The media and entertainment business will not be very totally different from different industries in relation to complexity and challenges in managing their operations. ERP software may also help media corporations streamline their operations, optimize processes, managing info movement and more.
The media and entertainment business is experiencing a speedy transformation in the approach content is consumed. The arrival of digital has fully modified the game. There is a need for new methods to satisfy growing consumer demand, drive margins and enabling efficient manufacturing and management of creatives.
Businesses in the industry are presently using standalone solutions for broadcast operations, production, marketing accounting etc., resulting in inefficiency and high costs. A centralized platform like ERP can help media corporations integrate their various processes, drive effectivity and reduce expenses.
What is Enterprise Resource Planning (ERP) Software?
From the media and entertainment perspective, think of various activities and processes similar to broadcasting, ticketing, subscription, advertising, accounting, HR etc., concerned in working an organization. Now think of a platform that may combine and assist the company manage all these processes and actions from one place. All departments will use solely this platform. Data entered by one division can be utilized by other departments. This is what ERP does. And it presents numerous advantages to a media company including:
- Complete content lifecycle management
- Managing sales & subscription
- Automating ad inventory management
- Forecasting demand, revenue & profitability with greater accuracy
- Tighter coordination across the company
- Higher productivity among employees
- Better customer experience
- Better accounting and monetary administration
- Data analytics & insights
At Apagen solutions, we perceive the present and futuristic role of an ERP in the media and entertainment business. To understand how our professional workforce might help you at each stage in your ERP implementation journey, contact us.
How ERP Helps Media & Entertainment Companies?
An ERP platform may also help companies associated to media and leisure with its following options.
- End-to-End Operations Management: One of the largest benefits corporations that implement ERP get is that they can handle their whole operations from one system. ERP platform can deal with all processes, proper from content to accounting. This helps businesses get a unified view of their operations, be automate, optimize, agile and reduce manpower cost.
- Advertising Management: Advertisements are income drivers for media and entertainment companies. But it’s a quick and complicated exercise, particularly in the digital age. There are multiple issues to look at — ad spots, ad inventories, broadcasting and managing the bills and payments. ERP software gives you with one succinct view of your advertising process and manages it. You can get all the essential information of your ad customers, view the real-time standing of your advertising sales, manage insertion orders and track revenues.
- Customer Relationship Management: ERP gives all the features of a CRM that will help you handle your subscribers. ERP for media companies delivers CRM capabilities to offer all the information you need about your audience, their account details and more in a single, real-time view. ERP can used to manage subscription renewal management, customer engagement and marketing.
- Employee Management: HR can also be a key element of the media and entertainment enterprise. ERP software helps your store worker records, timesheets, attendance information and so on., in a single place. You can manage your employee’s payroll and expense reports with it. The platform also helps constructing employee self-service portals for depart and journey approvals, employee advantages and knowledge centers.
- Accounting & Finance: One of the core features of an ERP platform that every one companies can use for accounting and finance management. From basic ledger, accounts receivable and payable, cashflow administration, multi-currency administration and producing commonplace and customizable experiences, the ERP can do all that to maintain your funds so as.
There are many different areas and processes like gross sales, advertising and marketing and company relationship and so forth., where an ERP can play a big position to boost effectiveness and save time.
ERP for Digital Transformation
Media corporations are digitalizing at a rapid pace and the COVID-19 pandemic has accelerated their plans. The media and entertainment sector need to vary the approach it really works and reinvent itself to fulfill the demands of consumers. ERP Software can play a crucial position in accelerating and adapting to digital technologies. It can integrate with methods and apps that will help you build a connected environment. It can feed your AI (Artificial Intelligence) and ML (Machine Learning) models with information for automation. And, overall, it could help your enterprise be prepared for a full-scale digital transformation.
Business solution-centric Odoo Consultant and IT professional with about 11+ years of experience spanning Odoo delivery, Sales, pre-sales, Odoo product development, Odoo business consulting, outsourcing & ADM services in leadership positions.
• Has headed Practices for Enterprise Solutions ( SAP, Baan & Odoo )
• Experience across domains likeSales and Marketing, Logistics, Manufacturing, Retail, Chemical, Automotive maped to Odoo
• Extensive experience in large program delivery & business process transformation consulting (Odoo Consultant) for multiple programs
• Demonstrated experience in designing new product & service offerings and executing global Go-To-Market strategies for new offerings for new market penetration
• Proven leadership skills with balanced focus on people, processes & technology
• Pioneered the use of ERP systems in various Processing Industry
• Worked as Process Heads of Marketing, Sales, Purchase, HR, ERP Project deliveries and also worked as Business Heads for many companies like IBM, JKT, Denave India, FCS and presently at Apagen
Post new comment
Post new comment
Please Register or Login to post new comment.