These Myths On Expert SEO Services Still Exist And Can’t Be Ignored!

Summary

Expert SEO services work on all major search engines like Google, Bing and Yahoo to push your content up in the rankings. They work on primary search results, where web pages content like local listings or videos are ranked based on what the search engine considers to users.

Myth no. 1: Backlinks are important than content

It takes time and cost to make your SEO work. Sometimes you have to make choices, and these choices can be to focus on link building rather than focusing on content. However, the goal of SEO is bringing good traffic to your site and not just any traffic. Thus, quality is important than quantity. No good content means a site has no value to anyone, and it will quickly lose any advantage that the extra links gave you. The most useful backlinks are not those you have usually direct access to. They are celebrity reviews in your niche, and anyone who is authorized to talk about your product. With the help of good content, links can actually come automatically, i.e. simply through word of mouth or PR. A bunch of backlinks on low page, domain authority blogs will not help you at all, and the ranking that you may get will not last long as such sites clean up those links. Rather, focus on your audience and try to understand who you are writing for. With the help of good content you are helping your website more over the long run.

Myth no. 2: Paid links will get you banned from major search engines

There are numerous ways to get links, and some of these links includes buying such links mostly by small business SEO services. Search engines like Google, offer advertising options. You can buy an ad on Adword, go to different ad network, and many sites offer their own ad services. These ad services are not going to give you any ranking, and those who are legitimate might give. Paying a site that focuses on your niche in a strategic location will not get you banned more likely.

Myth no. 3: Good content is what you need

Just like getting more number of links will not only help you keep traffic for very long, but having good content also matters. Most people know that good content is must for having a successful site. With the help of engaging, and useful posts for your visitors, you can make sure that they will want to see your website and stay on it for a long time. A very good site has to get some SEO done in order to bring traffic. Branding is important for any website, and getting your brand in notice through expert SEO services is the only way you will get potent eyes onto that content.

Myth no. 4: Google actively penalizes some sites

Sometimes it may seem as even after increased marketing efforts, Google has ranked you lower. It might be possible that Google has penalized your site in some way, but that is not the case most often. Google states that they only penalize websites that break their terms of use by going after unethical methods such as spamming users. Most of the time, the problem is different. One possibility may be things that other sites have done, and not done by you. For instance, your competitor has got a large influx of links as they appeared on a popular show on Television. Another cause is if Google altered some part of their internal algorithm that happens fairly often and disastrous for some sites.

Myth no. 5: Google AdWords gives you preferential treatment

Google’s AdWords is a very useful program where you can place an ad on other sites to advertise on your own. It should be a part of any marketing campaign. But, AdWords does not help to boost your rankings. On a typical search page, you can see that organic results are different than paid advertisements. A PPC ad campaign run by expert SEO services will give you a ranking that it will allow you to appear on the ads side of the page, however, it does not affect ranking on the organic side by any way.

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