Physical fitness is an important factor in maintaining a healthy lifestyle. And now days, you can exercise just about anywhere: gyms, hotels and even at home. And because physical fitness is so important overall heath, many companies now provide a workout room for employees to help them maintain their health or discounts to various nearby gyms.
These workout rooms and gyms provide many great options for working out with equipment like, treadmills, spin bikes, rowing machines, free weights, single station machines, and many more. Also increasing are the number of fitness accessories and gear for those working out.
Because of this, the resurgence of fitness gear and fitness accessories has been significant. From the classic and must have workout towels, to water bottles, yoga mats, resistance bands, jump ropes, pedometers, and more. The increase of people going to the gym, and using these items makes for a great opportunity to gift some of these fitness items as unique corporate gifts.
Benefits to Various Types of Fitness Gear
- Workout Towels – Nobody wants to get on a machine that still has the previous users sweat on it! Ugh. And now with people being more careful with Covid, workout towels have become an essential part of gyms across the world, as it is more important than ever to wipe down the machine or station after they are done using it.
- Doorway Pull Up Bars – Pull ups and chin ups are one of the best exercises one can do to build a strong athletic body. It’s a test of strength for many. As a corporate gift, doorway pull up bars would be an excellent choice to gift since it’s easy to carry and use without the need for extensive installation. One such brand is the iron gym workout bar in Sri Lanka which is quite popular these days.
- Water Bottles – Water has often been toted as the best drink in the world and for good reason. You’ve probably heard that the human body is around 60% water. So it makes sense why such emphasis is place on keeping yourself hydrated. This is even more important when you’re exerting yourself physical, like working out. In fact, if you stop sweating when working out, it is a key sign that you are dehydrated and need to get some water into your body as soon as possible. Thankfully, most gyms allow users to carry their own water bottles with them as they workout. This is also important as most gyms have disabled drinking fountains within the gym due to the pandemic. From a marketing standpoint, these water bottles are a great opportunity to customize with your company’s brand for that visibility throughout the gym.
- Yoga Mats – Yoga has become an increasingly popular form of exercise as it provides great stretching, while increasing flexibility and strength. And as most of the movements are low impact, it provides workout options for those who cannot partake in high impact movements or exercises. Additionally, even if you’re not doing yoga on them, yoga mats provide some cushion, comfort and cleanliness when doing sit ups or other floor exercises in the gym.
- Resistance Bands – Coming in all shapes, sizes and in varying degrees of resistance, these bands are another great fitness gear to brand due to their rising popularity and range of colors. These bands may seem easy to workout with, that is until you do a workout with them. Then you realize just how effective they can be.
- Jump Ropes – One of our favorite childhood memories of jumping rope, is now one of the best cardiovascular exercises you can do. And it can be a lot of fun to do as well. Branding the ends of these jump ropes will again provide additional visibility for your company in a variety of workout places.
- Pedometers – One of the most popular statements heard amongst the fitness group is, “How many steps did you get in today?” Pedometers are a great fitness gift for anyone, but especially for those in the corporate world. A pedometer is something that can and is worn everywhere throughout the person’s day. And for the person working in an office, they will choose to take the stairs over the elevator or take walks around the office during lunch or break, just to get in those extra steps and make their goals.
Fitness Items as Corporate Gifts
As people are becoming more and more health conscious, they are making it a priority within their lives to eat better, hitting the gym and getting their workouts in. This increase in people making that lifestyle change, also begets an increase it the buying and usage of fitness gear and accessories.
And as so many of these people are also a part of the corporate world, it is easy to see why workout items make for great branded gifts.
Writer and blogger.
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