Sohba Digital Marketing Agency

Sohba Digital Marketing Agency
Who We Are

We bring together some of the most talented and experienced designers, writers and marketers to help you connect with your audience online. Our range of skills and services, combined with the coverage we can provide on sohba digital marketing agency, offers one of the most powerful marketing services around.
Website Design

A website is more than just a shop window for your business or organisation. It is the place where you talk to your customers, take bookings, receive orders… it is the most important marketing tool at your disposal.

If your online presence is not compelling, attractive, powerfully-crafted, technically brilliant and providing a call to action, it’s time to get in touch.

A core area of expertise for Sohba Digital Marketing Company is web development and our top-quality graphic design. We can ensure that your key messages are delivered with visual flair, and the and technical tools which will drive customers to you and your business.

Whether it is a corporate site, an e-commerce site, or a restaurant or hotel site that requires booking to be made online, we can deliver.

putting you in control

We not only provide the technical expertise to build great-value websites – we produce them so that YOU can take control of your site.

The days of paying huge sums for a website you have no control of are over. We are huge fans of the WordPress content management system, used by organisations such as CNN, the Daily Telegraph and eBay. With this, we can show you how to publish your own media in minutes… at a price that any business can afford.

Fully Search Engine Optimize

A standard feature of any website we build is its optimisation for search engines… giving it the best possible chance of appearing at the front of the organic search engine results. We research the competition and the most common search terms for your business or organisation.

Top quality SEO structure, including page names, meta data and internal/external links
Content (including images and graphics) that includes the most important keywords
Areas to ensure fresh content appears on your site as often as possible
Automatically updated sitemaps that makes it as easy as possible for search engine spiders to index your site
We constantly monitor what Google looks for to rate website, so you can be sure your new site is fully optimised at all times. Find out more about our Search Engine Marketing services here… Seo company in pakistan

Google Analytics

Every site we build comes with Google Analytics as standard. You will be able to monitor your website’s traffic every day – finding out which pages are most popular, how people are finding your, where they are coming from and what they do once they find your site.

Domain Names And Hosting

A great website is of less value if it is unavailable or slow to load. We will host your website on fast, secure hosting servers and constantly monitor its performance.

We ensure that every website is built to incorporate features that will speed up the delivery of pages using a powerful combination of caching and content delivery networks.

We will also register and manage your domain names, so that you always have a single point of contact for all your website issues – you’ll never need to worry about it again!
Search Engine Marketing

You may have the most stunning visual website in your sector, but if it’s not being found by both potential customers and the major search engines, there is no purpose. Ensuring your website is as key a part of your overall marketing strategy as any other is essential, and we have the best-practice skills to match your ambition.

In terms of delivering effective search engine marketing, a contemporary website needs to appeal to both people and search engines.

Here is where we excel… not only do we constantly monitor Google’s requirements when ranking websites, we have the copywriting expertise of some of the best journalists in Sohba to ensure that the technical research we do is translated into engaging, people-friendly content.

SEO Research

Before we begin implementing search engine optimisation techniques, we will fully research your competition and the most popular search terms used by your online audience when searching for your products and services.

Website Structure

Whether it is a new build, or an existing site, we will ensure that this research is implemented throughout your site in a number of different ways:

Ensuring your page name structure is simple and informative for search engine spiders to read
Inserting search engine-friendly meta titles, descriptions and keywords on each and every page
Adding quality internal and external links throughout, so the site is classed as a key source of genuine, relevant and quality information.

Content

Great content for search engines does not mean stuffing every paragraph full of keywords, so that it becomes unreadable for your potential customers. It is about ensuring that your key phrases appear in an intelligent, informative manner.

We have at our disposal some of the best writing talent in Sohba Digital marketing services, who know how to write engaging content that will engage with your customers.

We also know the value of fully search engine optimised images, graphics and video – an art too often forgotten. We will ensure that all of your photographs, graphics and videos are given the same care and attention as your words.

Link Bulinding

Search engine marketing is not a one-off job, if you really want to keep your site at the front of the queue. One of the most important SEO factors is regular fresh content on a website, and the number of internal and external links to and from that site.

Google wants to know that you are a “centre of expertise” in your field. Making sure that you are updating your website with regular, informative content, and building links with other relevant, important websites which link back to you, is key to a long-term strategy.

