“What's wrong with my marketing?”
A very common question when clients aren't coming in as quickly as we'd like. My response is well, let's look at what is working. While exploring what's not working can be very helpful, focusing on the positive is far more productive to begin with. What ... Views: 796
This week I just wanted to share a very simple piece of information because it is …… well ………. Simple and I love simple! I could go onto make jokes about my partner, but I won’t!
Not only is it a super simple and fast to create, but it will start growing your list for you quickly if you take ... Views: 985
When two participants in my coaching group asked how to go about putting on a teleseminar last week and I went through the same explanation twice, it was a clear signal that it was time to share a module giving the whole group a step by step formula on just how to do that.
It was great ... Views: 1064
In a recent discovery session, a potential client was explaining to me about how she had just landed her first ever paying client. And then she got another one, and now she has other opportunities showing up to promote her business.
Now this is an extremely lovely big hearted woman who ... Views: 1030
This week I have had many interactions on email and in conversation with people citing confidence as being their biggest struggle in growing their business. They have either stated:
“I have a lack of confidence”
“I want to feel more confident”
“I just don’t have the confidence I need ... Views: 1298
It's never about the strategy, it's always about the mindset.
That was one of the key points that I heard Garret Kramer say over and over in a variety of ways in his book Stillpower and in our recent interviews.
It's all about understanding that our state of mind fluctuates from high to ... Views: 773
While I am not a great believer in the one size fits all system when it comes to marketing your business - I am a firm believer in certain core marketing tools that are simple, down to earth, common sense and work!
One of those is language.
If we are not speaking the same language as our ... Views: 818
Oooh it's been a struggle to write this today
Then I had a thought pop in, just start exploring that on screen.
Why am I struggling? It's not that I don't want to write an article, it's not that I don't want to give good content, it's not that I haven't got the knowledge, information, ... Views: 724
I was speaking to a client this week and she said she felt stuck. She had been working on her business to get lots of practical pieces in place such as her website, her programmes, her leaflets, Facebook business page, newsletter, and so on and with those achieved she said she felt stuck.
“I ... Views: 882
It’s not sexy, but it’s the truth.
What do you think I am talking about?
Well, if you are anything like my client, you will have no idea either, and even when I said it out loud specifically, he had no idea what I was talking about.
You might be able to empathize. He is in a tough ... Views: 1003
Most clients come to work with me because they want to bring in more clients and they generally have no idea what to do next.
They have been trying different strategies including the latest and greatest Twitter tips, the 7 step plan to successful blogging, the next best thing to sliced bread ... Views: 855
Work smarter not harder
Do you like the sound of that? If so, then you need to get smart when it comes to your communication with potential clients in EVERY situation.
Why?
Because if you don’t, you are leaving money on the table.
Let me give you an example of just how this may be ... Views: 916
I was working with one of my clients last week on how to get her message out to the world so that she could attract in the clients she would love to work with, and just as importantly, how to do it without having to invest a whole lot of money and time.
We had ascertained a couple of sessions ... Views: 1223
So the first thing to remember when you are networking is it’s all about them, not you.
This might sound a bit strange, after all you are going out to find clients aren’t you?
Well, yes, but clients come and work with you after you have built up a relationship with them. Let’s liken it to ... Views: 1184
Environment is key when it comes to being successful in achieving your goals.
If you know me at all by now, you will know that I am all about the inside out rather than the outside in. So why am I talking about environment, isn't that about the outside?
Well yes ..... and no. I'll ... Views: 864
Every building must have a strong deep foundation for it to stay standing and not develop any cracks or fall down! The client attraction process is no different. There are 3 vital ingredients that make up this foundation.
1. Mindset. This is the most important piece. 80% or more of ... Views: 879
When my business partner and I set up our import business here in Spain with one very old 2nd hand van, his garage as storage space, and my living room as our office, with no business or marketing plan, we had no idea just how successful it was going to be.
