Where can you go for the newest and most relevant marketing information? The following are several sources of information, each with its own benefits and disadvantages:
College Courses - Remember your marketing professor (fondly, I hope)? Was this person a practicing professional who taught ... Views: 1103
To help you empty your “mental cup” of common myths and half-truths, let's explore some examples of inaccurate conventional wisdom about marketing.
Conventional Wisdom: There is a “Right Way” to advertise.
Truth: While there are several wrong ways to advertise, there is no right way. There ... Views: 689
Early in my career, worked as a marketing director for a large company. Whenever I would complain about the lack of results achieved on a campaign, our ad agency would give me a song and dance about how we were improving our image in the marketplace and building up goodwill.
I learned quickly ... Views: 595
Like any other form of business, marketing is always a core priority, for any business, product or organization, to get recognition. Sales and profits, then there is every need for it to implement core marketing principles, which will not only attract prospects, to your affiliate marketing ... Views: 636
Successful individuals in business and the arts all have one thing in common: they practice the fundamentals. The broadcaster Alistair Cook recalled a story of the famous jazz pianist Earl Hines who spent two or three hours every morning practicing just to keep the finger loose.
While I make ... Views: 682