BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, estimated the India Cold Pressed Oil Market size by value at USD 1.83 billion in 2023. During the forecast period between 2024 and 2030, BlueWeave expects the India Cold Pressed Oil Market size to expand at a CAGR of 7.16% reaching a value of USD 3.56 billion by 2030. The Cold Pressed Oil market in India is propelled by the growing consumer awareness about the health benefits of cold-pressed oil, its extensive use in Indian cooking, and various initiatives implemented by the Government of India (GoI). The rising use of cold-pressed oil in various culinary applications and growing awareness about the drawbacks of refined oils further boost the market growth. Also, sustainable packaging solutions and aggressive marketing strategies contribute to the market's expansion. Other factors such as rising consumer spending, skincare applications, extensive R&D, and e-commerce availability also drive the market.
By volume, BlueWeave estimated the India Cold Pressed Oil Market size at 12.56 million liters in 2023. During the forecast period between 2024 and 2030, BlueWeave expects the India Cold Pressed Oil Market size by volume is projected to grow at a CAGR of 6.87% reaching the volume of 16.82 million liters by 2030. India imports about 70% of its annual edible oil intake, which is currently about 23 million tons and expected to rise to 34 million tons by 2030. In India, the demand for traditionally produced edible oils constitutes roughly 10% of total consumption, with only 3-4% being serviced. As health consciousness rises among consumers, the demand for cold pressed oils is expected to grow, presenting significant untapped opportunities for the industry.
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Impact of Escalating Geopolitical Tensions on India Cold Pressed Oil Market
Geopolitical tensions can have a multifaceted impact on the India Cold Pressed Oil Market by disrupting supply chains and increasing production costs. Import restrictions or trade barriers may lead to shortages of raw materials, driving up prices and affecting market stability. Additionally, fluctuations in currency exchange rates can make imports more expensive, further straining the market. These tensions may also hinder international collaborations and investments, slowing technological advancements and innovation within industry. Overall, geopolitical instability poses a threat to the consistent growth and sustainability of the India Cold Pressed Oil Market.
India Cold Pressed Oil Market
Segmental Information
India Cold Pressed Oil Market – By Distribution Channel
By distribution channel, the India Cold Pressed Oil Market is divided into Convenience Stores, Supermarkets & Hypermarkets, and Online Stores segments. The supermarkets & hypermarkets segment holds the highest share in the India Cold Pressed Oil Market by distribution channel. Hypermarkets and supermarkets offer various advantages including personalized customer service, immediate access to purchases, and efficient return processes. The offline retail segment, particularly favored by older demographics, thrives due to its extensive global distribution network and the enduring preference for in-store shopping among this demographic, in contrast to the younger generation's inclination towards online channels. Meanwhile, the online stores segment is expected to record its growth at a faster rate over the forecast period. It can be attributed to the convenience it offers, which reduces consumer search costs, facilitating easier comparison of products and prices. Furthermore, the online channel enables the adoption of new distribution technologies capable of reducing both supply chain and distribution expenses. With advantages like timesaving, cost-effectiveness, a wider array of products, and enhanced comparison capabilities, consumers increasingly favor the online distribution channel, thereby propelling market demand.
India Cold Pressed Oil Market – By Region
Geographically, the India Cold Pressed Oil Market is divided into North India, South India, East India, and West India regions. South India holds the highest share in the India Cold Pressed Oil Market and is expected to maintain its dominance throughout the forecast period. This region's dominance is driven by its long-standing cultural preference for traditional cooking oils and the increasing consumer awareness about the health benefits of cold pressed oils. Additionally, the availability of diverse oilseed crops in South India supports the production of various specialty oils, further boosting market growth. The region's strong distribution networks and growing health-conscious population also contribute to its sustained market leadership.
Competitive Landscape
The India Cold Pressed Oil Market is fragmented, with numerous players serving the market. The key players dominating the India Cold Pressed Oil Market include Adani Wilmar Ltd, Patanjali Ayurved Ltd, Mother Dairy Fruit & Vegetable Pvt Ltd, Cargill India Pvt Ltd, Emami Agrotech Ltd, Pansari Group, and Dabur India Ltd. The key marketing strategies adopted by the players are facility expansion, product diversification, alliances, collaborations, partnerships, and acquisitions to expand their customer reach and gain a competitive edge in the overall market.
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