He had been a salesman and I the ... Views: 1293
If you are running an online business, bricks-and-mortar small business, or ANY kind of business, it's absolutely vital that you stay in touch with your potential clients, and present day clients.
And since every person in the world has an email address (well nearly everyone, my Dad still ... Views: 875
What do you do?
The question that we want to hear when we are business, and also the question that can be the most terrifying.
Terrifying in the sense that because you are so passionate about what you do that you could speak about if for hours, but you have experienced the “glazed over” ... Views: 1143
Being in business means making money, making a profit, because as I say to all my clients, if you are not making money, then you just have a hobby.
So having ascertained that you are in business, then part of the business plan, and a big part of the business plan, is to set at least one money ... Views: 913
This is my follow on article to “Top 3 Tips to Setting Yourself Up for Success”. And just to briefly remind you, I explained the importance of our environment when it comes to achieving success, both our inner and outer environment. The 3 tips I shared for supporting yourself when it comes to ... Views: 838
Once you have a strong foundation set in the client attraction process and in your business which consists of a mindset for success, a niche and a clear magnetic message, it is imperative in on line marketing that you have a place to collect the email addresses of your prospect, a.k.a. List ... Views: 627
Last week I was blessed to co-lead our Inside Out Business Retreat here in sunny Spain. We had a beautiful group of practitioners in the room all intent on growing their businesses. The main topic of the retreat was to help our participants get comfortable and become successful with having a ... Views: 861
So if you run after 2 bunnies at the same time, what are the chances of you catching them both?
The answer would be practically none. And that would be exactly the same when it comes to business. If you have your eye on two different bunnies, ie, two different target markets, the odds of ... Views: 531
Did you know that you are very likely limiting the amount of money that can come to you through your business? And with one very small addition, that would change? And only you have the power to do that?
So many heart centred business owners are struggling to just cover their everyday ... Views: 967
Let's start with what effortless means. Basically, it's the opposite of effort. So making an effort speaks of really having to push, to try hard, to dig your heels in and get the job done. So effortless would mean we don't have to push, or try hard, or struggle to get the job done? That's ... Views: 612
When I read through the top 5 tips my client had created recently as her opt in gift for her target market, Mums, I realized they could just as easily be applied to a solo-preneur.
So how does that happen? How does a special report written especially for Mums who are struggling turn out to ... Views: 800
More confidence is probably the number one request I get from my clients when they first start working with me.
It can be confidence in asking for the sale, confidence in asking for the money, confidence that they are actually in the right line of business, confidence that they can deliver ... Views: 845
“Success is going from failure to failure without losing enthusiasm”
~ Winston Churchill
Why do most businesses fail?
Well if you answered lack of money or clients you'd be right in a way because that's the problem on the surface. Underneath that though, the root cause is because they ... Views: 572
“I just don’t know where to start”
This is one of the common answers I hear having asked the question – how can I help you?
So in my business, practitioners are coming to me to help them grow their businesses/practices which generally means they need clients. They are heart centred ... Views: 992
At 6 am on Monday morning. I was still wide awake – I hadn't slept a wink all night which was very unusual for me! On Sunday evening I had an insight, and that's what was playing on my mind all night.
The insight was, in a nutshell, just how much time I spend in fear*. Now that may seem ... Views: 1032
During my recent Three Principle training weekend we were discussing the qualities of an entrepreneur. We were asked as a group to share our thoughts on what we thought they are. And interestingly enough, out of a large group of mainly entrepreneurs, it wasn’t until about 15 minutes had gone ... Views: 1380
You must believe that you can get clients. One of the most damaging things I hear business owners do at the moment is talk about how bad things are and how there is no money around.
I can hold my hand up and say I’ve done it too. And when I catch myself, then I remind myself, I am ... Views: 1268
Last weekend I spent time with a beautiful group of likeminded people. The proposal had been put forward by a couple of the participants to bring together a group of Three Principle facilitators in a retreat like situation and see what happens.
