Trade shows, exhibitions and conferences are an important element of many company's sales and marketing efforts. But participation in these events can be wasted if one's space simply blends in on the exhibition floor. Bold and innovative signage is the key to standing out in a crowded space and attracting potential customers.

In addition to the impact of signage, it is also important to consider how easy it is to set-up and break-down the exhibition space. Overly complicated systems can waste valuable time or require additional resources. Further, systems that cannot adapt to different space requirements can also lessen impact.

The Twist Company has revolutionized the banner stand by using an innovative and flexible design that is lightweight and easy to assemble. The modular design of Twist Banner Stands products make it ideal for just about any situation.

Twist banner stands are appropriate for any size exhibition space or configuration. The unique system can be used as a single banner, or combined for an enclosure-style approach, or customized designed to just about any situation.

The graphic possibilities for the Twist stand are almost unlimited. The material used provides an ideal canvas for any design. Color choices can match or complement any palette of corporate branding standards and logos and graphics can be incorporated as well. To add further impact and interactivity with visitors, TFT monitors can be added to the display. This enhancement can be used to attract potential customers with information, or used by those in the booth as a presentation or demonstration aid.

In addition to more standard set-ups, the Twist banner system can be designed as a complete 3D space. The consultation with a Twist design representative begins with an understanding of one's needs within the exhibition space requirements. Designers then develop a number of layouts that best meet the need. In order to better visualize the recommended design, a 3D version of the layout is constructed to provide a virtual experience. Once approved, Twist takes care of the rest. The result is a truly bespoke solution that willstand out in any situation.

Twist banner stands can also be used individually in a variety of other situations. Because they are quick and easy to set-up, the Twist system can easily act as "pop-up" signage in a retail location, office or other space where some visual impact is needed. They make great advertising and promotions even more effective.

Perhaps the best part of the Twist banner system is the value for money they provide. Compared to older rigid display systems, Twist uses high-tech lightweight materials that are more durable and flexible than most other systems. The value extends to the set-up and take-down of the Twist system. There is no need for teams of people to put up the display space. The banners go up simply and quickly with minimal effort. Less time in set-up means people can spend more time concentrating on preparing for events and attracting customers. Twist banner stands are simply unmatched for their quality, durability and flexibility.

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