The process of setting up a website and going into business has never been easier and has convinced a large percentage of website owners that they can load some content on to a template and visitors will arrive. This practice rarely works in that manner but by taking the following five steps you ... Views: 399
There’s much that is misunderstood regarding search engine optimization including some myths that have been dispelled but seem to carry on anyway. Here are a few of them:
1) New content always helps improve rankings on search engine results pages – New content might increase the frequency of ... Views: 448
The good news is that the search engine optimization and marketing campaign that was launched a little while ago is starting to generate traffic for your website. You’re getting visitors in increasing numbers each week and you’re steadily moving up on the search engine results pages. The bad ... Views: 366
So you hired a designer to build a site, even going as far as stretching your budget a little for that super-cool flash intro. It’s beautiful, functional, and it’s not generating a penny in sales. What happened? Well, there are countless ways for a site to be dysfunctional. The following are ... Views: 378
The Problem
So you’ve optimized your site for the search engines and have a marketing plan in place that’s giving you great rankings on the results pages. The traffic to your site is on the increase and you’re feeling pretty good about things. Conversions haven’t started kicking in yet but ... Views: 351
If you’re business is online, it’s pretty obvious that you need a website. The thing is, even if your business is done totally offline, you still need a website. Without one, chances are you’re either missing a lot of customers or they’re missing you.
The challenge is that just putting up a ... Views: 423
Gervais Group LLC, a website marketing company, aims to dispel some of the myths of website marketing. As more website marketing companies come online every day, it has never been more important for businesses looking for an SEO company to know what really works and where perils and hazards may ... Views: 381
Gervais Group LLC has made an announcement on what businesses should be looking for when seeking to hire an SEO company. There are many website marketing companies out there, making it imperative to understand what makes for successful website marketing.
Here are five characteristics ... Views: 402
The Gervais Group, a highly skilled and sophisticated Internet marketing and online reputation management company, has some tips that should help you improve your search engine optimization (SEO). Using all the tools at your disposal is a big step towards effecting SEO, as is being as specific ... Views: 410
An effective marketing program often hinges upon creativity. Many people find themselves going through the motions, not really sure what avenues to pursue with their search engine optimization (SEO). Effective SEO companies will focus on providing a variety of ways to boost your search engine ... Views: 390
Developing your product, marketing it, and talking about it on social media sites are some of the exciting and fun aspects of starting your business. You’ll notice that keyword research didn’t make that list but all the efforts with the fun stuff will be wasted without it. The importance of ... Views: 447
Getting traffic to your site is wonderful but visitors who don’t convert into consumers will come and go, leaving nothing behind. For a results-based website, just getting traffic simply isn’t good enough. In fact, a search engine optimization strategy which drives visitors instead of consumers ... Views: 412
Recent statistics show that if Facebook was a country, it would be the fourth largest in the world. With the growth of social media such as Facebook , Twitter, and LinkedIn, an SEO program which does not include provisions to develop a presence, optimize for, and participate in the social web is ... Views: 564
It doesn’t matter what kind of whiz-bang special effects you have on your site if traffic isn’t arriving or, if it is, they’re not staying around long enough to convert. There is an infinite amount of ways for websites to either underperform or simply do nothing but avoiding these five mistakes ... Views: 391
There is a lot of stuff out there on the internet. In July of 2008, Google announced that it had indexed over 1 trillion unique URL's. The good news is that almost all of them are not optimized, marketed, or were designed based on any kind of market analysis. What that means is that there are ... Views: 402
Search engine optimization, especially when integrated with aggressive search engine marketing, can send thousands of targeted visitors searching for information on, or seeking to buy products and services from, your website. Getting visitors to your website, however, is only half the battle. As ... Views: 417
Keeping up with innovations in the alternatives to written content could be considered a full time job as website visits evolve from simple information gathering missions to full blown multimedia experiences. While the options have expanded dramatically, the ultimate purpose of any form of ... Views: 409
Thinning budgets and a slow economy have lead to budget cutbacks at many small to medium sized business. This, in turn, can justify the rationale to shop for the cheapest search engine optimization company available. The hook is set, for many web-based business owners, when they get a low-ball ... Views: 387
It’s a familiar story. A business owner gets a website built and, knowing he needs to drive traffic to the site to make it worthwhile, starts shopping for a company to do some search engine optimization. The bids that come in vary so much in price it’s like comparing apples and oranges. One of ... Views: 430
Search engine optimization and search engine marketing, when properly and ethically done, can yield spectacular results for companies that want to have a presence, build a brand, and generate revenues on the web. Much like any competition, there are no short-cuts to long lasting success in ... Views: 445