And that was it. No agenda. No outcome. No ... Views: 1008
So let's quickly look at why goal setting is so important. And just in case the word “goal” turns you off, please replace it with a word that fits for you, it could be intention or objective, etc. It's the feeling that is behind the words that is the key here. Please choose a word that feels ... Views: 874
When I learned about the inside out nature of life via the understanding of the Three Principles as uncovered by the late Sydney Banks, I was really keen to share this with my clients, but I didn’t know where to start. I put it off for a long time myself and interviewed lots of seasoned ... Views: 956
I have a client who is a coach and is having trouble with listening and I have been helping her improve this skill.
If you are not a coach, or know nothing about coaching, you may not understand the implications of this. So let me explain.
In my opinion, a really great coach always ... Views: 2306
How do you get more clients to work with you? By building the ‘know, like and trust factor’.
What does that mean? Well basically it means you are creating a relationship with your potential clients just like you would any relationship.
First they have to get to know you; that means ... Views: 858
In part 1 I explored the definition of confidence via the Oxford dictionary and honed it down to be about belief and feeling. I also highlighted that feelings are pointers to the fact THAT we think and not personal to us. You can catch up with the first episode here
So in part 2 we are ... Views: 946
I don’t know about you, but when I first started out as a solo-preneur in my service business and sat down to write the copy for my website, I found it incredibly challenging. I had no idea where to start on my home page, let alone any others.
So I did what most other coaches were doing, I ... Views: 1595
I remember years ago being part of a group trip and stopping for a picnic. The organizer shared some crisps and then took a bite of one. She looked at me and said “Mmmmm, aren’t crisps just heavenly?”
Back then, I was totally in my head and wondering why this woman was getting so excited ... Views: 1438
I belong to a mastermind group, but we haven't been meeting up so frequently over the past year and so when we finally caught up the other day it was lovely to hear how everyone is getting along in their life and business.
One of the ladies has written a book, and I thought she would have had ... Views: 841
I was recently asked by a friend why I attended the silent retreat with Mooji a couple of years ago. And probably, more importantly, why I would do it again since that linked into the topic of the conversation.
This was because we were discussing the role of the “seeker”. You know that part ... Views: 983
Last night I was watching David Neagle speak on the topic “Are you Marketable?” Just so that you know David is someone who knows what he's talking about, not only is he a multi-millionaire, he has also mentored hundreds of entrepreneurs to become millionaires, and one of the things he says a ... Views: 511
I was coaching with a client yesterday, and I was reminded to share with her an insight I had been made aware of years ago. It struck a chord in her, it was one of those “Aha” moments and so I wanted to share it with you today.
And it’s this …. “people don’t remember you for the way you ... Views: 934
OK, so you have finally decided to take that step out of your comfort zone and attend a networking meeting. All the marketing gurus tell you that you have to get out there and make contact with new people to build your community. It’s not about sitting in your office waiting for the phone to ... Views: 574
So first of all, let me address why you would even need to know the difference.
Basically, it makes life a lot simpler when it comes to marketing your business.
And simplicity is an excellent benefit in and of itself. The simpler you can keep your life and business, the better.
In ... Views: 1024
If 2 people are using the same proven formula for closing the sale time and time again, and one is closing the sale 70% of the time, and the other one isn't, what is the difference?
Well if they are using the same script and speaking to the same people, then the difference has to be in the ... Views: 1045
Every heart based professional is at some time or other grappling with the dilemma of “being spiritual” and “making money”. And as they step up and become more successful in business, is it OK to make A LOT of money?
Well, let's take this back to grass roots. It is a scientific fact that ... Views: 554
One of the most important steps in marketing is building the know, like and trust with your potential clients. This is where you will be spending a lot of your marketing time. When someone new joins your community (your list), you have to assume they know very little about you yet. Your job ... Views: 874