We know this, we know how to do it, and we only use best practices – we refuse to use spam link building, which in the long-term simply detracts from the quality of your business or organisation.

Online advertising

As part of your search engine marketing package, we can also discuss with you putting together a Google AdWords campaign – paid-for advertising on Google. This can be a long-term campaign, or a short-term blitz around a promotion you may be running.
Social Media

Social media, via the likes of Twitter, Facebook, blogs and YouTube, is one of the most powerful tools ever devised – in our humble opinion. It has already changed the way businesses engage and communicate with their customers, building loyalty, word-of-mouth recommendations and, most importantly, increased sales.

So social media represents both a huge opportunity – but the unwary and unprepared can fall foul in a highly-visible way.

This is where we come in. We have worked with the likes of the Daily Telegraph to use social media to generate traffic, loyalty and sales – as well as using it for best effect on sohba digital marketing agency top itself.

With all that in mind, we will:

Get to know you, research the competition and build a tailored social media strategy – utilising an effective combination of Twitter, Facebook, blogs, YouTube and/or other networks.
Set you up on social networks and provide full training for you to manage these networks yourself
Provide social media monitoring and support, so that your organisation is responding to, and engaging with, your customers
Advise, research and implement Facebook advertising campaigns
Digital Design

Great design is essential when you are promoting yourself. The best engaging, creative design can not only catch the eye, it can sum up what you are about, who you are and why customers should choose you in a way 1,000 words cannot.

That is why we have brought into our team one of the best graphic designers in the West Country. Our award-winner can provide you with a comprehensive range of top-quality material, including:

Static and Flash artwork for websites
Logo design
Traditional brochure, newsletter and leaflet design

Photography

We can call on one of the best photographers in the region to provide powerful, top-quality images that draw the eye and engage with potential customers… showing you off in the best light.

These images can be used online or offline, and will provide an essential resource for the future.

Video

Engaging, polished videos can be one of the most powerful tools you can use to promote your message on your website. We can call on specialists, who worked with the likes of Rick Stein, who will film and produce top-quality videos that will really help you stand out from the crowd.

AUdio

Podcasting can be just as effective a way of getting your point across. Delivering your message, through a one-to-one interview or discussion, and then delivering it directly to your customers on a regular basis will engage them and build loyalty. And of course, audio makes your message accessible to people who would otherwise be excluded, such as the visually impaired. Our audio expert offers a comprehensive range of professional, audio services, all of which can be tailored to your requirements.
Email Marketing

Cost-effective online marketing can be as simple as a well-written, well-targeted and well-monitored email campaign to customers. But where to start?

We can provide you with:

Professionally designed emails that catch the eye
Emails securely sent at exactly the right time
Emails with high deliverability rates that avoid spam filters
Powerful copywriting that sparks customer action
Detailed monitoring reports, so you can see who is opening and acting on your email

Best practice
We will examine your email database before sending to ensure contacts are individuals – not generic info@ addresses – and check with you before sending that contacts have accepted receipt of promotional emails from you.

All our email newsletters and promotions come with options for recipients to actively opt-in to, and opt-out, of future emails. These details will be securely stored for the future.

Event marketing
Got an event coming up? We can help you spread the word, and take the hassle out of organising booking forms and processing payments.

We can provide you with:

Professionally designed invitations, registration forms, home pages and RSVPs
Social media links to help spread your message further
Secure payment processing through PayPal
Automatic registration and processing 24 hours a day, 7 days a week

Online surveys
A great way to keep engaging with customers is to ask them what THEY think! An online questionnaire, poll or survey, professionally designed and monitored will give you valuable information about what your customers want, as well as building communication between you.

We can provide you with:

Professionally designedonline survey invitations, online polls or questionnaires
Social media links to help spread your message further
Secure data collection
Easy to understand reports of the results of your survey.
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PR & Media campaigns

Our team includes journalists who have worked (and still are) working at the very highest level of the industry. That means we know good PR when we see it… and why we are able to deliver you some of the most effective, value-for-money media work around.

Whether you are a business or a charity, we have the skills and the contacts to get you noticed across both traditional and online media.

Instead of simply writing press releases – although we are rather good at that – we will help you to understand the media value of your work, devise events, and promote them in a targeted fashion.
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By having a coordinated, long-term relationship, we are able to promote you to the people you need to reach via the sources of information they use and trust – whether that is through television, radio, newspapers, social media or blogs.
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