Healthcare Business Intelligence equips healthcare practitioners with essential information to boost their performance. Advancement in information technology has provided organizations dealing with health care with reliable EHR (Electronic Health Record) which has significantly improved their performance and easy delivery of services.

Business intelligence refers to all tools, processes and technologies necessary to process information from collected data. This discipline is vital in transforming large quantities of data to modern formats that upgrades operational, tactical and strategic decision-making processes. Reliable software for business intelligence needs to be developed to ease analysis of data. These programs should be effective and very efficient with minimal chances for occurrence of bugs. This software should also be able to gather information from different sources and then distribute it as one unit.

The features of ideal Business Intelligence Applications include:

(a) Predictive analysis tool.
(b) Mining of data.
(c) Online processing analytics.
(d) Systems of decision support.
(e) Professional systems of information.
(f) Dashboards and scoreboards on performance.
(g) Proper processes of monitoring business.
(h) Online and query reporting.

Health care organizations should also develop competent software to facilitate warehousing of data to boost applications on business intelligence. Data warehousing is simply defined as time variant, integrated, non-volatile and subject oriented data collection that is necessary to ease management processes. Technology and data warehousing are the two core features needed to add value to the products in any organization.

The features of a good business intelligence program incorporating data warehousing include:

(a) Good data store necessary for managing information and applications monitoring processes.
(b) Functional Meta data management and capture program.
(c) A variety of client views on data, incorporating specific population and disease information to ease answering all clinical and business questions.
(d) Functional database managerial program that stores and integrates information availed from various sources in single solution format.
(e) Necessary tools of extracting, translating and loading data from system sources into functional formats that facilitate reporting, analysis and decision making.
(f) Well specified clinical and organization rules to monitor and upgrade data stored on systems of transaction.

Data mining is an integral part in the world of healthcare which assists in analysis of data in order to reduce production cost and avail necessary information to improve services offered to patients. Data mining helps to analyze all warehoused data in order to ascertain vital patterns, facts, exceptions, relationships, anomalies and trends.

This process uses mathematical, statistical and recognition technologies to analyze data. This science helps to ensure a health organization has reliable competitive advantage by discovering new patterns and new managerial skills. Data mining has also strengthened drug safety. This is possible through uncovering all necessary information related to side effects associated with certain medication. This helps to reduce cases of severe harm to clients.

Advantages of data mining in Healthcare Business Intelligence include:

(a) Availing information necessary for health assurance.
(b) Providing reliable online health care governance structures.
(c) Providing reliable data modeling programs in all applications involved in healthcare.
(d) Providing essential information about public health.
(e) Monitoring patient condition after treatment or medication.
(f) Projecting costs of treatment and product demand.
(g) Providing all information needed to improve the health care organization

In conclusion, Healthcare Business Intelligence has provided convenient information to boost organization performance. This has also boosted decision support systems. Business intelligence software is very vital in health care marketing and monitoring client reviews. Modern information technology techniques have been used to manage and market healthcare products with much ease. Availability of reliable data has also helped to ascertain the efficacy and side effects associated with a specific medication.

Author's Bio: 

Sumit Srivastava is an online marketing expert with more than 6 years of experience in 360 degree online marketing with a passion for innovation & brand strategy, digital marketing, Business Intelligence, Healthcare Business Intelligence, Healthcare & Lifesciences, BI, social media, SEO and web analytics.