The Selling Mindset

What is one of the things that hold back a sale. What is one of the things that prevent a home from getting bids or people to it. Is it the price, is it the marketing? There are so many things out there that give us advise and give us tips and they all work. Everything you do to sell your property helps. But at the end of the day we want to get a willing seller and a willing buyer together to negotiate the sale of the subject property.

When most sellers list their home for sale the first thing they think about is how much will I get and that is usually followed by how soon will I get the money. It's certainly understandable that those two concerns are, most often, top of mind. After all, you're likely selling your home to buy another one or invest the money in something else.

But, if as a seller, you can get into the buyer's mindset, the sale of your home can come faster and for more money.

Understanding the way buyers think involves seeing things not from your perspective but from your potential buyer's mindset. It can sound easy but actually it's often harder to do than most sellers think. The psychology of buying is driven by emotional experiences, money, and timing. With that in mind, sellers can help create optimal circumstances that literally help walk the buyer through the process and completion of the sale of your home.

It starts with a feeling. When you meet someone for the first time, you form a first impression based on a feeling. That's exactly what happens when buyers set foot into your home. Work with an experienced agent to learn exactly what kind of impression your home is giving off. If it's a small home, make sure it's not overfilled and cluttered.

Go the extra step and take care of items that might have been overlooked for quite some time. Steam clean the carpets, the upholstery, the furniture, if that's what's needed. Have the windows cleaned, light fixtures cleaned. Make it feel clean when you walk in

Go back to basics. You may love your turquoise carpet but do you really think buyers will? Getting inside the buyers mind will help you answer these questions. You don't have to change everything in your home, but going back to basics in a few areas will help buyers see how your home can become their home.

Buyers often don't mind if a house isn’t perfect but they want to be able to feel that they can add value to the property and also live in it soundly from the day they move in. As long as your home looks as though it is cared and tidy that is all you can ask for. But just remember getting into the mindset of your potential buyer is important.