge $50, there ... Views: 781
Have you heard the term “Push – Pull” marketing?
Simply put, “Push” involves sending your marketing message out into the world and hoping that passersby, virtual or real, are so enticed as to devour your every word. While this form of marketing can be effective for the right product and ... Views: 931
The same gifts of intuition and healing that inspired holistic entrepreneur Allison, to create her own business almost proved to be her downfall. As a natural healer, Allison was prone to under pricing her services, going with the flow, and running her business with her heart only, not her mind. ... Views: 983