Through studies and in-the-trenches experience, I’ve learned over the years that all good marketing starts with a solid understanding of sales and psychology, because to get people to take action we have to know the right triggers. We have to understand the basic psychology of how our minds ... Views: 535
I almost gave up one day in the not-so-distant past.
Things hadn't been going as planned with some recent marketing efforts, and I couldn't shake this feeling that because these marketing campaigns were failing, that I was a failure.
And while I'm normally a glass-half-full, ... Views: 1076
One of the greatest challenges I see entrepreneurs struggling with is getting their website content written. Either A) they put up “Under Construction” signs on their website asking people to check back again soon…but “soon” turns into 2, 3, even 6 months or more with no content; or B) they ... Views: 748
A lot of marketing gurus talk about "shameless self-promotion." I saw something the other day that was aimed at entrepreneurs giving them the opportunity to shamelessly promote their products and services. And it got me to thinking, is there such a thing as shameless self-promotion in ... Views: 761