How do I get started in Internet Marketing?

One of the main subjects peddled on the internet is " Information Publishing " which is fairly cheap to pursue and very popular as once you have your chosen product it is quick, cheap and easy to get it to market. Electronic download, which is normally in the form of an e-book or software of some kind.

People use the Internet to search for information every day and the way the gurus make their money is by finding out the information people are seeking in niche markets and providing them with the information they require, and this is what you should strive to do.

For example , supposing someone logs into google ( the worlds largest search engine ) and types in
" improve my golf swing " then it's obvious that this is a potential customer in the golf niche. The idea now is to provide a product that fills their need and sell it to them. That is essentially how the whole process operates.

That's the key to this business, you have to become an online problem solver and sell information to people who are passionate about the subject and are willing to pay for it.

Here are some exampkles of niche markets which are huge and have made information publishers millions over the years.

How to attract the opposite sex.

Lose weight. ( massive market )

How to develop a six pack stomach.

Winning at Online Poker.

Winning at horseracing.

How to Create Wealth ( the money making market is gigantic )

Overcoming Anxiety

Curing Arthritis

The list is endless however if you break it down there are only three main markets being:-

HEALTH

SELF IMPROVEMENT

MONEY MAKING

The secret is to dig down and find super niches within these markets.

Where do I begin?

I was fairly lucky to be brought up as the computer generation was just starting out.
I remember my first year in senior school when they had brought in computers for the first time – the Sinclair zx80 and BBC computers.
My parents bought me a commodore Vic 20 when we moved across the country because my father had got himself a new job.
So, I learned how to program in basic and then went forward from there, so as the years went on, it was something I was interested in and so writing eventually in HTML came easy.
What people who are not totally computer literate do not realise, is that you no longer have to have a background in computer programming, as people are making it easier and easier to make websites with things like wordpress (which is free) and even optimize press which is a $97 add on and gives you even more plug and play usability.
It has got to the stage so that you should no longer worry about getting started online.
So put the ‘technical’ side to the back of your mind and get down to what you want to do online.
A great piece of advice that I was given is this ... "Focus your attention and creativity on something that you are passionate about. Not to worry about making money first, that will come. Just focus your thoughts day and night on something that you are passionate about and it will happen."
The thing is everyone; absolutely everyone has an idea inside of them. Most people just don't act on instinct. Building and growing an infrastructure isn't easy, otherwise everyone would do it.
However, for those brave enough to break out of the mould or desire to free themselves of the constraints that the monthly pay packet brings... then the world is your oyster.