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Articles from Tristan Loo | Selfgrowth.com
- If You're Not Split Testing Then You're Guessing - by Submitted on Apr 04, 2012 from Tristan LooSo you've written what you think is good copy and you've launched your direct response campaign. You've even gotten a decent response. Now my question to you is how do you know if your copy is really doing the best that it can do? Even with a fantastic response rate, the reality is that you ...
Views: 356 - How to Make Your Direct Response Marketing NOT Suck - by Submitted on Apr 01, 2012 from Tristan LooDirect response marketing that sucks is kind of like plain vanilla ice cream. Now there’s nothing particularly wrong with plain vanilla ice cream. In some cases, like when it's paired with warm apple pie, it can be a delicious experience. But when your marketing is like plain vanilla ice cream; ...
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