As an SEO consultant and blogger, I enjoy sharing case analyses with my clients and readers. Here’s a recent one. A flower shop owner in the Midwest found SEO Trump on Google two months ago and contacted me. Her story: frustrated about sagging sales, she had hired an SEO company to optimize her ... Views: 958
An increasing number of my SEO clients are now evangelizers of Twitter. However, many are still not big fans. Yesterday a client sent me a link to a recent Nielson report which indicates that “more than 60 percent of U.S. Twitter users fail to return the following month.”
Well, she didn’t ... Views: 995
For SEO professionals, the use of JavaScript has been controversial. It’s extensively applied to validate forms, detect browsers and enhance web site functionality, but anyone with some knowledge of SEO would tell you that JavaScript may hinder search engine crawlers, making part of a site ... Views: 1104
As one of the most important off-page SEO factors related to ranking, back links pointing to your site are generally weighed by number and relevance. The more links from authoritative and related sites/pages, the better ranking potential a site has. In addition, proper use of anchor text can ... Views: 846
What questions do SEO clients ask most often? The top-ten FAQ certainly includes “how can my site get a Page 1 (or 2 but no lower than 3) Google ranking?”.
Well, I always tell my clients it depends on how strong their competitors are and what keywords and phrases to target. When a web site has ... Views: 816
Page Content is the text or copy that appears on a web page. It is a very important component of the SEO (Search Engine Optimization) process.
Generally, in any printed book or brochure text, all content is relevant to the viewer, and the more illustrations, the better and the more ... Views: 844
Links are electronic connections pointing from web page on one site to web pages on another site (external links), or between web pages within the same web site (internal links).
Logistically, a link is a connector between 2 points (web pages). From a communication point of view, a link, by ... Views: 878
In the search engine optimization industry, Black Hat refers to techniques that are against Google’s Webmaster Guidelines. Some spamming gimmicks do provide short-lived gains for keyword rankings, but the rogues get penalized eventually, just like they used to in those old-fashioned movies. A ... Views: 947