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Articles from Carol Pletcher | Selfgrowth.com
- Sustaining Innovation in Your Organization – Delivering on Target: Part 5 of 6 - by Submitted on Apr 30, 2009 from Carol PletcherOver the past few weeks, we have discussed certain pitfalls to the success of your growth portfolio. These have included items such as “missing the mark” with your target market or position in the value chain and mismanaging project rollouts, holding your company back from receiving the maximum ...
Views: 667 - Sustaining Innovation in Your Organization – Effective Portfolio Management : Part 2 of 6 - by Submitted on Apr 16, 2009 from Carol PletcherFollowing up with our last discussion about the challenges that face companies in their goal to sustain innovation and continue to move the company forward, we will now discuss how effectively managing your company’s growth portfolio will help to avoid the problems discussed in our last article. ...
Views: 596 - Sustaining Innovation in Your Organization – How to Handle Missing the Mark: Part 3 of 6 - by Submitted on Apr 20, 2009 from Carol PletcherSo now that you have your growth portfolio set up, you sit back, close your eyes and begin to envision the profits that your company will be enjoying. Shortly after the launch of your campaign, the figures come back to your desk and you realize that you have “missed the mark.” Your entire ...
Views: 590 - Sustaining Innovation in Your Organization – Manage Rollouts Effectively: Part 4 of 6 - by Submitted on Apr 24, 2009 from Carol PletcherLast week we discussed how to effectively manage “missing the mark” when it comes to your new product, advertising campaign, and general innovation and growth portfolio. This week we will talk about how to effectively manage product/service rollouts in order to obtain the maximum ROI from your ...
Views: 965 - Sustaining Innovation in Your Organization – Strategic Alignment: Part 1 of 6 - by Submitted on Apr 14, 2009 from Carol PletcherWhat is at the top of every company’s mind these days? Innovation. Fresh Ideas and innovative products have been tagged as the driving force behind creating a competitive advantage and, ultimately, company growth. Keeping your company on task in regards to your innovation is one of the most ...
Views: 926 - Sustaining Innovation in Your Organization – Tracking Your Success: Part 6 of 6 - by Submitted on May 05, 2009 from Carol PletcherYou have determined that your company is ready to start a growth portfolio, you have included a group of products that you feel will allow your company to be innovative and have the best chance at growing profits, and you have been careful to avoid pitfalls such as rolling out too many products ...
Views: 945