What does this mean?

It’s the real answer to one of the most asked questions by any young person.

What should I do to be successful?

Well you need to…

Produce the Product

This means creating a great service, product, or idea that can be sold to consumers or investors.

So how do you produce the product?

Well you need to do three things.


Identify the problems and hassles that a person or industry has.


Find a way to solve that problem.

Remember that you don’t always have to develop the solution, but can instead just fashion a great idea that can be sold to others and built from there with your time and their money.


Market it.

No matter how great your idea is. If it doesn’t resonate with the people you’re selling to. It will never find wind beneath its wings and take off.

Or …

Become the Product

This means enhancing yourself to become a self-made person who is amiable, interesting, and irresistible.

Becoming the product is usually 10x harder than producing the product.

This is because you have to change yourself.

And changing yourself can become one of the hardest experiences of your life.

Because you have to take a good hard look at yourself, decide what is wrong with your behavior and actions that cause you to not be amiable, interesting, and irresistible.

Now how do you do that?

The best ways are to:

#1: Become interesting.

To become interesting, be well read, cultured, have amazing experiences, and become a great story teller.

To be well read:

· Read books on philosophy, science, and other deep-esque material.

To be cultured:

· Get out of the house and see the world, be it another country, city, or exotic location

To have amazing experiences:

· We sadly only live once. Therefore it is imperative to experience while you still can. Be it be new people, learning new skills, or anything. Just get out of your comfort zone.

o I personally do speaking and have tried my hand at stand-up.

And finally become a great storyteller:

· The other 3 feed into this last one because if you have no stories to tell and nothing interesting to say because you have no foundation by being well-read, cultured, and full of great experiences.

· So become a great story teller as the most successful people tell great stories and takes everyone else on the ride

#2: Become amiable.

Nobody enjoys someone who is mean and unlikable. And the only ones who are able to be successful without being amiable are usually those who produce the product and don’t become the product. Of course there are exceptions, but usually they were amiable before they were powerful enough to become whoever they wanted.

Therefore you have to be amiable and likable.

Well how do you do that:

· Treat People as People.

o They are not means to an ends.

· Become a Provider

o Whenever someone needs something, be sure to be there to provide. Be it supplies, services, or just a helping hand.

· Maintain Good Relationships

o If you treat people like people and become a provider it is much easier to maintain relationships, even when you disagree. Because they value you beyond one disagreement.

#3: Become irresistible.

Here is the fun one. Everyone wants to know how to become irresistible. The keys to this is to have a fun personality and be charming.

But just how do you do that?

· Have a Fun Personality

o Be humorous

o Be confident

§ “Fake it til you make it." This means pretending that you're full of confidence even if you feel shy or nervous inside.

· Be Charming

o Smile a lot.

§ Smiling is an essential part to appear more attractive

o Make eye contact.

§ Making and holding eye contact is essential to effective communication between people.

§ It says that you are listening and interested in what they have to say.

o Be a good conversationalist.

§ Ask lots of questions

§ Say the other person’s name as much as possible in the conversation

§ Find some common ground

o And always leave people wanting more.

§ Be so entertaining that they can’t wait to meet with you again.

And there you have it.

You now know how to produce the product or become the product.

These are the 2 best ways to be successful. You can pick one and go with it. Or do both. It all depends on where your talents lie.

So now the real question?

What are YOU going to do?

Produce the Product or Become the Product?

Author's Bio: 

Lucas Thomas has earned thousands of dollars with only one white sheet of paper. With only ink and paper he has become financially free.

Using direct marketing, he has both on and off line become successful. And now he is available for the first time to provide for your business. Using elegant copy, he will boost your business to the next level. By qualifying members and converting those leads to sales.