Music creation is one thing and music promotion is another. Good thing there are now platforms that you can use to share your tracks like SoundCloud. Also, there are tools that you can use in promoting your music on the said platform. So, we have listed down some of them together with a few tips to make your music promotion efforts a huge success. Here they are:

1. Don’t forget to tag your music
Through tagging your music, you are allowing the other listeners on the said platform to find your music easier. It basically allows your music to be discovered. You can add as many tags as you want and whatever tag you prefer as long as you still see to it that it is related to the kind of music that you have produced. Also, make your tags clear so as not to confuse your listeners. Of course, when choosing tags, you should also keep your target listeners in mind.

2. Buy quality plays and followers
If your track has been there for quite some time already, but it still isn’t garnering as much attention as you wanted it to have no matter how hard you try, then perhaps, you might need to use some tricks. You can buy followers and plays to help you build credibility. As long as you buy them from a credible company, then there won’t be a problem, and you can use it to jumpstart your music career.

3. Use Landr
This tool allows you to improve the quality of your tracks by analyzing them. The better the quality of your tracks is, the more it would be enjoyed by your followers and the more it would encourage other users to listen to it. Apart from that, it also has a genre detection feature that is quite useful for your promotions as it allows you to target a specific group of audience.

4. Add a buy link
Perhaps, you are just producing music as a hobby or as a passion but wouldn’t it be even better if you can start making money from doing the thing that you love doing the most? Now, you can add a buy link on SoundCloud. When you are uploading your track, you just need to click “Metadata” and from there, you can add a link to where your music can be bought from. On the other hand, in case you are just starting to build a name as an artist, it would be best for you not to charge your listeners anything so that more people would be able to listen to it and the more likely they are to spread the love about your music.

5. Create good music
Creating good music is the most important thing for you to do as an artist. After all, good music attracts plays and followers even without the need for you to do anything to promote it. So, before you even upload your track on the platform, you can consider asking your friends to listen to it and tell you what they think about it so that you will know whether some improvements still need to be made.

6. Choose your album art
Believe it or not, there are a lot of people who decide whether they should listen to a certain track or not based on the album art. So, choose your album art carefully. It would be best for you to have an album art that can stand out from the rest at a first glance so that more users would take an interest in clicking the play button. Of course, it is also important that it reflects the music itself and you as an artist or a music producer. As much as possible, it should also include the name of the project you are working on, your name or the name of your band as an album art with text is better than a plain image.

7. Use Click DJ
Click DJ is a platform that you can use for your music promotion. It allows you to manage your promotions on different sites aside from SoundCloud including Twitter, Facebook, and YouTube using just a single account. It also has a Followers Sync function that allows you to increase the number of your followers across your accounts on social media. Also, in case someone follows you on this platform, they would also follow you on your other accounts automatically.

8. Repost the work of other artists
Apart from promoting your own music, you should also consider promoting the work of other artists that you look up to. By helping your listeners find other music that they might also be interested in, you are building authority in the industry. Who knows, others may share your music too and maybe, it may also pave the way for future collaborations that will further grow your popularity and fanbase. You can also consider leaving some feedback on the work of other artists.

9. Repost your track
Don’t forget to repost your track too and here’s our tip for you. The next day after you have posted your track set it to private for about 2 minutes. You can do this by simply going to the track setting. Then, change it back to public again. By doing so, your track is likely to appear on the top of the list. However, we advise you to do this only once a day if you don’t want to leave a bad impression on your followers.

10. Join groups
Establish a good relationship with other users by joining groups and engaging in a conversation with them. However, don’t just join any group and instead, join groups based on the genre of music that you create or based on your geographical location. For example, if you create RnB music, then join groups created specifically for RnB artists.

Get your music heard. Invest some of your time and effort in music promotion. Make sure to use the tools and the tips that we have shared with you in this article so that success in your music career on SoundCloud would be yours.

Author's Bio: 

Alexander Alison
Content Writer for BuyRealMarketing who understands the essence of making excellent content that suits the needs of every business, especially when it comes to online marketing. He can spice up your marketing campaign with the content he makes.